Industrial Flex Building with
For Sale
$1,350,000
1301 Lake Street, Baraboo, WI 53913
COMMERCIAL - Baraboo, WI
Property Size10,000 SF
Lot Size2.52 Acres
Price / SF$135
Days on Market116
Property Features for 1301 Lake Street
General Information
Property type
Commercial Sale
Property subtype
Other
Zoning
I-3, In/Bu
Interior features
Loading dock(s), 3 phase electric
Lot features
Business district, Near Major Highway
Directions
Hwy 12 from Madison going towards Baraboo-Right onto Ski High Rd-Left onto South Shore Rd-Left onto Hwy 123-Right onto Gall Rd-Left onto Lake St
Subdivision
BARABOO - C
Standard status
Active
APN
206-1154-10420
Size
10,000 SF
Lot size
2.52 Acres
Taxes and HOA fees
Tax Year
2025
Tax Annual Amount
11260
Building Details
Year built
2010
Number of units
1
Roof type
Metal
Listing Agency:
Restaino & Associates
(608) 833-7777
Listed By:
Craig Endres · License #5637994
(608) 577-2245
Added: Apr 17
Changed: Aug 10
Last Checked: Aug 10 at 4:06PM
MLS# 1950649
Copyright © 2026 REALTORS® Association of South Central Wisconsin. All rights reserved. All information provided by the listing agent/broker is deemed reliable but is not guaranteed and should be independently verified.
Investment Insights
Based on property information with market context.
Built in 2010, this 10,000-square-foot flex property combines office areas with a shop and warehouse component. The building features radiant in-floor heating, high-efficiency lighting, passive daylighting, a newer boiler, and a metal roof. Three-phase electrical service supports commercial and industrial operations, while loading docks add functional shipping capability.
The property encompasses approximately 2.52 acres at 1301 Lake Street in Baraboo, within an industrial park and along a truck route with access to major arteries. About 7,000 square feet of warehouse space is currently leased. The site may also accommodate additional buildings, subject to applicable approvals. Zoning is I-3, In/Bu.
The property encompasses approximately 2.52 acres at 1301 Lake Street in Baraboo, within an industrial park and along a truck route with access to major arteries. About 7,000 square feet of warehouse space is currently leased. The site may also accommodate additional buildings, subject to applicable approvals. Zoning is I-3, In/Bu.
Key Highlights
- 10,000‑square‑foot flex building on approximately 2.52 acres
- About 7,000 square feet of warehouse space currently leased
- Radiant in‑floor heat in the shop and office areas
Financial Insights
Estimated NOI and Cap Rate
NOI = area × lease_rate × (100 − vacancy) / 100 × (1 − expense_ratio). Net Operating Income — what the owner takes home each year before mortgage payments and income tax. Effective rent (asking rent minus vacancy losses) minus operating costs (taxes, insurance, maintenance, management).
NOI / Yr
$98,280
Cap rate = NOI / list price × 100. Capitalization rate — annual return on a fully cash purchase, before financing. NOI divided by price. Higher means more income per dollar invested, but usually also more risk or older condition. 5–8% is typical for stabilized commercial property; double digits often signal distressed deals.
Cap Rate
7.28%
Suggested Prices Based on Cap Rates
Cap rates vary significantly by property type, market, and asset quality.
Typical U.S. stable-market ranges:
Multifamily — 4.5% to 6.5% (Class A in primary markets often sub-5%; Class C in secondary markets 6%+)
Industrial / Logistics — 5.0% to 7.0% (compressed heavily in recent years due to e-commerce demand)
Office — 6.5% to 9%+ (wide spread post-2020; CBD Class A vs. suburban Class B varies dramatically)
Retail — 5.5% to 8.5% (grocery-anchored on the low end, unanchored strip centers higher)
Hospitality / Hotels — 7.5% to 10%+ (higher due to operational risk)
Self-Storage — 5.5% to 7.5%
Medical Office — 6.0% to 7.5%
Net Lease (single tenant, credit) — 5.0% to 7.0% depending on tenant credit and lease term
Rules of thumb:
Primary markets (NYC, SF, LA, Boston, DC) trade at lower cap rates than secondary/tertiary markets, often by 100–200 bps (bps, aka basis points; 1 bp = 0.01%).
Class A assets trade ~50–150 bps tighter than Class B, and Class B tighter than Class C.
Cap rates move inversely with price — a lower cap rate means a higher price for the same NOI.
Spread to the 10-year Treasury is a common benchmark; historically 200–400 bps over the 10-year.
Cap Rate 5%
$1,965,600
$2.0M
Cap Rate 7%
$1,404,000
$1.4M
Cap Rate 9%
$1,092,000
$1.1M
Market Conditions
NOI Build-Up for 10,000 SF
Vacancy — income lost from leasable area expected to sit empty during the year, subtracted from gross rent.
EGI (Effective Gross Income) — gross rent minus vacancy losses, the realistic income before paying operating costs.
OpEx (Operating Expenses) — recurring costs to operate the property (property tax, insurance, utilities, maintenance, management); excludes financing and capital improvements.
NOI (Net Operating Income) — income a property generates after operating costs but before financing and taxes.
Gross rent
$168.0K $16.80/SF
− Vacancy
−$37.0K −$3.70/SF
EGI
$131.0K $13.10/SF
− OpEx
−$32.8K −$3.28/SF
NOI
$98.3K $9.83/SF
Area
Sauk County, WI
Vacancy
22.00%
Lease Rate
$16.80 /SF/Yr
Expense Ratio
25.00%
Simulate Cap Rate and NOI
Suggested Prices Based on Cap Rates
Cap rates vary significantly by property type, market, and asset quality.
Typical U.S. stable-market ranges:
Multifamily — 4.5% to 6.5% (Class A in primary markets often sub-5%; Class C in secondary markets 6%+)
Industrial / Logistics — 5.0% to 7.0% (compressed heavily in recent years due to e-commerce demand)
Office — 6.5% to 9%+ (wide spread post-2020; CBD Class A vs. suburban Class B varies dramatically)
Retail — 5.5% to 8.5% (grocery-anchored on the low end, unanchored strip centers higher)
Hospitality / Hotels — 7.5% to 10%+ (higher due to operational risk)
Self-Storage — 5.5% to 7.5%
Medical Office — 6.0% to 7.5%
Net Lease (single tenant, credit) — 5.0% to 7.0% depending on tenant credit and lease term
Rules of thumb:
Primary markets (NYC, SF, LA, Boston, DC) trade at lower cap rates than secondary/tertiary markets, often by 100–200 bps (bps, aka basis points; 1 bp = 0.01%).
Class A assets trade ~50–150 bps tighter than Class B, and Class B tighter than Class C.
Cap rates move inversely with price — a lower cap rate means a higher price for the same NOI.
Spread to the 10-year Treasury is a common benchmark; historically 200–400 bps over the 10-year.
Cap Rate 5%
$1,965,600
Cap Rate 7%
$1,404,000
Cap Rate 9%
$1,092,000
Alternative Uses
Best Use
Office B
$1.40M
$1.23M – $1.64M
NOI $98,280 @ 7.0% cap · market cap 7.28%
Second Best
Flex RnD
$820.4K
$717.9K – $957.2K
NOI $57,430 @ 7.0% cap · market cap 4.25%
Theoretical Best
Office A
$2.02M
$1.77M – $2.36M
NOI $141,696 @ 7.0% cap · market cap 10.50%
Zoning and permitted uses should be independently verified with authorities.
Property Analytics
Property Profile
Current Use
Lease Details
Yes
Paved road access
Location Intelligence
Trade Area within ½ mile
55
Businesses Nearby
Balanced
Demand for This Use
Explore this area
Business Placement
Demographics for 53913, WI
21,046
Population
10,444
Households
2
Avg Household Size
41
Median Age
26%
College-Educated
94%
High-School Grad
138.9 sq mi
ZIP Area
152
Density / Sq Mi
$73,856
Median Household Income
$44,261
Median Earnings
$951
Median Rent
$214,500
Median Home Value
Market
Vacancy Rate% for Office in Midwest region
Questions? Ask Rey
Realmo’s AI knows this listing — price, zoning, demand, history. Ask anything.
Frequently Asked Questions
What type of property is this?
Flex space - Insulated facility combines office and shop areas with radiant floor heating and three-phase power.
Where is this flex space located?
The property is located at 1301 Lake Street Baraboo, WI.
What is the asking price?
The asking price for this property is $1,350,000.
What are key features of this property?
This property features: 10,000‑square‑foot flex building on approximately 2.52 acres; About 7,000 square feet of warehouse space currently leased; Radiant in‑floor heat in the shop and office areas
