New search
Property profile & analytics
OFF-MARKET
Estimated value
$5,685,000
Hotels
401 Hospitality Ln Myrtle Beach, SC 29579-9411
Entity Owned
7-yr Hold
~
Est. High Equity
Property ID
US77-1644087
Property profile
Verified
Property type
Hotels
Use group
HOTEL/MOTEL
Year built
2000
Construction
CONCRETE
Total area
37,686 SF
Lot
1.93 ac (84,071 SF)
Zoning code
HC
APN
417-04-04-0003
UPID
US77-1644087
Cap rate & NOI
Priority signal for investors
Implied cap rate, NOI & suggested price
Cap rate vs submarket · NOI estimate · 3 price anchors
Implied cap rate, NOI & suggested price
Cap vs submarket · NOI estimate · 3 price anchors
Current use
Occupant on record · Public records
-
Quality Inn & Suites Myrtle Beach near Outlets Hotel & Motel
-
LibertyX Bitcoin ATM Atm
Value estimations
Realmo proprietary · 4 methods
AI Approach
AI
by Request
CAP Approach
CAP
$3.72M
Comparable Approach
Comparable
$5.75M
Blend (final)
Blend
$5.69M
Owner & transaction history
Good Hospitality LLC · 7 yrs held
Good Hospitality LLC
since 2018
7 recorded transactions
Zoning & alternative use
HC · Myrtle Beach, SC
Permitted uses
Permitted uses
Allowed · conditional · prohibited
Cap rate
Implied · in-place · derived from last sale + estimated NOI
Implied Cap rate
#1
Implied · in-place · NOI ÷ last sale
In-place · derived from last sale + estimated NOI
Cap rate, NOI & submarket benchmark
Implied cap rate vs Myrtle Beach submarket · NOI estimate · Typical band, median & reading
Implied cap rate, NOI & submarket benchmark
Cap vs Myrtle Beach submarket · NOI estimate · typical band, median & reading
Refine your cap rate
8-question underwriting flow
1.
Property current status — Going-In vs Stabilized
2.
Price for denominator — asking / offer / market
3.
Leasing status & lease structure (NNN / Gross)
4.
Tenant risk profile & vacancy assumption
5.
Upload T12 / rent roll / OM (optional)
Refine in 60 seconds, get exact suggested price
T12 upload · Submarket benchmarks · Sensitivity grid
Suggested price · 3 cap rate anchors
Income approach @ 5% / 7% / 9% — aggressive / typical / conservative
Suggested price at 5% / 7% / 9% cap
Aggressive / typical / conservative · Implied $/SF per anchor · Sensitivity grid
Suggested price at 5% / 7% / 9% cap
Aggressive / typical / conservative · implied $/SF · sensitivity
Value
AI, CAP & Alternative Use estimations · Realmo proprietary blendValue Estimations
Based on Realmo’s proprietary methodology
AI Approach
Method
Estimation
Statistic approach
by Request
ML approach
by Request
CAP Approach
CAP Return
Estimation
6%
$4,030,000
6.5%
$3,720,000
7%
$3,450,000
Alternative Use
Use
Estimation
HOTEL/MOTEL
$8,850,000
Current use
OFFICE BUILDING
$8,630,000
Change: -3% · Conversion: Difficult
RETAIL STORES
$7,655,000
Change: -14% · Conversion: Difficult
Blend value · Realmo final
$5.69M
Range $5.12M – $6.25M · ±10%
Realmo estimate · informational only.
These numbers are calculated by our models from public records and may not reflect actual market value.
Not an appraisal.
Verify with a licensed appraiser before transacting. Realmo accepts no liability for divergence from real-world outcomes.
View the full estimation — every method, every assumption
Confidence drivers & risk notes · Custom comparable set · Free for first 3 / day
Full estimation methodology
Every method · every assumption · confidence drivers
Price per SF
Sale + rent benchmarks
Subject property
$151 / SF
Submarket sale & rent benchmarks
Median sale $/SF · Asking & closed rent · Submarket vacancy
Submarket sale & rent benchmarks
Median sale $/SF · asking & closed rent · submarket vacancy
Property tax & assessments
Tax year 2023Property tax & assessments
Tax year 2023
Tax billed
$69,133
Tax year 2023
Assessed value
$315,064
Assessed 2023
Effective rate
21.94%
On assessed value
Assessed land
$75,664
Assessed improvement
$239,400
Land market value
$1,261,060
Improvement market value
$3,990,000
Total market value
$5,251,060
Applied tax rate
600.0000
Comparables
6 recent transactions · within 1.5 miComparable in this city
6 recent transactions
Comparable in this City
Similar Nearby for Sale
Similar Nearby for Lease
Recent comparable sales
Sale price & price/SF · Sale date & distance · Adjustments & confidence
Recent comparable sales
Sale price & $/SF · sale date & distance · adjustments
Property description
Physical attributes from public recordsBuilding & lot
Public records
Property type
Hotels
Use group
HOTEL/MOTEL
Status
Off-Market
Year built
2000
Construction
CONCRETE
Heating
SOLAR
Cooling
CENTRAL
Stories
1
Total area
37,686 SF
Lot
1.93 ac (84,071 SF)
Zoning code
HC
APN
417-04-04-0003
UPID
US77-1644087
Jurisdiction
HORRY
Zoning & alternative use
HC · Myrtle Beach, SC
Zoning HC · permitted uses
HC · Myrtle Beach, SC
Permitted & conditional uses
Allowed uses · Special-permit conditions · Prohibited uses
Permitted & conditional uses
Allowed · special-permit conditions · prohibited
Myrtle Beach. Always verify with local authorities before improvements.
Alternative use value scenarios
Repositioning upside vs current use
HOTEL/MOTEL Current
Est. value
$8.9M
OFFICE BUILDING
Est. value
$8.6M
RETAIL STORES
Est. value
$7.7M
HOTEL/MOTEL Current
OFFICE BUILDING
RETAIL STORES
Alternative use deep dive — conversion cost, permits, timeline
Conversion cost estimate · Permit path & risks · Stabilized NOI per option
Alternative use deep dive
Conversion cost · permit path · stabilized NOI per option
Building & site characteristics
From public records
Year built
2000
Construction
CONCRETE
Heating
SOLAR
Cooling
Yes
Stories
1
Lot
1.93 ac
Current owner
From public records · entity-resolved
Good Hospitality LLC
Entity
Mailing address
401 HOSPITALITY LN, MYRTLE BEACH, SC 29579-9411
Mailing matches property
Yes
Owner-occupied
Yes
Ownership since
2018
Owner contacts — direct phone, email, and related entities
Decision-maker phone · Verified email · Related entities & filings
Owner contacts
Email · phone · related entities
Sales History
7 recorded events · public records
Date
Price
Buyer
Seller
Deed Type
Mortgage
Apr 10, 2024
—
Good Hospitality LLC
—
Deed
related
$2,145,000 · Provident Business Financial Ser
Feb 7, 2024
—
The Good Hospitality LLC
—
Deed
related
$2,089,350 · Grasshopper Bank
May 6, 2021
—
Good Hospitality LLC
—
Deed
related
$4,880,000 · Peoples Bank Sba
Oct 15, 2018
$5,550,000
Good Hospitality LLC
Zeal LLC
Warranty Deed
$4,965,000 · State Bk&tr
May 16, 2013
—
Zeal LLC
Basketville Of Myrtle Bch INC
Quit Claim Deed
related
—
May 10, 2013
$1,355,000
Zeal LLC
Kelley Props LLC
Warranty Deed
—
Jan 7, 2005
—
Hjlp Properties LLC
Windsor Green LLC
Grant Deed
related
—
Coming soon
Costs & Benchmarks
Operating expenses, capex projections, utility benchmarks, and submarket comparables — all in one view.
Coming soon
Risks
Flood, climate, environmental, title, and tenant-concentration risk — surfaced with mitigations and source citations.
Try Rey
Ask anything about this address in plain English.
“Is 15.6% cap rate sustainable?” · “Best tenant mix for BU1?” · “What’s the redev upside?”
You own 401 Hospitality Ln?
List it free. Reach 20,000 daily buyers.
We’ve already pulled the facts. Confirm photos + price and you’re live in 2 minutes.
List this address →
Full reports are paid
Unlock the full Property Analytics report
Start free for 7 days — no card required. Full owner contacts, all 4 valuations with methodology, refine flow, comparable adjustments, foot-traffic deep dive, export to PDF / CSV.
