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Retail Development Near Fox River Mall
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3800 W Wisconsin Ave, Appleton, WI 54914

New retail development adjacent to regional shopping destination.

Property Size200,700 SF
Days on Market398

Property Features for 3800 W Wisconsin Ave

General Information

Standard status Active
Size 200,700 SF
Property subtype Retail

Building Details

Building Size 200,700 SF

Properties For Sale

at 3800 W Wisconsin Ave Contact us

Junior Anchor Space

Size 26,000 SF
Term Negotiable
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Pad Sites Available

Term Negotiable
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Listed By: Scott Satula · License #WI 37897
Source: Midamericagrp
Added: Sep 12, 2025 Changed: Oct 13 Last Checked: Oct 12 at 5:24PM

Displayed information is deemed reliable but is not guaranteed and should be independently verified. All listing content including descriptions, pricing, images are the copyrighted material of Scott Satula

Investment Insights

Based on property information with market context.

This new retail development is situated immediately north of Brookfield Properties’ 1.2 million-square-foot Fox River Mall. The super-regional trade area serves as the primary shopping destination for central and northeast Wisconsin. The development, totaling 200700 square feet, is designed to accommodate a variety of uses, including junior anchor tenants, casual dining establishments, small shop retail, hospitality services, and medical or office spaces. The location offers unobstructed visibility to I-41 and is accessible from Wisconsin Avenue via a new traffic signal. Opportunities for oversized pylon and monument signage are available. Current co-tenants include REI, At Home, WG&R Furniture, August Haven, and Kwik Trip. Retailers in the vicinity include Dick's Sporting Goods, The Home Depot, Target, Michaels, PetSmart, and Best Buy. Pad sites are available within the development.

Key Highlights

  • Located immediately north of the 1.2 million SF Fox River Mall.
  • Super‑regional trade area serving central and northeast Wisconsin.
  • Unobstructed visibility to I‑41 and access off Wisconsin Avenue via new traffic signal.

Property Analytics

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Current Use

Shopping centers

Suggested Use

Top Pick Grocery & Convenience Store (Bike/Boat/Book/etc) Store Plumbing Service Electrical Service Catering Service Butcher

Score = modeled unmet demand for each use within ~1 mi (higher = bigger opportunity). Zoning and permitted uses should be independently verified with local authorities.

Location Intelligence

Trade Area within ½ mile

719
Businesses Nearby
Well-served
Demand for This Use

Demographics for 54914, WI

31,082
Population
14,002
Households
2.2
Avg Household Size
38
Median Age
31%
College-Educated
93%
High-School Grad
19.2 sq mi
ZIP Area
1,619
Density / Sq Mi
$77,199
Median Household Income
$42,481
Median Earnings
$936
Median Rent
$210,200
Median Home Value
Check the figures for this property Cap Rate, Value Estimation, Potential NOI and more
View Realmo Analytics

Market

Vacancy Rate% for Retail in Midwest region

8% 2020
7.3% 2021
6.5% 2022
6% 2023
5.7% 2024
6.3% 2025
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Similar Off Market Nearby

  • wall Mart, Appleton, WI — 301 N Mall Dr, Appleton, WI 54913
  • Proactiv Kiosk — 4301 W Wisconsin Ave, Appleton, WI 54913
  • Sunglass Hut — 4301 W Wisconsin Ave Space 326, Appleton, WI 54913
  • Fox River Mall — 4301 W Wisconsin Ave, Appleton, WI 54913
  • Center Valley — 3810 W Wisconsin Ave, Grand Chute, WI 54914

Frequently Asked Questions

What type of property is this?
Shopping center - New retail development adjacent to regional shopping destination.
Where is this shopping center located?
The property is located at 3800 W Wisconsin Ave Appleton, WI.
What are key features of this property?
This property features: Located immediately north of the 1.2 million SF Fox River Mall.; Super‑regional trade area serving central and northeast Wisconsin.; Unobstructed visibility to I‑41 and access off Wisconsin Avenue via new traffic signal.
More about this property
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