Building Details

Building Size 2,565 SF

Listing Agency: Berkshire Hathaway HomeServices Fox & Roach - Rumson

Listed By: Derek S Debree · License #1540809 Show Phone

Source: Sackmanrealty

Added: Apr 22 Changed: Aug 25 Last Checked: Sep 10 at 5:45AM

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Investment Insights

Based on property information with market context.

This is an opportunity to acquire a floral design and gift business, along with its commercial real estate. The family-owned business has been operating since 1969, serving customers throughout Monmouth County. It is known for floral arrangements, design, and service, and has a client base and reputation within the community. The shop specializes in custom floral design for occasions and events, including birthdays, anniversaries, sympathy arrangements, weddings, and corporate functions. In addition to floral offerings, the business features a selection of gifts and specialty items. With over five decades of operation, the business benefits from community ties and relationships with local venues, funeral homes, and corporate clients. The offering includes a commercial property on River Road, providing a setting for retail operations with traffic and brand recognition. The infrastructure supports operations, including local delivery services. This is a turnkey opportunity for a floral designer, entrepreneur, or buyer to acquire a business and its real estate. Growth potential exists through expanded event design services, digital and e-commerce platforms, subscription-based floral programs, and corporate partnerships. The property size is 2565 square feet.

Key Highlights

• Established, Profitable Business: Turnkey floral design and gift business with a 50+ year history and strong reputation.
• Prime Real Estate: Includes highly visible commercial property on River Road in Fair Haven.
• Loyal Customer Base: Multi‑generational clientele and deep community ties.

Financial Insights

Estimated NOI and Cap Rate

NOI = area × lease_rate × (100 − vacancy) / 100 × (1 − expense_ratio). Net Operating Income — what the owner takes home each year before mortgage payments and income tax. Effective rent (asking rent minus vacancy losses) minus operating costs (taxes, insurance, maintenance, management).

NOI / Yr

$36,611

Cap rate = NOI / list price × 100. Capitalization rate — annual return on a fully cash purchase, before financing. NOI divided by price. Higher means more income per dollar invested, but usually also more risk or older condition. 5–8% is typical for stabilized commercial property; double digits often signal distressed deals.

Cap Rate

2.93%

Suggested Prices Based on Cap Rates Cap rates vary significantly by property type, market, and asset quality. Typical U.S. stable-market ranges: Multifamily — 4.5% to 6.5% (Class A in primary markets often sub-5%; Class C in secondary markets 6%+) Industrial / Logistics — 5.0% to 7.0% (compressed heavily in recent years due to e-commerce demand) Office — 6.5% to 9%+ (wide spread post-2020; CBD Class A vs. suburban Class B varies dramatically) Retail — 5.5% to 8.5% (grocery-anchored on the low end, unanchored strip centers higher) Hospitality / Hotels — 7.5% to 10%+ (higher due to operational risk) Self-Storage — 5.5% to 7.5% Medical Office — 6.0% to 7.5% Net Lease (single tenant, credit) — 5.0% to 7.0% depending on tenant credit and lease term Rules of thumb: Primary markets (NYC, SF, LA, Boston, DC) trade at lower cap rates than secondary/tertiary markets, often by 100–200 bps (bps, aka basis points; 1 bp = 0.01%). Class A assets trade ~50–150 bps tighter than Class B, and Class B tighter than Class C. Cap rates move inversely with price — a lower cap rate means a higher price for the same NOI. Spread to the 10-year Treasury is a common benchmark; historically 200–400 bps over the 10-year.

Cap Rate 5%

$732,220 $732.2K

Cap Rate 7%

$523,014 $523.0K

Cap Rate 9%

$406,789 $406.8K

Market Conditions

NOI Build-Up for 2,565 SF Vacancy — income lost from leasable area expected to sit empty during the year, subtracted from gross rent. EGI (Effective Gross Income) — gross rent minus vacancy losses, the realistic income before paying operating costs. OpEx (Operating Expenses) — recurring costs to operate the property (property tax, insurance, utilities, maintenance, management); excludes financing and capital improvements. NOI (Net Operating Income) — income a property generates after operating costs but before financing and taxes.

Gross rent

$55.4K $21.60/SF

− Vacancy

−$3.1K −$1.21/SF

EGI

$52.3K $20.39/SF

− OpEx

−$15.7K −$6.12/SF

NOI

$36.6K $14.27/SF

Area

Monmouth County, NJ

Vacancy

5.60%

Lease Rate

$21.60 /SF/Yr

Expense Ratio

30.00%

Simulate Cap Rate and NOI

Suggested Prices Based on Cap Rates Cap rates vary significantly by property type, market, and asset quality. Typical U.S. stable-market ranges: Multifamily — 4.5% to 6.5% (Class A in primary markets often sub-5%; Class C in secondary markets 6%+) Industrial / Logistics — 5.0% to 7.0% (compressed heavily in recent years due to e-commerce demand) Office — 6.5% to 9%+ (wide spread post-2020; CBD Class A vs. suburban Class B varies dramatically) Retail — 5.5% to 8.5% (grocery-anchored on the low end, unanchored strip centers higher) Hospitality / Hotels — 7.5% to 10%+ (higher due to operational risk) Self-Storage — 5.5% to 7.5% Medical Office — 6.0% to 7.5% Net Lease (single tenant, credit) — 5.0% to 7.0% depending on tenant credit and lease term Rules of thumb: Primary markets (NYC, SF, LA, Boston, DC) trade at lower cap rates than secondary/tertiary markets, often by 100–200 bps (bps, aka basis points; 1 bp = 0.01%). Class A assets trade ~50–150 bps tighter than Class B, and Class B tighter than Class C. Cap rates move inversely with price — a lower cap rate means a higher price for the same NOI. Spread to the 10-year Treasury is a common benchmark; historically 200–400 bps over the 10-year.

Cap Rate 5%

$732,220

Cap Rate 7%

$523,014

Cap Rate 9%

$406,789

Alternative Uses

Best Use

Retail

$523.0K

$457.6K – $610.2K (±1% cap)

NOI $36,611 @ 7.0% cap · market cap 2.93%

Second Best

—

—

no second resolved use

Theoretical Best

Office A

$669.8K

$586.1K – $781.4K (±1% cap)

NOI $46,884 @ 7.0% cap · market cap 3.75%

Zoning and permitted uses should be independently verified with authorities.

Property Analytics

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Current Use

Storefront properties

Suggested Use

Top Pick Hair Salon Pharmacy Big Box & Wholesale Store Electrical Service Grocery & Convenience Store Auto Repair Shop

Score = modeled unmet demand for each use within ~1 mi (higher = bigger opportunity). Zoning and permitted uses should be independently verified with local authorities.

Location Intelligence

Trade Area within ½ mile

459

Businesses Nearby

33k

Monthly Visits Nearby

Well-served

Demand for This Use

Explore this area Business Placement

Foot Traffic Nearby

Groceries 56% Dining 27% Home Improvements & Furnishings 8% Shops & Services 8%

ACME Markets Groceries

18,781 visits/mo 0.5 miles

Dunkin' Donuts Dining

4,734 visits/mo 0.4 miles

Over Easy Dining

4,330 visits/mo 0.5 miles

Fair Haven Hardware Inc. Home Improvements & Furnishings

2,825 visits/mo 0.1 miles

Chase Bank Shops & Services

2,695 visits/mo 0.5 miles

Demographics for 07704, NJ

6,278

Population

2,082

Households

3

Avg Household Size

40

Median Age

81%

College-Educated

98%

High-School Grad

1.6 sq mi

ZIP Area

3,924

Density / Sq Mi

$237,132

Median Household Income

$102,873

Median Earnings

$3,500

Median Rent

$943,300

Median Home Value

Market

Vacancy Rate% for Retail in Northeast region

6% 2019

7.1% 2020

6.5% 2021

6% 2022

5.7% 2023

5.6% 2024

6% 2025

Questions? Ask Rey

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What type of property is this? Where is this storefront properties located? What is the asking price? Find similar properties What are key features of this property?

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Similar Off Market Nearby

• Rumson Flower Deliviry — Sycamore Ln, Rumson, NJ 07760, United States
• Third and Lennox Flowers — 740 River Rd Suite 202, Fair Haven, NJ 07704
• Boxwood Gardens Florists — 807 River Rd, Fair Haven, NJ 07704

Frequently Asked Questions

What type of property is this?

Storefront property - Turnkey floral business with property in Fair Haven, NJ.

Where is this storefront property located?

The property is located at 807 River Road Fair Haven, NJ.

What is the asking price?

The asking price for this property is $1,250,000.

What are key features of this property?

This property features: Established, Profitable Business: Turnkey floral design and gift business with a 50+ year history and strong reputation.; Prime Real Estate: Includes highly visible commercial property on River Road in Fair Haven.; Loyal Customer Base: Multi‑generational clientele and deep community ties.