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Property profile

2201 Zeier Rd Madison, WI 53704

OFF-MARKET
Other retail properties
Property ID
US92-1312670
59,500 SF 7.2 ac lot Built 1987
Last sale Nov 2015 · $10,000,000
Entity Owned Owner of record is a legal entity (LLC / corporation). Free & Clear No active or open recorded mortgage detected.
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Property summary

AI-generated overview

The property is a fee-simple, single-tenant retail building constructed in 1987 and later renovated in 2019. It is located at Zeier Road within East Town Plaza Shopping Center, in the Madison NE retail corridor, across from East Towne Mall (which completed a major renovation in 2017) and approximately a quarter mile from the I-90 access ramp from Hwy 151. The building has historically been operated as a home décor retail superstore by At Home Group Inc. The site includes exterior improvements…

Ownership intelligence

Who controls the opportunity?

Owner of record from public deeds, plus portfolio, hold profile and investor signals where the data supports them. Included with a plan.

Owner contacts

Can we reach the decision maker?

Skip-traced phones and e-mails of the owner. Included with a plan.

Debts

What is owed, to whom, and when it comes due

Recorded lenders, amounts and estimated maturities of the owner's loan book — included with a plan.

Property tax · 2022

What does the county charge?
$143k
Tax billed · 2022
Assessed value · 2023$8.78M
Assessed land$1.88M
Assessed improvement$6.90M
Effective rate1.63%

Value estimate

· Nov 2026
$11.48M
$10.33M – $12.62M
CAP approach$13.10M
Submarket $/SF estimate$9.00M

Realmo valuation models over county records.

Recently sold

What actually traded nearby?
$351/SF
Submarket average, outlier-cleaned · 52 recorded sales of this use type
Observed band · Q1–Q3$122 – $564

Cap rate analysis

How does the asset earn?

No income signal is modeled for this parcel yet — the Cap Rates tab runs the workflow.

Zoning insight

What can be built here?
CC
TR-R: Traditional Residential - Rustic TR-P: Traditional Residential - Planned Mixed-Use and Commercial Districts LMX: Limited Mixed-Use ...
General categoryMIXED_USE
JurisdictionDANE

Location intelligence

Which uses thrive at this corner?
Best fit: Realty agency
Demand heat for this use is drawn on the map · LocInt grid
Demand index
Realty agency16.3
Auto Repair Shop13.0
Kitchen & Bath12.7

Location

2201 Zeier Rd Madison, WI 53704-7415
County assessor Recorded deeds · 10 transfers Qualifying comp sales · not on file Zoning catalog

Every figure names its source: public record, benchmark, or modeled. Coverage varies by property — thin data is stated as missing, never invented.

Comparables

6 recorded sales · 16 properties nearby
Recent sales nearby
6 recorded sales in this ZIP, last 8 years
Address Sale price Sold Size
3902 Washington, Madison, WI 53704-3650 $4,250,000 Mar 2025 22,475 SF
2127 Spgs, Madison, WI 53704-7422 $3,800,000 Sep 2023 21,842 SF
2104 International, Madison, WI 53704 $850,000 Dec 2022 16,864 SF
2358 Spgs, Madison, WI 53704-7432 $4,175,000 Sep 2022 15,213 SF
4102 Lien, Madison, WI 53704-3682 $2,425,000 Jul 2022 18,650 SF
2310 Darwin, Madison, WI 53704-3108 $1,968,800 Dec 2021 53,640 SF
Sale prices and dates as our records hold them, one row per building. A deed can cover more of a building than the size shown, so read the price against the size rather than dividing one by the other.
Comparable nearby
6 properties of the same type nearby
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Rey answers here. ChatGPT, Grok and Claude get the same data packet.

Includes: Price & PSF · Cap rate · Location · Zoning

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