Conventional Restaurant with Outdoor
New
For Sale
$1,300,000
320 Main Street, Fortuna, CA 95540
COMMERCIAL - Fortuna, CA
Property Size3,014 SF
Lot Size0.80 Acres
Price / SF$431.32
Days on Market3
Property Features for 320 Main Street
General Information
Property type
Commercial Sale
Property subtype
Other
Zoning
Commercial
Bathrooms
2
Full bathrooms
2
Rooms
Bathroom 1, Bathroom 2
Parking
30
Interior features
Handicap Access, Handicap Restroom
Accessibility
Accessible Approach with Ramp
Subdivision
Mid County
Standard status
Active
Size
3,014 SF
Lot size
0.80 Acres
Amenities
Back-up generator
Building Details
Flooring type
Carpet, Plank
Building materials
Wood Siding
Roof type
Shingle
Listing Agency:
Landmark Real Estate
(707) 786-9300
Listed By:
Jeremy Stanfield · License #01339550
(707) 496-3806
Added: Aug 11
Changed: Aug 13
Last Checked: Aug 13 at 2:06AM
MLS# 273119
Copyright © 2026 Humboldt Association of Realtors. All rights reserved. All information provided by the listing agent/broker is deemed reliable but is not guaranteed and should be independently verified.
Investment Insights
Based on property information with market context.
Located at 320 Main Street in Fortuna, California, this conventional restaurant occupies 3,014 square feet across 3 separate parcels totaling 0.8 acres. The property includes an outdoor eating area with deck, an expanded parking lot, and a backup generator. Sale components include the liquor license, inventory, fixtures, and equipment used in the restaurant operation.
The building has wood siding, a shingle roof, carpet and plank flooring, two bathrooms, and accessible approach features including a ramp and handicap-accessible facilities. Zoned Commercial, the property is currently open 5 days a week. Recipes may be transferred and training is available to a qualified new owner.
The building has wood siding, a shingle roof, carpet and plank flooring, two bathrooms, and accessible approach features including a ramp and handicap-accessible facilities. Zoned Commercial, the property is currently open 5 days a week. Recipes may be transferred and training is available to a qualified new owner.
Key Highlights
- 3,014‑square‑foot restaurant on 0.8 acres
- 3 separate parcels included
- Outdoor eating area with deck
Financial Insights
Estimated NOI and Cap Rate
NOI = area × lease_rate × (100 − vacancy) / 100 × (1 − expense_ratio). Net Operating Income — what the owner takes home each year before mortgage payments and income tax. Effective rent (asking rent minus vacancy losses) minus operating costs (taxes, insurance, maintenance, management).
NOI / Yr
$75,429
Cap rate = NOI / list price × 100. Capitalization rate — annual return on a fully cash purchase, before financing. NOI divided by price. Higher means more income per dollar invested, but usually also more risk or older condition. 5–8% is typical for stabilized commercial property; double digits often signal distressed deals.
Cap Rate
5.80%
Suggested Prices Based on Cap Rates
Cap rates vary significantly by property type, market, and asset quality.
Typical U.S. stable-market ranges:
Multifamily — 4.5% to 6.5% (Class A in primary markets often sub-5%; Class C in secondary markets 6%+)
Industrial / Logistics — 5.0% to 7.0% (compressed heavily in recent years due to e-commerce demand)
Office — 6.5% to 9%+ (wide spread post-2020; CBD Class A vs. suburban Class B varies dramatically)
Retail — 5.5% to 8.5% (grocery-anchored on the low end, unanchored strip centers higher)
Hospitality / Hotels — 7.5% to 10%+ (higher due to operational risk)
Self-Storage — 5.5% to 7.5%
Medical Office — 6.0% to 7.5%
Net Lease (single tenant, credit) — 5.0% to 7.0% depending on tenant credit and lease term
Rules of thumb:
Primary markets (NYC, SF, LA, Boston, DC) trade at lower cap rates than secondary/tertiary markets, often by 100–200 bps (bps, aka basis points; 1 bp = 0.01%).
Class A assets trade ~50–150 bps tighter than Class B, and Class B tighter than Class C.
Cap rates move inversely with price — a lower cap rate means a higher price for the same NOI.
Spread to the 10-year Treasury is a common benchmark; historically 200–400 bps over the 10-year.
Cap Rate 5%
$1,508,580
$1.5M
Cap Rate 7%
$1,077,557
$1.1M
Cap Rate 9%
$838,100
$838.1K
Market Conditions
NOI Build-Up for 3,014 SF
Vacancy — income lost from leasable area expected to sit empty during the year, subtracted from gross rent.
EGI (Effective Gross Income) — gross rent minus vacancy losses, the realistic income before paying operating costs.
OpEx (Operating Expenses) — recurring costs to operate the property (property tax, insurance, utilities, maintenance, management); excludes financing and capital improvements.
NOI (Net Operating Income) — income a property generates after operating costs but before financing and taxes.
Gross rent
$112.1K $37.20/SF
− Vacancy
−$11.5K −$3.83/SF
EGI
$100.6K $33.37/SF
− OpEx
−$25.1K −$8.34/SF
NOI
$75.4K $25.03/SF
Area
Humboldt County, CA
Vacancy
10.30%
Lease Rate
$37.20 /SF/Yr
Expense Ratio
25.00%
Simulate Cap Rate and NOI
Suggested Prices Based on Cap Rates
Cap rates vary significantly by property type, market, and asset quality.
Typical U.S. stable-market ranges:
Multifamily — 4.5% to 6.5% (Class A in primary markets often sub-5%; Class C in secondary markets 6%+)
Industrial / Logistics — 5.0% to 7.0% (compressed heavily in recent years due to e-commerce demand)
Office — 6.5% to 9%+ (wide spread post-2020; CBD Class A vs. suburban Class B varies dramatically)
Retail — 5.5% to 8.5% (grocery-anchored on the low end, unanchored strip centers higher)
Hospitality / Hotels — 7.5% to 10%+ (higher due to operational risk)
Self-Storage — 5.5% to 7.5%
Medical Office — 6.0% to 7.5%
Net Lease (single tenant, credit) — 5.0% to 7.0% depending on tenant credit and lease term
Rules of thumb:
Primary markets (NYC, SF, LA, Boston, DC) trade at lower cap rates than secondary/tertiary markets, often by 100–200 bps (bps, aka basis points; 1 bp = 0.01%).
Class A assets trade ~50–150 bps tighter than Class B, and Class B tighter than Class C.
Cap rates move inversely with price — a lower cap rate means a higher price for the same NOI.
Spread to the 10-year Treasury is a common benchmark; historically 200–400 bps over the 10-year.
Cap Rate 5%
$1,508,580
Cap Rate 7%
$1,077,557
Cap Rate 9%
$838,100
Alternative Uses
Best Use
Specialty Retail
$1.08M
$942.9K – $1.26M
NOI $75,429 @ 7.0% cap · market cap 5.80%
Second Best
—
—
no second resolved use
Theoretical Best
Flex RnD
$1.14M
$995.9K – $1.33M
NOI $79,675 @ 7.0% cap · market cap 6.13%
Zoning and permitted uses should be independently verified with authorities.
Property Analytics
Property Profile
Current Use
Lease Details
Turnkey business
Opportunity
Yes
Liquor license
Location Intelligence
Trade Area within ½ mile
556
Businesses Nearby
20k
Monthly Visits Nearby
Under-served
Demand for This Use
Explore this area
Business Placement
Foot Traffic Nearby
Shops & Services 77%
Dining 17%
Electronics 6%
Chevron
Shops & Services
7,218 visits/mo
0.1 miles
U.S. Bank
Shops & Services
4,400 visits/mo
0.2 miles
Little Caesars Pizza
Dining
3,396 visits/mo
0.1 miles
Umpqua Bank
Shops & Services
2,475 visits/mo
0.2 miles
Verizon
Electronics
1,260 visits/mo
0.1 miles
Demographics for 95540, CA
14,055
Population
6,087
Households
2.3
Avg Household Size
40
Median Age
24%
College-Educated
88%
High-School Grad
34.1 sq mi
ZIP Area
412
Density / Sq Mi
$62,346
Median Household Income
$37,309
Median Earnings
$1,135
Median Rent
$362,400
Median Home Value
Market
Vacancy Rate% for Retail in West region
Questions? Ask Rey
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Frequently Asked Questions
What type of property is this?
Conventional restaurant - Commercial restaurant with liquor license, equipment, and expanded parking.
Where is this conventional restaurant located?
The property is located at 320 Main Street Fortuna, CA.
What is the asking price?
The asking price for this property is $1,300,000.
What are key features of this property?
This property features: 3,014‑square‑foot restaurant on 0.8 acres; 3 separate parcels included; Outdoor eating area with deck
