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Property profile & analytics
OFF-MARKET
Estimated value
$11,800,000
Strip malls
2615 George Busbee NW Pkwy Kennesaw, GA 30144-4981
Entity Owned
1-yr Hold
Absentee Owner
~
Est. High Equity
Property ID
US22-1522858
Property profile
Verified
Property type
Strip malls
Use group
SHOPPING CENTER, STRIP CENTER
Year built
1987
Total area
53,375 SF
Lot
5.04 ac (219,717 SF)
Zoning code
GC
APN
16064600080
UPID
US22-1522858
Cap rate & NOI
Priority signal for investors
Implied cap rate, NOI & suggested price
Cap rate vs submarket · NOI estimate · 3 price anchors
Implied cap rate, NOI & suggested price
Cap vs submarket · NOI estimate · 3 price anchors
Current use
Occupant on record · Public records
-
Furst Electric Electrical Service General Contractor
-
Piece of Cake Inc. Bakery Specialty Food Shop
-
The UPS Store Courier Service Postal Service
-
Cardwerk Technologies (Bike/Boat/Book/etc) Store Corporate Office
-
Creative Services International, Inc Marketing & Advertising (Bike/Boat/Book/etc) Store
Value estimations
Realmo proprietary · 4 methods
AI Approach
AI
$11.80M
CAP Approach
CAP
$13.20M
Comparable Approach
Comparable
$9.04M
Blend (final)
Blend
$11.80M
Owner & transaction history
Red Lane Strategy INC · 1 yrs held
Red Lane Strategy INC
since 2024
Last sale
$11.8M
7 recorded transactions
Zoning & alternative use
GC · Kennesaw, GA
Permitted uses
Permitted uses
Allowed · conditional · prohibited
Top alternative use upside
Medical building
$13.1M
+25.4%
Retail stores
$11.6M
+11.2%
Apartment house (5+ units)
$11.4M
+9.1%
Cap rate
Implied · in-place · derived from last sale + estimated NOI
Implied Cap rate
#1
Implied · in-place · NOI ÷ last sale
In-place · derived from last sale + estimated NOI
Cap rate, NOI & submarket benchmark
Implied cap rate vs Kennesaw submarket · NOI estimate · Typical band, median & reading
Implied cap rate, NOI & submarket benchmark
Cap vs Kennesaw submarket · NOI estimate · typical band, median & reading
Refine your cap rate
8-question underwriting flow
1.
Property current status — Going-In vs Stabilized
2.
Price for denominator — asking / offer / market
3.
Leasing status & lease structure (NNN / Gross)
4.
Tenant risk profile & vacancy assumption
5.
Upload T12 / rent roll / OM (optional)
Refine in 60 seconds, get exact suggested price
T12 upload · Submarket benchmarks · Sensitivity grid
Suggested price · 3 cap rate anchors
Income approach @ 5% / 7% / 9% — aggressive / typical / conservative
Suggested price at 5% / 7% / 9% cap
Aggressive / typical / conservative · Implied $/SF per anchor · Sensitivity grid
Suggested price at 5% / 7% / 9% cap
Aggressive / typical / conservative · implied $/SF · sensitivity
Value
AI, CAP & Alternative Use estimations · Realmo proprietary blendValue Estimations
Based on Realmo’s proprietary methodology
AI Approach
Method
Estimation
Statistic approach
$11,800,000
ML approach
$11,800,000
CAP Approach
CAP Return
Estimation
6%
$14,295,000
6.5%
$13,195,000
7%
$12,255,000
Alternative Use
Use
Estimation
NEIGHBORHOOD: SHOPPING CENTER
$10,460,000
Current use
MEDICAL BUILDING
$13,110,000
Change: +25% · Conversion: Difficult
RETAIL STORES
$11,630,000
Change: +11% · Conversion: Easy
APARTMENT HOUSE (5+ UNITS)
$11,410,000
Change: +9% · Conversion: Difficult
AUTO REPAIR, GARAGE
$10,620,000
Change: +2% · Conversion: Difficult
Blend value · Realmo final
$11.80M
Range $10.62M – $12.98M · ±10% · vs last sale $11.80M (Sep 18 2024)
Last sale anchor
$11.80M
Sep 18 2024
Realmo estimate · informational only.
These numbers are calculated by our models from public records and may not reflect actual market value.
Not an appraisal.
Verify with a licensed appraiser before transacting. Realmo accepts no liability for divergence from real-world outcomes.
View the full estimation — every method, every assumption
Confidence drivers & risk notes · Custom comparable set · Free for first 3 / day
Full estimation methodology
Every method · every assumption · confidence drivers
Price per SF
Sale + rent benchmarks
Subject property
$221 / SF
Submarket sale & rent benchmarks
Median sale $/SF · Asking & closed rent · Submarket vacancy
Submarket sale & rent benchmarks
Median sale $/SF · asking & closed rent · submarket vacancy
Property tax & assessments
Tax year 2024Property tax & assessments
Tax year 2024
Tax billed
$111,777
Tax year 2024
Assessed value
$3,180,000
Assessed 2024
Previous assessed
$3,180,000
+0.0% YoY
Effective rate
3.52%
On assessed value
Assessed land
$1,939,484
Assessed improvement
$1,240,516
Land market value
$4,848,710
Improvement market value
$3,101,290
Total market value
$7,950,000
Applied tax rate
8.0000
Comparables
6 recent transactions · within 1.5 miComparable in this city
6 recent transactions
Comparable in this City
Similar Nearby for Sale
Similar Nearby for Lease
Recent comparable sales
Sale price & price/SF · Sale date & distance · Adjustments & confidence
Recent comparable sales
Sale price & $/SF · sale date & distance · adjustments
Property description
Physical attributes from public recordsBuilding & lot
Public records
Property type
Strip malls
Use group
SHOPPING CENTER, STRIP CENTER
Status
Off-Market
Year built
1987
Heating
NONE
Total area
53,375 SF
Lot
5.04 ac (219,717 SF)
Zoning code
GC
APN
16064600080
UPID
US22-1522858
Jurisdiction
COBB
Zoning & alternative use
GC · Kennesaw, GA
Zoning GC · permitted uses
GC · Kennesaw, GA
Permitted & conditional uses
Allowed uses · Special-permit conditions · Prohibited uses
Permitted & conditional uses
Allowed · special-permit conditions · prohibited
Kennesaw. Always verify with local authorities before improvements.
Alternative use value scenarios
Repositioning upside vs current use
NEIGHBORHOOD: SHOPPING CENTER Current
Est. value
$10.5M
MEDICAL BUILDING
Est. value
$13.1M
RETAIL STORES
Est. value
$11.6M
APARTMENT HOUSE (5+ UNITS)
Est. value
$11.4M
AUTO REPAIR, GARAGE
Est. value
$10.6M
NEIGHBORHOOD: SHOPPING CENTER Current
MEDICAL BUILDING
RETAIL STORES
APARTMENT HOUSE (5+ UNITS)
AUTO REPAIR, GARAGE
Alternative use deep dive — conversion cost, permits, timeline
Conversion cost estimate · Permit path & risks · Stabilized NOI per option
Alternative use deep dive
Conversion cost · permit path · stabilized NOI per option
Building & site characteristics
From public records
Year built
1987
Heating
NONE
Lot
5.04 ac
Current owner
From public records · entity-resolved
Red Lane Strategy INC
Entity
Mailing address
PO BOX 29342ND ATLANTA
Mailing matches property
Different — outreach signal
Owner-occupied
No
Ownership since
2024
Owner contacts — direct phone, email, and related entities
Decision-maker phone · Verified email · Related entities & filings
Owner contacts
Email · phone · related entities
Sales History
8 recorded events · public records
Date
Price
Buyer
Seller
Deed Type
Mortgage
Sep 18, 2024
$11,800,000
Red Lane Strategy INC
Maiden 740 LLC
Limited Warranty Deed
$8,021,666 · Servisfirst Bank
Sep 21, 2022
$11,600,000
Maiden 740 LLC
Plc Town Center LLC
Deed
—
Feb 25, 2020
$2,638,100
Plc Town Center LLC
Smg Oaks Susan LLC
Grant Deed
—
Feb 25, 2020
—
Plc Town Center LLC
Tcoerly INC
Quit Claim Deed
related
$5,911,995 · Miscellaneous Ins Co
Jan 29, 2020
—
Tcoerly INC
Town Center Oaks Jv
Grant Deed
related
—
Oct 12, 2016
—
Town Center Oaks Jv
—
Deed
related
$6,400,000 · Miscellaneous Ins Co
—
—
Town Center Oaks Jv
—
Deed Of Trust
related
$6,400,000 · Miscellaneous Ins Co
—
—
Tcoerly INC
—
Loan Modification
related
$5,911,995 · Miscellaneous Ins Co
Coming soon
Costs & Benchmarks
Operating expenses, capex projections, utility benchmarks, and submarket comparables — all in one view.
Coming soon
Risks
Flood, climate, environmental, title, and tenant-concentration risk — surfaced with mitigations and source citations.
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