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Mixed-Use Tavern with Sideyard
For Sale
$725,000

544 MAIN ST, Oshkosh, WI 54901

Turn-key bar operation with liquor license and fixtures, plus a fenced sideyard with two outdoor bars and two upper residences.

Property Size4,356 SF
Price / SF$166.44
Days on Market140

Property Features for 544 MAIN ST

General Information

Standard status Active
Size 4,356 SF
Total Parking Spaces 20
Property subtype General Commercial

Additional Details

Furnished Yes
Business Included Yes
Fenced Yard Yes
Liquor License Yes
Multifamily Units 2

Amenities

sideyard entertainment area
outdoor bars
Central Air, Gas, A/C - Other
3
Other
CMU
20 Parking Spaces.
0.0 to .499

Building Details

Year Built 1920
Listing Agency:
Listed By: First Weber Oshkosh
Source: Xome
Added: Mar 27 Changed: Aug 12 Last Checked: Aug 12 at 4:09AM

Displayed information is deemed reliable but is not guaranteed and should be independently verified. All listing content including descriptions, pricing, images are the copyrighted material of First Weber Oshkosh

Investment Insights

Based on property information with market context.

This mixed-use property includes a commercial building currently operated as a turn-key bar, with a liquor license and included fixtures. The site also features a fenced “sideyard” entertainment area with two outdoor bars, supporting an outdoor service setup. Above the commercial space are two upper residential units.

The property is located on N Main Street in downtown Oshkosh, in the middle of the community’s commerce and entertainment district. The immediate area hosts many year-round events, including the Oshkosh Farmers Market right out front.

An adjacent parking lot provides on-site parking for approximately 20 vehicles, supporting guest and tenant access.

Key Highlights

  • Landmark commercial property in Downtown Oshkosh featuring a turn‑key bar operation with liquor license and included fixtures
  • Fenced sideyard entertainment area with two outdoor bars
  • Total of 2 upper residential units included with the commercial building

Financial Insights

Estimated NOI and Cap Rate

NOI = area × lease_rate × (100 − vacancy) / 100 × (1 − expense_ratio). Net Operating Income — what the owner takes home each year before mortgage payments and income tax. Effective rent (asking rent minus vacancy losses) minus operating costs (taxes, insurance, maintenance, management).
NOI / Yr
$58,721
Cap rate = NOI / list price × 100. Capitalization rate — annual return on a fully cash purchase, before financing. NOI divided by price. Higher means more income per dollar invested, but usually also more risk or older condition. 5–8% is typical for stabilized commercial property; double digits often signal distressed deals.
Cap Rate
8.10%
Suggested Prices Based on Cap Rates Cap rates vary significantly by property type, market, and asset quality. Typical U.S. stable-market ranges: Multifamily — 4.5% to 6.5% (Class A in primary markets often sub-5%; Class C in secondary markets 6%+) Industrial / Logistics — 5.0% to 7.0% (compressed heavily in recent years due to e-commerce demand) Office — 6.5% to 9%+ (wide spread post-2020; CBD Class A vs. suburban Class B varies dramatically) Retail — 5.5% to 8.5% (grocery-anchored on the low end, unanchored strip centers higher) Hospitality / Hotels — 7.5% to 10%+ (higher due to operational risk) Self-Storage — 5.5% to 7.5% Medical Office — 6.0% to 7.5% Net Lease (single tenant, credit) — 5.0% to 7.0% depending on tenant credit and lease term Rules of thumb: Primary markets (NYC, SF, LA, Boston, DC) trade at lower cap rates than secondary/tertiary markets, often by 100–200 bps (bps, aka basis points; 1 bp = 0.01%). Class A assets trade ~50–150 bps tighter than Class B, and Class B tighter than Class C. Cap rates move inversely with price — a lower cap rate means a higher price for the same NOI. Spread to the 10-year Treasury is a common benchmark; historically 200–400 bps over the 10-year.
Cap Rate 5%
$1,174,420 $1.2M
Cap Rate 7%
$838,871 $838.9K
Cap Rate 9%
$652,456 $652.5K
Market Conditions
NOI Build-Up for 4,356 SF Vacancy — income lost from leasable area expected to sit empty during the year, subtracted from gross rent. EGI (Effective Gross Income) — gross rent minus vacancy losses, the realistic income before paying operating costs. OpEx (Operating Expenses) — recurring costs to operate the property (property tax, insurance, utilities, maintenance, management); excludes financing and capital improvements. NOI (Net Operating Income) — income a property generates after operating costs but before financing and taxes.
Gross rent
$82.6K $18.96/SF
− Vacancy
−$4.3K −$0.99/SF
EGI
$78.3K $17.97/SF
− OpEx
−$19.6K −$4.49/SF
NOI
$58.7K $13.48/SF
Area
Winnebago County, WI
Vacancy
5.20%
Lease Rate
$18.96 /SF/Yr
Expense Ratio
25.00%
Simulate Cap Rate and NOI
Suggested Prices Based on Cap Rates Cap rates vary significantly by property type, market, and asset quality. Typical U.S. stable-market ranges: Multifamily — 4.5% to 6.5% (Class A in primary markets often sub-5%; Class C in secondary markets 6%+) Industrial / Logistics — 5.0% to 7.0% (compressed heavily in recent years due to e-commerce demand) Office — 6.5% to 9%+ (wide spread post-2020; CBD Class A vs. suburban Class B varies dramatically) Retail — 5.5% to 8.5% (grocery-anchored on the low end, unanchored strip centers higher) Hospitality / Hotels — 7.5% to 10%+ (higher due to operational risk) Self-Storage — 5.5% to 7.5% Medical Office — 6.0% to 7.5% Net Lease (single tenant, credit) — 5.0% to 7.0% depending on tenant credit and lease term Rules of thumb: Primary markets (NYC, SF, LA, Boston, DC) trade at lower cap rates than secondary/tertiary markets, often by 100–200 bps (bps, aka basis points; 1 bp = 0.01%). Class A assets trade ~50–150 bps tighter than Class B, and Class B tighter than Class C. Cap rates move inversely with price — a lower cap rate means a higher price for the same NOI. Spread to the 10-year Treasury is a common benchmark; historically 200–400 bps over the 10-year.
Cap Rate 5%
$1,174,420
Cap Rate 7%
$838,871
Cap Rate 9%
$652,456

Alternative Uses

Best Use
Specialty Retail
$838.9K
$734.0K – $978.7K (±1% cap)
NOI $58,721 @ 7.0% cap · market cap 8.10%
Second Best
Multifamily LT 5
$419.9K
$367.4K – $489.9K (±1% cap)
NOI $29,391 @ 7.0% cap · market cap 4.05%
Theoretical Best
Office A
$940.2K
$822.7K – $1.10M (±1% cap)
NOI $65,813 @ 7.0% cap · market cap 9.08%
Zoning and permitted uses should be independently verified with authorities.

Property Analytics

Current Use

Peabodys Ale House Bar & Pub

Suggested Use

Top Pick Electrical Service Parking Lot & Garage Bakery Locksmith Home Appliance Store (Bike/Boat/Book/etc) Store

Score = modeled unmet demand for each use within ~1 mi (higher = bigger opportunity). Zoning and permitted uses should be independently verified with local authorities.

Lease Details

2
Residential units
Turnkey business
Opportunity
Yes
Fenced yard
Yes
Liquor license

Location Intelligence

Trade Area within ½ mile

82
Businesses Nearby
Well-served
Demand for This Use

Demographics for 54901, WI

37,594
Population
15,381
Households
2.4
Avg Household Size
33
Median Age
24%
College-Educated
92%
High-School Grad
16.6 sq mi
ZIP Area
2,265
Density / Sq Mi
$61,734
Median Household Income
$31,289
Median Earnings
$932
Median Rent
$164,000
Median Home Value

Market

Vacancy Rate% for Multifamily in Midwest region

6.5% 2022
7.5% 2023
7.8% 2024
8% 2025
Rey
Questions? Ask Rey
Realmo’s AI knows this listing — price, zoning, demand, history. Ask anything.

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Frequently Asked Questions

What type of property is this?
Bar & Pub - Turn-key bar operation with liquor license and fixtures, plus a fenced sideyard with two outdoor bars and two upper residences.
Where is this bar & pub located?
The property is located at 544 MAIN ST Oshkosh, WI.
What is the asking price?
The asking price for this property is $725,000.
What are key features of this property?
This property features: Landmark commercial property in Downtown Oshkosh featuring a turn‑key bar operation with liquor license and included fixtures; Fenced sideyard entertainment area with two outdoor bars; Total of 2 upper residential units included with the commercial building
More about this property
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