Individually Owned 
For Sale
1 / 18
$9,500,000
2110 Main St, Santa Monica, CA 90405
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Property summary
AI-generated overview
The NEO-FACTO Building at 2110 Main Street in Santa Monica is a mixed-use property built in 1987 that combines live/work, office, and retail functionality. The building features exposed steel and masonry elements, high ceilings, operable windows, and an abundance of natural light, with central air conditioning and outdoor patio areas used for gatherings, meetings, or other tenant use. Parking is provided by two levels of gated subterranean parking. The property is located in Santa Monica’s Main Street District, approximately two blocks from the ocean, with proximity to retail, galleries, dining, and other coastal amenities; it also has regional access via PCH and I-10. The building was designed by Lomax/Rock and has historically been associated with filmmaker Sydney Pollack’s occupancy during the creation of several works.
Property profile
Verified
Property type
Other investment properties
Use group
STORE/OFFICE (MIXED USE)
Year built
1987
Construction
TILT-UP CONCRETE
Total area
17,684 SF
Lot
0.21 ac (9,007 SF)
Zoning code
SMCM3*
APN
4289-021-012
UPID
US09-7380987
Cap rate & NOI
Priority signal for investors
Implied cap rate, NOI & suggested price
Cap rate vs submarket · NOI estimate · 3 price anchors
Current use
Occupant on record · Public records
-
Gym & Fitness Center
-
Employment Agency
-
HVAC Service
-
Clothing & Fashion Store
-
Corporate Office
Location
Value estimations
Realmo proprietary · 4 methods
AI Approach
AI
by Request
CAP Approach
CAP
$5.51M
Comparable Approach
Comparable
by Request
Blend (final)
Blend
$4.40M
Owner & transaction history
since 2017
7 recorded transactions
Zoning & alternative use
SMCM3* · Santa Monica, CA
Comparables
6 recent transactions · within 1.5 miComparable in this city
6 recent transactions
Comparable in this City
Similar Nearby for Sale
Similar Nearby for Lease
Recent comparable sales
Sale price & price/SF · Sale date & distance · Adjustments & confidence
Value estimation
Instant AI valuation built from comps, income signals, and proprietary benchmarks. A defensible range, not a single guess.
Unlock the complete Valuation workflow
Full NOI reconstruction, selected comps, alternative-use scenarios, data audit and PDF export.
All 8 comparables with addresses
Sensitivity value band
Source audit · 6 inputs
PDF export
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Summary
1
Valuation conclusion
Included free
Estimated market value
$4.40M
Value range
$3.96M – $4.84M
±10% around blend
Estimated value / SF
$249 / SF
Confidence
High
8 county-verified comps
Property data
100
Market benchmarks
67
Comparable evidence
80
$3.96M
blend $4.40M
$4.84M
Market-derived valuation under stabilized market assumptions. Desktop analysis. No physical inspection performed.
2
Subject property
Included free
GBA
17,684 SF
Lot area
0.21 ac
Year built
1987
Stories
1
APN
4289-021-012
Zoning
SMCM3*
Assessed value
$4,914,513
Annual tax
$59,605
3
Income approach: direct capitalization
Partial preview
Income approach indication
$5.51M
Direct capitalization · @ 6.5% CAP return
@ 6% CAP return
$5.97M
@ 6.5% CAP return
$5.51M
@ 7% CAP return
$5.12M
4
Sales comparison
Partial preview
Sales approach indication
$2.35M
Weighted, 8 comps · high confidence
Evidence
8 found · 6 selected
County-verified recorded sales
Comparable
Sale dateSale price$ / SF
1.0 mi away · 17,603 SF
10.0 mi away · 13,331 SF
10.7 mi away · 15,410 SF
11.9 mi away · 19,636 SF
13.0 mi away · 12,968 SF
5
Sensitivity & risk
Partial preview
Downside
−10%
Base
$4.40M
Upside
+10%
Bounds of the ±10% band vs the blend — never simulated scenarios.
6
Current market position
Included free
Benchmark
Observed band ($/SF)AverageSubject delta
Submarket 32 sales
$761
-67%
County 2504 sales
$309
-19%
Band = middle half (Q1–Q3) of recorded sale $/SF for this use type per geography; the diamond marks the subject at $249/SF. Delta below average reads as headroom. Source: Realmo CRE sales derivatives (county records).
7
Data & methodology
Included free
Building area
County record
Property tax
County record
Assessed value
County record
Zoning designation
County record
Operating expenses
Modeled
Market rent
Not available
Not analyzed due to unavailable source data: actual rent roll, tenant leases, physical condition and capital
requirements are outside a desktop analysis.
Cost Approach excluded: income and sales evidence cover the value conclusion.
Automated valuation analysis, not a licensed appraisal. Figures are derived from public
records and proprietary models. Desktop analysis: no physical inspection, tenant leases or reported
property income. Verify with a licensed appraiser before transacting.
Cap rate
Cap rate calculated from real income and expense signals, benchmarked against sales of similar assets nearby.
Unlock the complete Cap Rate workflow
Full market tables, editable assumptions, comparable evidence, saved work and exports.
9-scenario matrix
Comparable evidence · 8 sales
Market rates by use type
PDF export
Professional Plan · 30 reports
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Overview
No cap rate is computable for this property yet: no recorded sale, income signal or market-rate row for its use type.
Price sensitivity
The rate is the decision lever; valuation is the consequence.
Test a cap rate
Implied value$4.91M
Move the market yield to see immediate price impact.
Value / SF
$278
Vs. selected
Base
Derivation
NOI ÷ cap
Arithmetic over the derived NOI * — not market scenario modeling.
NOI × cap matrix
Preview
Preview of 9 modeled outcomes.
NOI
5.00%7.00%9.00%
$310k
$6.19M
$4.42M
$3.44M
$344k
$6.88M
$4.91M
$3.82M
$378k
$7.57M
$5.41M
$4.20M
NOI sensitivity ±10% across the 5 / 7 / 9% anchors — derivation of the NOI above.
Comparable evidence
Partial preview
Recorded sales nearby
8 found
High confidence · county-verified
Closest comparable
$11.25M
0.8 mi · Dec 2025 · $501/SF
Property tax & assessments
Tax year 2024Property tax & assessments
Tax year 2024
Tax billed
$59,605
Tax year 2024
Assessed value
$4,914,513
Assessed 2024
Previous assessed
$4,914,513
+0.0% YoY
Effective rate
1.21%
On assessed value
Assessed land
$1,405,742
Assessed improvement
$3,508,771
Applied tax rate
8.0000
Automated cap rate analysis. Based on public records, market benchmarks and proprietary
models. Verify with a licensed professional before transacting.
Property description
Physical attributes from public recordsBuilding & lot
Public records
Property type
Other investment properties
Use group
STORE/OFFICE (MIXED USE)
Status
For Sale
Year built
1987
Construction
TILT-UP CONCRETE
Heating
NONE
Stories
1
Total area
17,684 SF
Lot
0.21 ac (9,007 SF)
Zoning code
SMCM3*
APN
4289-021-012
UPID
US09-7380987
Jurisdiction
LOS ANGELES
Metro division
LOS ANGELES-LONG BEACH-GLENDALE, CA METROPOLITAN DIVISION
Zoning & alternative use
SMCM3* · Santa Monica, CAZoning SMCM3* · permitted uses
SMCM3* · Santa Monica, CA
Permitted & conditional uses
Allowed uses · Special-permit conditions · Prohibited uses
Building & site characteristics
From public records
Year built
1987
Construction
TILT-UP CONCRETE
Heating
NONE
Stories
1
Lot
0.21 ac
Zoning
The recorded zoning designation, what the district officially allows, and the municipal source it comes from.
Zoning designation
County-recorded code
SMCM3*
Jurisdiction
Santa Monica, CA
Recorded code
SMCM3*
Zoning Insight
What can be built and operated here — officially.
The district profile from the municipal source: what is on file for SMCM3* in Santa Monica, CA.
What opens after registration
Zoning profile
3 official documentsVerified municipal sources with file download
Match provenanceAssignment basis, match tier and confidence
Private report access
See the official zoning profile for this address.
Registration is required before the official district profile is shown.
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Ownership Intelligence
Find the owner behind the property.
Unlock the evidence behind ownership: portfolio, transactions, debt and signals that help you decide who to contact next.
What opens after registration
Ownership report
Owner identityResolved entity and name variants
Portfolio holdingsLinked properties and estimated value
Deal signalsSell-side activity worth following
Debt & historyRecorded loans and transaction history
Private report access
See the ownership record for this address.
Registration is required before any owner information is shown.
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Owner of record and activity signals are derived from public records and modeled classifications.
They do not confirm beneficial ownership or intent to transact.
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“Is 15.6% cap rate sustainable?” · “Best tenant mix for BU1?” · “What’s the redev upside?”
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