Hollywood Walk of Fame
For Sale
Contact for pricing
6666 Hollywood Blvd, Los Angeles, CA 90028
Prime retail property on Hollywood Walk of Fame.
Property Size9,260 SF
Lot Size0.21 Acres
Price / SF$464.36
Days on Market177
Property Features for 6666 Hollywood Blvd
General Information
Standard status
Active
Size
9,260 SF
Class
C
Lot size
0.21 Acres
Property subtype
Retail
Zoning
LAC4
Investment Type
Owner/User
Building Details
Year Built
1929
Stories
1
Units
2
Listing Agency:
Ingenious Asset Group, Inc.
(310) 433-6214
Listed By:
Vineendra Jain · License #CA DRE# 01905917
Source:
Crexi
Added: Feb 20
Changed: Aug 8
Last Checked: Aug 12 at 12:18PM
Displayed information is deemed reliable but is not guaranteed and should be independently verified. All listing content including descriptions, pricing, images are the copyrighted material of Ingenious Asset Group, Inc.
Investment Insights
Based on property information with market context.
Located on the world-famous Hollywood Walk of Fame, this iconic property, known as "The Supply Sergeant," is available for sale after 57 years. The single-story retail property at 6662-6666 Hollywood Boulevard features two separate vacant retail units. The building encompasses approximately 9,260 square feet on a lot of approximately 9,325 square feet, zoned LAC4 with high traffic counts. An additional alley at the rear adds approximately 1,609 square feet, bringing the total combined lot size to approximately 10,934 square feet. The property is located near shopping centers, dining options, schools, entertainment, public transportation, I-2, I-101, and the Hollywood Walk of Fame. The property is sold AS IS and WHERE IS with all faults, and without warranty, express or implied. The transaction must close on or before March 31st, 2026. The seller reserves the option to cancel, or increase the price, if the buyer is unable, or unwilling, to close by March 31, 2026. Los Angeles is preparing to host FIFA 2026 and the 2028 Summer Olympics. The property is ideally positioned to benefit from the expected increase in foot traffic along Hollywood Boulevard during these major events. Seller will consider financing 50% for short-term at competitive rates. Buyer to conduct their own investigations. Seller will not be responsible for any repairs, inspection reports, termite work, and mandatory government retrofit requirements prior to close.
Key Highlights
- Prime location on the Hollywood Walk of Fame, next to Hollywood & Highland, offering high visibility and foot traffic.
- Significant potential for increased revenue due to FIFA 2026 and the 2028 Summer Olympics in Los Angeles.
- Two vacant retail units (approx. 9,260 SF) are ready for immediate occupancy or redevelopment.
Financial Insights
Estimated NOI and Cap Rate
NOI = area × lease_rate × (100 − vacancy) / 100 × (1 − expense_ratio). Net Operating Income — what the owner takes home each year before mortgage payments and income tax. Effective rent (asking rent minus vacancy losses) minus operating costs (taxes, insurance, maintenance, management).
NOI / Yr
$214,899
Cap rate = NOI / list price × 100. Capitalization rate — annual return on a fully cash purchase, before financing. NOI divided by price. Higher means more income per dollar invested, but usually also more risk or older condition. 5–8% is typical for stabilized commercial property; double digits often signal distressed deals.
Cap Rate
5.00%
Suggested Prices Based on Cap Rates
Cap rates vary significantly by property type, market, and asset quality.
Typical U.S. stable-market ranges:
Multifamily — 4.5% to 6.5% (Class A in primary markets often sub-5%; Class C in secondary markets 6%+)
Industrial / Logistics — 5.0% to 7.0% (compressed heavily in recent years due to e-commerce demand)
Office — 6.5% to 9%+ (wide spread post-2020; CBD Class A vs. suburban Class B varies dramatically)
Retail — 5.5% to 8.5% (grocery-anchored on the low end, unanchored strip centers higher)
Hospitality / Hotels — 7.5% to 10%+ (higher due to operational risk)
Self-Storage — 5.5% to 7.5%
Medical Office — 6.0% to 7.5%
Net Lease (single tenant, credit) — 5.0% to 7.0% depending on tenant credit and lease term
Rules of thumb:
Primary markets (NYC, SF, LA, Boston, DC) trade at lower cap rates than secondary/tertiary markets, often by 100–200 bps (bps, aka basis points; 1 bp = 0.01%).
Class A assets trade ~50–150 bps tighter than Class B, and Class B tighter than Class C.
Cap rates move inversely with price — a lower cap rate means a higher price for the same NOI.
Spread to the 10-year Treasury is a common benchmark; historically 200–400 bps over the 10-year.
Cap Rate 5%
$4,297,980
$4.3M
Cap Rate 7%
$3,069,986
$3.1M
Cap Rate 9%
$2,387,767
$2.4M
Market Conditions
NOI Build-Up for 9,260 SF
Vacancy — income lost from leasable area expected to sit empty during the year, subtracted from gross rent.
EGI (Effective Gross Income) — gross rent minus vacancy losses, the realistic income before paying operating costs.
OpEx (Operating Expenses) — recurring costs to operate the property (property tax, insurance, utilities, maintenance, management); excludes financing and capital improvements.
NOI (Net Operating Income) — income a property generates after operating costs but before financing and taxes.
Gross rent
$342.2K $36.96/SF
− Vacancy
−$35.3K −$3.81/SF
EGI
$307.0K $33.15/SF
− OpEx
−$92.1K −$9.95/SF
NOI
$214.9K $23.21/SF
Area
Los Angeles, CA
Vacancy
10.30%
Lease Rate
$36.96 /SF/Yr
Expense Ratio
30.00%
Simulate Cap Rate and NOI
Suggested Prices Based on Cap Rates
Cap rates vary significantly by property type, market, and asset quality.
Typical U.S. stable-market ranges:
Multifamily — 4.5% to 6.5% (Class A in primary markets often sub-5%; Class C in secondary markets 6%+)
Industrial / Logistics — 5.0% to 7.0% (compressed heavily in recent years due to e-commerce demand)
Office — 6.5% to 9%+ (wide spread post-2020; CBD Class A vs. suburban Class B varies dramatically)
Retail — 5.5% to 8.5% (grocery-anchored on the low end, unanchored strip centers higher)
Hospitality / Hotels — 7.5% to 10%+ (higher due to operational risk)
Self-Storage — 5.5% to 7.5%
Medical Office — 6.0% to 7.5%
Net Lease (single tenant, credit) — 5.0% to 7.0% depending on tenant credit and lease term
Rules of thumb:
Primary markets (NYC, SF, LA, Boston, DC) trade at lower cap rates than secondary/tertiary markets, often by 100–200 bps (bps, aka basis points; 1 bp = 0.01%).
Class A assets trade ~50–150 bps tighter than Class B, and Class B tighter than Class C.
Cap rates move inversely with price — a lower cap rate means a higher price for the same NOI.
Spread to the 10-year Treasury is a common benchmark; historically 200–400 bps over the 10-year.
Cap Rate 5%
$4,297,980
Cap Rate 7%
$3,069,986
Cap Rate 9%
$2,387,767
Alternative Uses
Best Use
Retail
$3.07M
$2.69M – $3.58M
NOI $214,899 @ 7.0% cap · market cap 5.00%
Second Best
—
—
no second resolved use
Theoretical Best
Multifamily LT 5
$187.60M
$164.15M – $218.87M
NOI $13,132,143 @ 7.0% cap · market cap 305.40%
Zoning and permitted uses should be independently verified with authorities.
Property Analytics
Property Profile
Current Use
Location Intelligence
Trade Area within ½ mile
7,349
Businesses Nearby
37k
Monthly Visits Nearby
Under-served
Demand for This Use
Explore this area
Business Placement
Foot Traffic Nearby
Office Supplies 50%
Dining 25%
Shops & Services 20%
Beauty & Spa 5%
Staples
Office Supplies
18,425 visits/mo
0.4 miles
Intelligentsia Coffee
Dining
9,319 visits/mo
0.3 miles
7-Eleven
Shops & Services
7,405 visits/mo
0.3 miles
Floyd's 99 Barbershop
Beauty & Spa
1,972 visits/mo
0.4 miles
Demographics for 90028, CA
32,330
Population
22,344
Households
1.4
Avg Household Size
36
Median Age
49%
College-Educated
90%
High-School Grad
1.5 sq mi
ZIP Area
21,553
Density / Sq Mi
$59,393
Median Household Income
$45,325
Median Earnings
$1,839
Median Rent
$970,800
Median Home Value
Market
Vacancy Rate% for Retail in Los Angeles, CA
Questions? Ask Rey
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Frequently Asked Questions
What type of property is this?
Storefront property - Prime retail property on Hollywood Walk of Fame.
Where is this storefront property located?
The property is located at 6666 Hollywood Blvd Los Angeles, CA.
What is the asking price?
The asking price for this property is $4,300,000.
What are key features of this property?
This property features: Prime location on the Hollywood Walk of Fame, next to Hollywood & Highland, offering high visibility and foot traffic.; Significant potential for increased revenue due to FIFA 2026 and the 2028 Summer Olympics in Los Angeles.; Two vacant retail units (approx. 9,260 SF) are ready for immediate occupancy or redevelopment.
