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    3265 Falls Pkwy Branson, MO 65616

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    For Sale
    $6,150,000

    46,360 SF shopping center in Branson, Missouri tourist destination.

    Type:Shopping Strip
    Property size:
    46,360 SF
    Price / SF:
    $132/SF
    Added:
    Apr 3, 2026
    Days on Market:
    20
    Last Refresh:
    Apr 3 at 4:57 am

    Property Features for 3265 Falls Pkwy

    General Information

    Standard status
    Active
    Size
    46,360 SF
    Property subtype
    Shopping Strip

    Building Details

    Year Built
    1993

    We can help!

    Listing Contact
    Eric Abbott

    Listing agent Eric Abbott License #GA: 407938

    Listing office Atlanta Office

    Listing date Apr 3, 2026

    Source Marcusmillichap

    Displayed information is deemed reliable but is not guaranteed and should be independently verified.

    All listing content including descriptions, pricing, images are the copyrighted material of Atlanta Office

    Overview

    Branson Shopping Center For Sale

    The Falls Shopping Center is a 46,360 SF shopping center located in Branson, Missouri, a popular tourist destination in the Midwest. The shopping center is 92% leased to a diverse tenant lineup, with two vacancies consisting of a 2,500 SF space and a 1,500 SF space. Branson is a premier tourist destination drawing over 10 million visitors annually. Tourism generates approximately $1.7 billion annually, supported by more than 20,000 lodging rooms, 125 restaurants, and a variety of shopping, entertainment, and outdoor recreation options. The city’s economy is anchored by tourism, hospitality, retail, and healthcare, with major employers including Cox Medical Center Branson and Silver Dollar City Company. Branson offers year-round recreation and strong demand for vacation homes and investment properties. Branson benefits from direct access via U.S. Highway 65 and proximity to both Branson Airport and Springfield–Branson National Airport. Springfield is the third-largest city in Missouri and the economic hub of southwest Missouri, serving a regional population of more than 475,000 residents in the metro area.
    Location Intelligence

    Current Use by Public Records

    Saint City’s Sports ... Bar & Pub We Care Associates Advertising Agency The Launderette 2 (Bike/Boat/Book/etc) Store Divine Painting Company Painting Service Hidden Treasures Trading ... Home Decor Store

    Suggested Use

    Real Estate Agency Restaurant Law Firm Building Supply Dental Office Spa & Massage Center Big Box & Wholesale Store Auto Repair Shop Hair Salon Nail Salon

    Zoning and permitted uses should be independently verified with local authorities.

    Similar Places Nearby

    • Concrete Creations — 673 Historic Hwy 165 #31, Branson, MO 65616
    • Music Road Mall — 3010 W 76 Country Blvd, Branson, MO 65616
    • Green Mountain Plaza — 3000 Green Mountain Dr, Branson, MO 65616

    Location Insight

    • Map
    • Local Demand
    City
    Branson
    County
    Taney
    State
    Missouri
    Longitude
    -93.2818035
    Latitude
    36.6255064

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    FAQs

    What type of property is this?
    Shopping center - 46,360 SF shopping center in Branson, Missouri tourist destination.
    Where is this shopping center located?
    The property is located at 3265 Falls Pkwy Branson, MO.
    What is the asking price?
    The asking price for this property is $6,150,000.
    What are key features of this property?
    This property features: Located in Branson, MO: a premier tourist destination.; Significant mark‑to‑market opportunity: average rents of $12.80/SF compared to a market rent of $17.95/SF.; High 92% occupancy rate with only two vacancies.
    (678) 808-2746
    We can help!
    Listing Contact
    Eric Abbott
    Real Estate License ID: GA: 407938
    Learn More
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    Realmo Value Estimations

    Realmo estimates a property’s market value using a proprietary methodology that incorporates public data and user-submitted information. This cumulative value is generated by integrating a variety of conventional and innovative methods. 

    Disclaimer

    These figures are not official appraisals and should not be used as a substitute for a valuation performed by a licensed appraiser.
    Actual market value may differ due to factors not captured in the data. Estimates are offered for informational purposes only, and users should conduct independent research before making financial or investment decisions.
    By using this feature, you acknowledge that Realmo is not responsible for actions taken based on these estimates.

    AI approach

    Realmo AI Method estimates property value using machine learning models trained on millions of comparable listings, transactions, and market signals. It analyzes property features, location intelligence data, and current market dynamics to predict the most probable market value in real time.

    Realmo CapRate Calculation

    Realmo calculates the Capitalization Rate (Cap Rate) to help estimate a property's potential return on investment. The Cap Rate is a fundamental metric in commercial real estate that measures the relationship between a property's net operating income and its market value.

    How We Calculate Cap Rate

    Cap Rate Formula:
    Cap Rate (%) = (Net Operating Income / Property Value) × 100

    Net Operating Income (NOI) Formula:
    NOI = Area × Lease Rate × (1 - Vacancy Rate) × (1 - Operating Expense Ratio)

    Components

    Net Operating Income (NOI) represents the annual income a property generates after operating expenses:

    • Area: Building square footage from property records
    • Lease Rate: Annual $/sqft based on market data for the property type and geographic location
    • Vacancy Rate: Percentage of unoccupied space based on market data for the property type and location
    • Operating Expense Ratio: Operating costs as a percentage of income, varies by property type

    Property Value is derived from:

    • Recent sale price (if available)
    • Statistical models using comparable sales
    • AI-powered valuation estimates

    Example Calculation

    For a 100,000 sqft Office Building:

    • Lease Rate: $25.00/sqft/year (market data for Office in this area)
    • Vacancy Rate: 8% (market data for Office in this area)
    • Operating Expense Ratio: 35% (typical for Office properties)
    • Property Value: $15,000,000

    Step 1: Calculate NOI

    NOI = 100,000 × $25.00 × (1 - 0.08) × (1 - 0.35)
    NOI = 100,000 × $25.00 × 0.92 × 0.65
    NOI = $1,495,000/year

    Step 2: Calculate Cap Rate

    Cap Rate = ($1,495,000 / $15,000,000) × 100
    Cap Rate = 9.97%

    Property Type Considerations

    Net Operating Income calculations vary by property type due to different operating expense ratios:

    • Office: Higher expenses (30-40%) for HVAC, utilities, maintenance
    • Retail: Moderate expenses (25-35%) for common area maintenance
    • Industrial/Warehouse: Lower expenses (15-25%) for minimal tenant services
    • Multifamily: Moderate expenses (35-45%) including property management
    • Self-Storage: Lower expenses (25-35%) due to minimal maintenance

    Market lease rates and vacancy rates are specific to each property type and geographic location, reflecting local market conditions.

    Disclaimer

    These calculations are estimates for informational purposes only and should not be used as a substitute for professional financial analysis or appraisal.

    • Cap Rate calculations depend on market data that may change over time
    • Actual operating expenses, lease rates, and vacancy rates may differ from market averages
    • Individual property conditions, lease terms, and tenant quality significantly impact actual NOI
    • Property value estimates are approximations and not official appraisals
    • Cap rates vary widely by market, property condition, and investment risk profile

    Professional Guidance Recommended: Before making any investment or financial decisions, consult with licensed appraisers, commercial real estate brokers, and financial advisors who can evaluate your specific property and circumstances.
    By using this feature, you acknowledge that Realmo is not responsible for investment decisions or actions taken based on these estimates.

    Cap approach

    Capitalization Method calculates value based on estimated net operating income (NOI) and applying a market-based capitalization rate (cap rate), we estimate what a typical investor might be willing to pay for it.

    Comparable approach

    Comparable estimate is based on recent sales of similar nearby properties, adjusted for factors like size, condition, and location.

    Relative

    Relative property class coefficient uses factors that account for typical price differences between various asset types (e.g., retail vs. industrial) to provide a more accurate market-aligned estimate.

    Geo

    Comparable Sales Method, enhanced by Geo coefficients — location-based adjustment factors that reflect differences in price levels across neighborhoods, cities, or regions ensuring a more accurate, market-sensitive valuation.

    Stat Estimate

    This method estimates value based on actual market adjusted recent (~5 years) sales of comparable properties around by location and property type.

    • Ranges - area data calculated by industry standard IQR Outlier Removal Method
    • Range-from: 75% of all similar sales ($/sqft) are above this value
    • Range-to: 75% of all similar sales ($/sqft) are below this value
    AI Estimate

    This method estimates value based on AI market estimation of comparable properties around by location and property type.

    • Ranges - area data calculated by industry standard IQR Outlier Removal Method
    • Range-from: 75% of all estimations ($/sqft) are above this value
    • Range-to: 75% of all estimations ($/sqft) are below this value
    Alternative use

    Estimate considers the property’s potential value if used for a different purpose-based on zoning, demand, and market feasibility.

    More about this property
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