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    Super 8 by Wyndham Hotel Title is generated by Realmo AI

    2401 S Main St, Rice Lake, WI 54868

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    Limited-service hotel in Rice Lake, Wisconsin, for sale.

    Type:Hospitality
    Property size:
    21,118 SF
    Price / SF:
    $119/SF
    Added:
    Feb 9, 2026
    Days on Market:
    102
    Last Refresh:
    Mar 17 at 1:15 pm

    Property Features for 2401 S Main St

    General Information

    Standard status
    Active
    Size
    21,118 SF
    Property subtype
    Hospitality

    Building Details

    Year Built
    1985

    We can help!

    Listing Contact
    Sean Matura
    Sean Matura

    Listing agent Sean Matura License #95513 - 94

    Listing office BPG Hotels

    Listing date Feb 9, 2026

    Source Crexi

    Displayed information is deemed reliable but is not guaranteed and should be independently verified.

    All listing content including descriptions, pricing, images are the copyrighted material of BPG Hotels

    HighLights

    • Strong Wyndham brand recognition
    • Located along a key commercial corridor
    • Convenient access to downtown Rice Lake, employers, healthcare, retail, and recreation
    • Stable investment opportunity in a consistent Wisconsin lodging market
    • Steady year‑round demand
    • Potential for continued operational improvement

    Overview

    The Super 8 by Wyndham, a limited-service hotel, is available for purchase. Located at 2401 S. Main Street in Rice Lake, Wisconsin, the property benefits from Wyndham brand recognition and its position along a key commercial corridor. The hotel caters to leisure and business travelers seeking value-oriented accommodations. Situated near downtown Rice Lake, the hotel has access to regional employers, healthcare facilities, retail centers, and outdoor recreation. This property offers a stable investment opportunity in a consistent Wisconsin lodging market with steady year-round demand and potential for continued operational improvement. The property size is 21118 square feet.

    Financial Insights

    Value Estimation Calculated for Hotel Hospitality

    Conservative
    $1.49M
    NOI $133,915 @ 9.00% cap · cautious / downside scenario
    Moderate
    $1.91M
    NOI $133,915 @ 7.00% cap · market / base-case scenario
    Aggressive
    $2.68M
    NOI $133,915 @ 5.00% cap · optimistic / upside scenario

    NOI & Cap Rate Calculator

    NOI Build-Up
    Vacancy
    income lost from leasable area expected to sit empty during the year — subtracted from gross rent.
    EGI (Effective Gross Income)
    gross rent minus vacancy losses — the realistic income before paying operating costs.
    OpEx (Operating Expenses)
    recurring costs to operate the property (property tax, insurance, utilities, maintenance, management) — excludes financing and capital improvements.
    NOI (Net Operating Income)
    income a property generates after operating costs but before financing and taxes.
         Calculated for Hotel Hospitality

    Component $ $/SF
    Gross rent $316.8k $15.00
    − Vacancy −$34.8k −$1.65
    EGI $281.9k $13.35
    − OpEx −$148.0k −$7.01
    NOI $133.9k $6.34
    21,118 SF · lease $15.00/SF/yr · vacancy 11.00% · expense 52.50%

    Alternative Use Scenarios

    Best Use
    Hotel Hospitality
    $1.91M
    $1.67M – $2.23M (±1% cap)
    NOI $133,915 @ 7.0% cap · market cap 5.30%
    Second Best
    —
    —
    no second resolved use
    Theoretical Best
    Warehouse
    $16.97M
    $14.85M – $19.80M (±1% cap)
    NOI $1,187,742 @ 7.0% cap · market cap 47.04%
    Zoning and permitted uses should be independently verified with local authorities.
    Property Profile Location Intelligence

    Current Use by Public Records

    Hotels

    Suggested Use

    Restaurant Real Estate Agency Law Firm Building Supply Spa & Massage Center Dental Office Big Box & Wholesale Store Hair Salon Auto Repair Shop Nail Salon

    Zoning and permitted uses should be independently verified with local authorities.

    Location Insight

    • Map
    • Local Demand
    City
    Rice Lake
    County
    Barron
    State
    Wisconsin
    Longitude
    -91.7344557
    Latitude
    45.4758925

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    FAQs

    What type of property is this?
    Hotel - Limited-service hotel in Rice Lake, Wisconsin, for sale.
    Where is this hotel located?
    The property is located at 2401 S Main St Rice Lake, WI.
    What is the asking price?
    The asking price for this property is $2,525,000.
    What are key features of this property?
    This property features: Strong Wyndham brand recognition; Located along a key commercial corridor; Convenient access to downtown Rice Lake, employers, healthcare, retail, and recreation
    We can help!
    Contact for Pricing
    Please call us for current price
    and status of this listing Sean Matura
    Sean Matura
    Real Estate License ID: 95513 - 94
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    Realmo Value Estimations

    Realmo estimates a property’s market value using a proprietary methodology that incorporates public data and user-submitted information. This cumulative value is generated by integrating a variety of conventional and innovative methods. 

    Disclaimer

    These figures are not official appraisals and should not be used as a substitute for a valuation performed by a licensed appraiser.
    Actual market value may differ due to factors not captured in the data. Estimates are offered for informational purposes only, and users should conduct independent research before making financial or investment decisions.
    By using this feature, you acknowledge that Realmo is not responsible for actions taken based on these estimates.

    AI approach

    Realmo AI Method estimates property value using machine learning models trained on millions of comparable listings, transactions, and market signals. It analyzes property features, location intelligence data, and current market dynamics to predict the most probable market value in real time.

    Realmo CapRate Calculation

    Realmo calculates the Capitalization Rate (Cap Rate) to help estimate a property's potential return on investment. The Cap Rate is a fundamental metric in commercial real estate that measures the relationship between a property's net operating income and its market value.

    How We Calculate Cap Rate

    Cap Rate Formula:
    Cap Rate (%) = (Net Operating Income / Property Value) × 100

    Net Operating Income (NOI) Formula:
    NOI = Area × Lease Rate × (1 - Vacancy Rate) × (1 - Operating Expense Ratio)

    Components

    Net Operating Income (NOI) represents the annual income a property generates after operating expenses:

    • Area: Building square footage from property records
    • Lease Rate: Annual $/sqft based on market data for the property type and geographic location
    • Vacancy Rate: Percentage of unoccupied space based on market data for the property type and location
    • Operating Expense Ratio: Operating costs as a percentage of income, varies by property type

    Property Value is derived from:

    • Recent sale price (if available)
    • Statistical models using comparable sales
    • AI-powered valuation estimates

    Example Calculation

    For a 100,000 sqft Office Building:

    • Lease Rate: $25.00/sqft/year (market data for Office in this area)
    • Vacancy Rate: 8% (market data for Office in this area)
    • Operating Expense Ratio: 35% (typical for Office properties)
    • Property Value: $15,000,000

    Step 1: Calculate NOI

    NOI = 100,000 × $25.00 × (1 - 0.08) × (1 - 0.35)
    NOI = 100,000 × $25.00 × 0.92 × 0.65
    NOI = $1,495,000/year

    Step 2: Calculate Cap Rate

    Cap Rate = ($1,495,000 / $15,000,000) × 100
    Cap Rate = 9.97%

    Property Type Considerations

    Net Operating Income calculations vary by property type due to different operating expense ratios:

    • Office: Higher expenses (30-40%) for HVAC, utilities, maintenance
    • Retail: Moderate expenses (25-35%) for common area maintenance
    • Industrial/Warehouse: Lower expenses (15-25%) for minimal tenant services
    • Multifamily: Moderate expenses (35-45%) including property management
    • Self-Storage: Lower expenses (25-35%) due to minimal maintenance

    Market lease rates and vacancy rates are specific to each property type and geographic location, reflecting local market conditions.

    Disclaimer

    These calculations are estimates for informational purposes only and should not be used as a substitute for professional financial analysis or appraisal.

    • Cap Rate calculations depend on market data that may change over time
    • Actual operating expenses, lease rates, and vacancy rates may differ from market averages
    • Individual property conditions, lease terms, and tenant quality significantly impact actual NOI
    • Property value estimates are approximations and not official appraisals
    • Cap rates vary widely by market, property condition, and investment risk profile

    Professional Guidance Recommended: Before making any investment or financial decisions, consult with licensed appraisers, commercial real estate brokers, and financial advisors who can evaluate your specific property and circumstances.
    By using this feature, you acknowledge that Realmo is not responsible for investment decisions or actions taken based on these estimates.

    Cap approach

    Capitalization Method calculates value based on estimated net operating income (NOI) and applying a market-based capitalization rate (cap rate), we estimate what a typical investor might be willing to pay for it.

    Comparable approach

    Comparable estimate is based on recent sales of similar nearby properties, adjusted for factors like size, condition, and location.

    Relative

    Relative property class coefficient uses factors that account for typical price differences between various asset types (e.g., retail vs. industrial) to provide a more accurate market-aligned estimate.

    Geo

    Comparable Sales Method, enhanced by Geo coefficients — location-based adjustment factors that reflect differences in price levels across neighborhoods, cities, or regions ensuring a more accurate, market-sensitive valuation.

    Stat Estimate

    This method estimates value based on actual market adjusted recent (~5 years) sales of comparable properties around by location and property type.

    • Ranges - area data calculated by industry standard IQR Outlier Removal Method
    • Range-from: 75% of all similar sales ($/sqft) are above this value
    • Range-to: 75% of all similar sales ($/sqft) are below this value
    AI Estimate

    This method estimates value based on AI market estimation of comparable properties around by location and property type.

    • Ranges - area data calculated by industry standard IQR Outlier Removal Method
    • Range-from: 75% of all estimations ($/sqft) are above this value
    • Range-to: 75% of all estimations ($/sqft) are below this value
    Alternative use

    Estimate considers the property’s potential value if used for a different purpose-based on zoning, demand, and market feasibility.

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