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12-Story Office/Retail Building Opportunity
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28 W 36th St, New York, NY 10018

12-story office/retail asset with an expanded buildable SF allowance and flexible business plan optionality.

Property Size70,000 SF
Days on Market205

Property Features for 28 W 36th St

General Information

Standard status Active
Size 70,000 SF
Property subtype OFFICE
Listing Agency: Colliers | New York City
Listed By: Zach Redding · License #10401280474
Source: Moodyscre
Added: Feb 12 Changed: Aug 15 Last Checked: Aug 14 at 7:41AM

Displayed information is deemed reliable but is not guaranteed and should be independently verified. All listing content including descriptions, pricing, images are the copyrighted material of Colliers | New York City

Investment Insights

Based on property information with market context.

This 12-story office/retail building totals approximately 70,000 RSF and includes additional gained buildable area of 29,800 SF, for a stated maximum ZFA of 88,308 SF. The listing notes flexible zoning characteristics that may support multiple business plan directions, including an as-of-right residential conversion, ground-up development, a self-storage conversion, or continued office use. The property is currently reported as 91% leased, with only 13% leased by the end of Q3 2027, providing a stated path to vacancy while maintaining in-place cash flow.

The property is scheduled for an auction dated February 9, 2026 at 12:00pm through February 11, 2026 at 12:00pm. The remarks also indicate the property has no transfer taxes due to a bankruptcy component under 11 U.S.C. § 1146(a).

Additional tax abatement programs referenced include eligibility for the 467-M program for a residential conversion and the 485-X program for ground-up residential construction. The remarks cite an ideal lot size of 4,906 SF and the potential for large floor plates to support flexible unit layouts.

Key Highlights

  • 12‑story office/retail asset totaling 70,000 RSF
  • Significant FAR increase adds 29,800 buildable SF for a total maximum ZFA of 88,308 SF
  • Business plan optionality for various uses, including as‑of‑right residential conversion, ground‑up development, self‑storage conversion, or continued office use

Property Analytics

Current Use

Lousch Marketing & Advertising TheMusicDA TV & Media Media Distribution Paige Hospitality Group Corporate Office Pixel+Parcel Corporate Office Technocraft Inc Construction Company

Suggested Use

Top Pick Pet Grooming Service (Bike/Boat/Book/etc) Store Buffet Locksmith Parking Lot & Garage Plumbing Service

Score = modeled unmet demand for each use within ~1 mi (higher = bigger opportunity). Zoning and permitted uses should be independently verified with local authorities.

Location Intelligence

Trade Area within ½ mile

95,867
Businesses Nearby

Demographics for 10018, NY

11,145
Population
5,678
Households
2
Avg Household Size
35
Median Age
75%
College-Educated
92%
High-School Grad
0.3 sq mi
ZIP Area
37,150
Density / Sq Mi
$133,042
Median Household Income
$103,655
Median Earnings
$3,501
Median Rent
$947,100
Median Home Value

Market

Vacancy Rate% for Office in Northeast region

13.1% 2019
15.4% 2020
17.6% 2021
19.1% 2022
20.2% 2023
20.9% 2024
19.9% 2025
Rey
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Frequently Asked Questions

What type of property is this?
Office building - 12-story office/retail asset with an expanded buildable SF allowance and flexible business plan optionality.
Where is this office building located?
The property is located at 28 W 36th St New York, NY.
What are key features of this property?
This property features: 12‑story office/retail asset totaling 70,000 RSF; Significant FAR increase adds 29,800 buildable SF for a total maximum ZFA of 88,308 SF; Business plan optionality for various uses, including as‑of‑right residential conversion, ground‑up development, self‑storage conversion, or continued office use
(570) 574-9015 Call to check price and availability
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