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    Tavern with Transferable Liquor License Title is generated by Realmo AI

    318 Pearl St, La Crosse, WI 54601

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    Claim this Listing
    New
    For Sale
    $599,000

    Office(s),Professional Service,Retail - La Crosse, WI

    Property size:
    2,600 SF
    Lot size:
    0.30 Acres
    Price / SF:
    $230/SF
    Added:
    Jun 11, 2026
    Days on Market:
    2
    Last Refresh:
    Jun 12 at 3:06 am

    Property Features for 318 Pearl St

    General Information

    Property type
    Commercial Sale
    Property subtype
    Other
    Zoning
    Commercial
    Interior features
    Inside Storage, Rest Rooms, Security Equipment
    Exterior features
    220 Volt Power
    Standard status
    Active
    APN
    017020032050
    Size
    2,600 SF
    Lot size
    0.30 Acres

    Taxes and HOA fees

    Tax Year
    2025
    Tax Annual Amount
    6645

    Utilities

    Heating system
    Forced Air, Natural Gas
    Cooling system
    Central Air

    Building Details

    Year built
    1950
    Floors in Building
    2
    Building materials
    Brick
    Roof type
    Rubber
    Architectural style
    Other

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    Listing Contact
    Brian McCarty
    Brian McCarty

    Listing agent Brian McCarty License #80000-94

    Listing office Gerrard-Hoeschler, REALTORS 601 7th St N, Suite 200, La Crosse, WI 54601, La Crosse, WI

    Listing date Jun 11, 2026

    MLS# 1966885 Listing URL

    Copyright © 2026 Metro MLS. All rights reserved. All information provided by the listing agent/broker is deemed reliable but is not guaranteed and should be independently verified.

    HighLights

    • Prime commercial space in downtown La Crosse on historic Pearl Street, currently operating as a tavern
    • Mid‑2000s remodel converting the upstairs apartment into an additional bar area
    • Brick construction with rubber roof; central air and natural gas forced‑air heating
    • Security equipment plus inside storage and rest rooms
    • Includes 220‑volt power
    • Transferrable liquor license included

    Overview

    This downtown property at 318 Pearl St is a remodeled commercial building currently operating as a tavern. The space has been improved through a complete remodel in the mid-2000s that converted the upstairs apartment into an additional bar area, supporting a more flexible on-premise layout. The property is offered with transferable liquor license privileges, making it a turnkey fit for operators seeking to maintain or expand a bar concept. Commercial zoning applies to the site.

    Located in the heart of Downtown La Crosse on historic Pearl Street, the property benefits from a walkable, active retail and dining environment. The seller notes the area is characterized by other retail shops and restaurants and is positioned within a high foot-traffic area.

    For buyers or tenants evaluating food and beverage concepts, this building offers an existing tavern operating configuration with an upstairs bar area created during the prior remodel. Its downtown setting and liquor license transferability can reduce operational friction for a qualified operator looking to continue a similar use while utilizing the building’s established entertainment and service layout. At approximately 2,600 square feet on a 0.3-acre lot, it provides a compact footprint for a street-facing, experience-oriented business.

    Local Financial Insights For Specialty Retail

    Simulate Cap Rate and NOI

    NOI Build-Up
    Vacancy
    income lost from leasable area expected to sit empty during the year — subtracted from gross rent.
    EGI (Effective Gross Income)
    gross rent minus vacancy losses — the realistic income before paying operating costs.
    OpEx (Operating Expenses)
    recurring costs to operate the property (property tax, insurance, utilities, maintenance, management) — excludes financing and capital improvements.
    NOI (Net Operating Income)
    income a property generates after operating costs but before financing and taxes.

    Component $ $/SF
    Gross rent $56.2k $21.60
    − Vacancy −$3.1k −$1.19
    EGI $53.1k $20.41
    − OpEx −$13.3k −$5.10
    NOI $39.8k $15.31
    2,600 SF · lease $21.60/SF/yr · vacancy 5.50% · expense 25.00%

    Alternative Uses

    Best Use
    Specialty Retail
    $568.6K
    $497.5K – $663.4K (±1% cap)
    NOI $39,803 @ 7.0% cap · market cap 6.64%
    Second Best
    Retail
    $373.6K
    $326.9K – $435.9K (±1% cap)
    NOI $26,153 @ 7.0% cap · market cap 4.37%
    Theoretical Best
    —
    —
    same as Best Use
    Zoning and permitted uses should be independently verified with local authorities.
    Property Profile Location Intelligence

    Current Use by Public Records

    Thrunie’s Bar & Pub

    Suggested Use

    Real Estate Agency Restaurant Law Firm Spa & Massage Center Dental Office Hair Salon Nail Salon Building Supply Gym & Fitness Center Auto Repair Shop

    Zoning and permitted uses should be independently verified with local authorities.

    Similar Places Nearby

    • La Cave — 410 Cass St, La Crosse, WI 54601
    • Tailgators LLP — 1019 10th St, La Crosse, WI 54601
    • Mr Stix — 948 Jackson St, La Crosse, WI 54601
    • Earl's Grocery & Saloon — 401 3rd St S, La Crosse, WI 54601
    • Pla-Mor Lanes — 807 4th St S, La Crosse, WI 54601

    Location Insight

    • Map
    • Local Demand
    City
    La Crosse
    County
    La Crosse
    State
    Wisconsin
    Longitude
    -91.252511
    Latitude
    43.811538

    FAQs

    What type of property is this?
    Bar & Pub - Remodeled multi-use building currently operating as a tavern with an available transferable liquor license.
    Where is this bar & pub located?
    The property is located at 318 Pearl St La Crosse, WI.
    What is the asking price?
    The asking price for this property is $599,000.
    What are key features of this property?
    This property features: Prime commercial space in downtown La Crosse on historic Pearl Street, currently operating as a tavern; Mid‑2000s remodel converting the upstairs apartment into an additional bar area; Brick construction with rubber roof; central air and natural gas forced‑air heating
    More about this property
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