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Historic Stone Restaurant Building
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321 NE MADISON AVE, Peoria, IL 61603

Historic stone restaurant building renovated in 2016, with a full commercial kitchen, multiple bars, and 150+ guest seating on the lower level.

Property Size10,800 SF
Price / SF$259.26
Days on Market73

Property Features for 321 NE MADISON AVE

General Information

Standard status Active
Size 10,800 SF
Property subtype Hospitality, Special Purpose, Business for Sale
Zoning Commercial

Building Details

Units 1
Listing Agency: The Real Estate Group Inc.
Listed By: Dan Sperry · License #475118029
Source: Crexi
Added: Jun 28 Changed: Aug 14 Last Checked: Sep 8 at 8:53AM

Displayed information is deemed reliable but is not guaranteed and should be independently verified. All listing content including descriptions, pricing, images are the copyrighted material of The Real Estate Group Inc.

Investment Insights

Based on property information with market context.

This historic stone restaurant building was originally built in 1870 and renovated in 2016. The property is designed to support hospitality and gathering uses, with a full commercial kitchen, multiple bars, and flexible interior spaces on the lower level. The lower level provides seating for 150+ guests across approximately 10,000 square feet, with room for dining, events, or other entertainment-focused layouts.

Located in downtown Peoria, the property offers visibility and immediate access to major medical and business hubs, with proximity to the interstate. Its distinctive architectural presence and landmark status make it a high-profile option for an owner-operator or investor seeking a versatile, heritage-based commercial asset.

Additional space is included throughout the building to complement the lower level’s event and dining configuration, supporting a range of hospitality and adaptive-use possibilities within the existing structure.

Key Highlights

  • Historic stone building originally built in 1870 and renovated in 2016 at 321 NE Madison Ave, Peoria, IL 61603
  • Over 31,000 SF total with a lower level of approximately 10,000 SF
  • Lower level seating for 150+ guests with space for dining, events, or gathering areas

Financial Insights

Estimated NOI and Cap Rate

NOI = area × lease_rate × (100 − vacancy) / 100 × (1 − expense_ratio). Net Operating Income — what the owner takes home each year before mortgage payments and income tax. Effective rent (asking rent minus vacancy losses) minus operating costs (taxes, insurance, maintenance, management).
NOI / Yr
$138,510
Cap rate = NOI / list price × 100. Capitalization rate — annual return on a fully cash purchase, before financing. NOI divided by price. Higher means more income per dollar invested, but usually also more risk or older condition. 5–8% is typical for stabilized commercial property; double digits often signal distressed deals.
Cap Rate
4.95%
Suggested Prices Based on Cap Rates Cap rates vary significantly by property type, market, and asset quality. Typical U.S. stable-market ranges: Multifamily — 4.5% to 6.5% (Class A in primary markets often sub-5%; Class C in secondary markets 6%+) Industrial / Logistics — 5.0% to 7.0% (compressed heavily in recent years due to e-commerce demand) Office — 6.5% to 9%+ (wide spread post-2020; CBD Class A vs. suburban Class B varies dramatically) Retail — 5.5% to 8.5% (grocery-anchored on the low end, unanchored strip centers higher) Hospitality / Hotels — 7.5% to 10%+ (higher due to operational risk) Self-Storage — 5.5% to 7.5% Medical Office — 6.0% to 7.5% Net Lease (single tenant, credit) — 5.0% to 7.0% depending on tenant credit and lease term Rules of thumb: Primary markets (NYC, SF, LA, Boston, DC) trade at lower cap rates than secondary/tertiary markets, often by 100–200 bps (bps, aka basis points; 1 bp = 0.01%). Class A assets trade ~50–150 bps tighter than Class B, and Class B tighter than Class C. Cap rates move inversely with price — a lower cap rate means a higher price for the same NOI. Spread to the 10-year Treasury is a common benchmark; historically 200–400 bps over the 10-year.
Cap Rate 5%
$2,770,200 $2.8M
Cap Rate 7%
$1,978,714 $2.0M
Cap Rate 9%
$1,539,000 $1.5M
Market Conditions
NOI Build-Up for 10,800 SF Vacancy — income lost from leasable area expected to sit empty during the year, subtracted from gross rent. EGI (Effective Gross Income) — gross rent minus vacancy losses, the realistic income before paying operating costs. OpEx (Operating Expenses) — recurring costs to operate the property (property tax, insurance, utilities, maintenance, management); excludes financing and capital improvements. NOI (Net Operating Income) — income a property generates after operating costs but before financing and taxes.
Gross rent
$194.4K $18.00/SF
− Vacancy
−$9.7K −$0.90/SF
EGI
$184.7K $17.10/SF
− OpEx
−$46.2K −$4.27/SF
NOI
$138.5K $12.83/SF
Area
Peoria, IL
Vacancy
5.00%
Lease Rate
$18.00 /SF/Yr
Expense Ratio
25.00%
Simulate Cap Rate and NOI
Suggested Prices Based on Cap Rates Cap rates vary significantly by property type, market, and asset quality. Typical U.S. stable-market ranges: Multifamily — 4.5% to 6.5% (Class A in primary markets often sub-5%; Class C in secondary markets 6%+) Industrial / Logistics — 5.0% to 7.0% (compressed heavily in recent years due to e-commerce demand) Office — 6.5% to 9%+ (wide spread post-2020; CBD Class A vs. suburban Class B varies dramatically) Retail — 5.5% to 8.5% (grocery-anchored on the low end, unanchored strip centers higher) Hospitality / Hotels — 7.5% to 10%+ (higher due to operational risk) Self-Storage — 5.5% to 7.5% Medical Office — 6.0% to 7.5% Net Lease (single tenant, credit) — 5.0% to 7.0% depending on tenant credit and lease term Rules of thumb: Primary markets (NYC, SF, LA, Boston, DC) trade at lower cap rates than secondary/tertiary markets, often by 100–200 bps (bps, aka basis points; 1 bp = 0.01%). Class A assets trade ~50–150 bps tighter than Class B, and Class B tighter than Class C. Cap rates move inversely with price — a lower cap rate means a higher price for the same NOI. Spread to the 10-year Treasury is a common benchmark; historically 200–400 bps over the 10-year.
Cap Rate 5%
$2,770,200
Cap Rate 7%
$1,978,714
Cap Rate 9%
$1,539,000

Alternative Uses

Best Use
Specialty Retail
$1.98M
$1.73M – $2.31M (±1% cap)
NOI $138,510 @ 7.0% cap · market cap 4.95%
Second Best
no second resolved use
Theoretical Best
Multifamily LT 5
$9.45M
$8.27M – $11.02M (±1% cap)
NOI $661,342 @ 7.0% cap · market cap 23.62%
Zoning and permitted uses should be independently verified with authorities.

Property Analytics

Current Use

Obed & Isaac's Microbrewery ... Bar & Pub

Suggested Use

Top Pick Storage Facility Nail Salon Grocery & Convenience Store Auto Parts Store Hair Salon Garden Center

Score = modeled unmet demand for each use within ~1 mi (higher = bigger opportunity). Zoning and permitted uses should be independently verified with local authorities.

Location Intelligence

Trade Area within ½ mile

3,661
Businesses Nearby
20k
Monthly Visits Nearby
Under-served
Demand for This Use

Foot Traffic Nearby

Hotels & Casinos 94% Electronics 4% Shops & Services 2%
Peoria Marriott Pere Marquette Hotels & Casinos
7,366 visits/mo 0.2 miles
Four Points by Sheraton Peoria Hotels & Casinos
5,062 visits/mo 0.0 miles
Courtyard Peoria Downtown Hotels & Casinos
4,461 visits/mo 0.2 miles
Staybridge Suites Peoria-Downtown, an IHG Hotel Hotels & Casinos
1,678 visits/mo 0.4 miles
AT&T Electronics
870 visits/mo 0.2 miles

Demographics for 61603, IL

15,503
Population
8,291
Households
1.9
Avg Household Size
33
Median Age
15%
College-Educated
87%
High-School Grad
4.2 sq mi
ZIP Area
3,691
Density / Sq Mi
$40,405
Median Household Income
$29,084
Median Earnings
$976
Median Rent
$73,100
Median Home Value

Market

Vacancy Rate% for Retail in Midwest region

8% 2020
7.3% 2021
6.5% 2022
6% 2023
5.7% 2024
6.3% 2025
Rey
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Frequently Asked Questions

What type of property is this?
Conventional restaurant - Historic stone restaurant building renovated in 2016, with a full commercial kitchen, multiple bars, and 150+ guest seating on the lower level.
Where is this conventional restaurant located?
The property is located at 321 NE MADISON AVE Peoria, IL.
What is the asking price?
The asking price for this property is $2,800,000.
What are key features of this property?
This property features: Historic stone building originally built in 1870 and renovated in 2016 at 321 NE Madison Ave, Peoria, IL 61603; Over 31,000 SF total with a lower level of approximately 10,000 SF; Lower level seating for 150+ guests with space for dining, events, or gathering areas
(217) 725-2467 Call to check price and availability
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