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Historic Hotel-Converted Office Building
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10 4th St, Santa Rosa, CA 95401

Converted for office and retail use with immediate access to SMART and downtown Santa Rosa.

Property Size10,950 SF
Price / SF$349.32
Days on Market5

Property Features for 10 4th St

General Information

Standard status Active
Size 10,950 SF
Property subtype OFFICE

Additional Details

Public Transit Yes

Building Details

Year Built 1903
Construction rock
Listing Agency: North Bay Commercial Real Estate
Listed By: Dale Dockins · License #00977047
Source: Moodyscre
Added: Jul 29 Changed: Jul 30 Last Checked: Aug 2 at 6:55AM

Displayed information is deemed reliable but is not guaranteed and should be independently verified. All listing content including descriptions, pricing, images are the copyrighted material of North Bay Commercial Real Estate

Investment Insights

Based on property information with market context.

An iconic, historic hotel property converted to office and retail uses, offering a distinctive downtown footprint in Santa Rosa. The original Western Hotel was built in 1903 by Italian stonemasons using stone from a local quarry, and it is known for its rock construction that survived the 1906 earthquake. Today, the building supports both office and retail functions, providing a flexible interior layout for compatible tenancies.

The property is located adjacent to the downtown Santa Rosa SMART Station in the Railroad Square Historic District, providing immediate access to SMART and downtown Santa Rosa. The building’s total size is 10,950 square feet.

For tenants or buyers seeking a historic, mixed-use conversion in a transit-adjacent downtown setting, this property pairs its early-1900s construction story with practical office and retail space.

Key Highlights

  • Western Hotel built in 1903 with rock construction and stone sourced from a local quarry
  • Converted to office and retail uses
  • Adjacent to the downtown Santa Rosa SMART Station with immediate access

Financial Insights For Office B

Simulate Cap Rate and NOI

NOI Build-Up
Vacancy
income lost from leasable area expected to sit empty during the year — subtracted from gross rent.
EGI (Effective Gross Income)
gross rent minus vacancy losses — the realistic income before paying operating costs.
OpEx (Operating Expenses)
recurring costs to operate the property (property tax, insurance, utilities, maintenance, management) — excludes financing and capital improvements.
NOI (Net Operating Income)
income a property generates after operating costs but before financing and taxes.

Component $ $/SF
Gross rent $243.1k $22.20
− Vacancy −$36.9k −$3.37
EGI $206.1k $18.83
− OpEx −$51.5k −$4.71
NOI $154.6k $14.12
10,950 SF · lease $22.20/SF/yr · vacancy 15.20% · expense 25.00%

Alternative Uses

Best Use
Office B
$2.21M
$1.93M – $2.58M (±1% cap)
NOI $154,605 @ 7.0% cap · market cap 4.04%
Second Best
Retail
$1.70M
$1.49M – $1.99M (±1% cap)
NOI $119,248 @ 7.0% cap · market cap 3.12%
Theoretical Best
Multifamily LT 5
$3.04M
$2.66M – $3.55M (±1% cap)
NOI $212,957 @ 7.0% cap · market cap 5.57%
Zoning and permitted uses should be independently verified with authorities.

Property Analytics

Current Use

La Coupe Sauvage Hair Salon The Branch Line Cafe & Coffee Shop Intner Riki Family Counselor Carla.did.my.hair Hair Salon Celebrity Skin Spa & Massage Center

Suggested Use

Top Pick Building Supply Dental Office Big Box & Wholesale Store Pharmacy Garden Center HVAC Service

Score = modeled unmet demand for each use within ~1 mi (higher = bigger opportunity). Zoning and permitted uses should be independently verified with local authorities.

Location Intelligence

Trade Area within ½ mile

3,555
Businesses Nearby

Demographics for 95401, CA

37,272
Population
14,281
Households
2.6
Avg Household Size
38
Median Age
28%
College-Educated
80%
High-School Grad
20.9 sq mi
ZIP Area
1,783
Density / Sq Mi
$93,513
Median Household Income
$45,630
Median Earnings
$1,978
Median Rent
$628,900
Median Home Value

Market

Vacancy Rate% for Office in West region

11% 2019
14.1% 2020
15.5% 2021
17.2% 2022
19.9% 2023
21% 2024
20.8% 2025
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Frequently Asked Questions

What type of property is this?
Office building - Converted for office and retail use with immediate access to SMART and downtown Santa Rosa.
Where is this office building located?
The property is located at 10 4th St Santa Rosa, CA.
What is the asking price?
The asking price for this property is $3,825,000.
What are key features of this property?
This property features: Western Hotel built in 1903 with rock construction and stone sourced from a local quarry; Converted to office and retail uses; Adjacent to the downtown Santa Rosa SMART Station with immediate access
(707) 521-3500 Call to check price and availability
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