Mixed-Use Redevelopment
For Sale
$9,750,000
1300 N Kings Hwy., Myrtle Beach, SC 29577
COMMERCIAL - Myrtle Beach, SC
Property Size42,548 SF
Lot Size2.07 Acres
Price / SF$229.15
Days on Market512
Property Features for 1300 N Kings Hwy.
General Information
Property type
Commercial Sale
Property subtype
Other
Zoning
HC2 (A)
Exterior features
Fire Alarm, Fixtures/Furniture, Kitchen Facility, Office(s), Restrooms - Public
Subdivision
East Chester
Standard status
Active
Size
42,548 SF
Lot size
2.07 Acres
Building Details
Floors in Building
3
Number of units
1
Architectural style
Other
Listing Agency:
KingOne Properties
(843) 497-9100
Listed By:
Christopher Manios · License #130603
(843) 340-4653
Added: Mar 20, 2025
Changed: Aug 13
Last Checked: Aug 13 at 9:06AM
MLS# 2513957
Copyright © 2026 Coastal Carolina Association of REALTORS®. All rights reserved. All information provided by the listing agent/broker is deemed reliable but is not guaranteed and should be independently verified.
Investment Insights
Based on property information with market context.
This 2.07-acre mixed-use property encompasses 90,044 SF across three parcels and includes a closed church building with architectural character suited to adaptive reuse. The north parcel contains approximately 14,000 SF of vacant land for potential expansion or new construction, while the two southern parcels are paved and provide additional site area. The property also includes kitchen facilities, offices, public restrooms, fixtures and furniture, and a fire alarm system.
Positioned in central Myrtle Beach, the site is one block from the beach and within walking distance of the oceanfront, major hotels, and entertainment venues. HC2 (A) zoning is identified for the property, with the source information describing mixed-use, hospitality, residential, and commercial redevelopment applications. The parcel arrangement provides separate areas for the existing building, paved support space, and future improvements.
Positioned in central Myrtle Beach, the site is one block from the beach and within walking distance of the oceanfront, major hotels, and entertainment venues. HC2 (A) zoning is identified for the property, with the source information describing mixed-use, hospitality, residential, and commercial redevelopment applications. The parcel arrangement provides separate areas for the existing building, paved support space, and future improvements.
Key Highlights
- 2.07‑acre site totaling 90,044 SF across three parcels
- HC2 (A) zoning
- Closed church structure with architectural character and adaptive reuse potential
Financial Insights
Estimated NOI and Cap Rate
NOI = area × lease_rate × (100 − vacancy) / 100 × (1 − expense_ratio). Net Operating Income — what the owner takes home each year before mortgage payments and income tax. Effective rent (asking rent minus vacancy losses) minus operating costs (taxes, insurance, maintenance, management).
NOI / Yr
$539,934
Cap rate = NOI / list price × 100. Capitalization rate — annual return on a fully cash purchase, before financing. NOI divided by price. Higher means more income per dollar invested, but usually also more risk or older condition. 5–8% is typical for stabilized commercial property; double digits often signal distressed deals.
Cap Rate
5.54%
Suggested Prices Based on Cap Rates
Cap rates vary significantly by property type, market, and asset quality.
Typical U.S. stable-market ranges:
Multifamily — 4.5% to 6.5% (Class A in primary markets often sub-5%; Class C in secondary markets 6%+)
Industrial / Logistics — 5.0% to 7.0% (compressed heavily in recent years due to e-commerce demand)
Office — 6.5% to 9%+ (wide spread post-2020; CBD Class A vs. suburban Class B varies dramatically)
Retail — 5.5% to 8.5% (grocery-anchored on the low end, unanchored strip centers higher)
Hospitality / Hotels — 7.5% to 10%+ (higher due to operational risk)
Self-Storage — 5.5% to 7.5%
Medical Office — 6.0% to 7.5%
Net Lease (single tenant, credit) — 5.0% to 7.0% depending on tenant credit and lease term
Rules of thumb:
Primary markets (NYC, SF, LA, Boston, DC) trade at lower cap rates than secondary/tertiary markets, often by 100–200 bps (bps, aka basis points; 1 bp = 0.01%).
Class A assets trade ~50–150 bps tighter than Class B, and Class B tighter than Class C.
Cap rates move inversely with price — a lower cap rate means a higher price for the same NOI.
Spread to the 10-year Treasury is a common benchmark; historically 200–400 bps over the 10-year.
Cap Rate 5%
$10,798,680
$10.8M
Cap Rate 7%
$7,713,343
$7.7M
Cap Rate 9%
$5,999,267
$6.0M
Market Conditions
NOI Build-Up for 42,548 SF
Vacancy — income lost from leasable area expected to sit empty during the year, subtracted from gross rent.
EGI (Effective Gross Income) — gross rent minus vacancy losses, the realistic income before paying operating costs.
OpEx (Operating Expenses) — recurring costs to operate the property (property tax, insurance, utilities, maintenance, management); excludes financing and capital improvements.
NOI (Net Operating Income) — income a property generates after operating costs but before financing and taxes.
Gross rent
$919.0K $21.60/SF
− Vacancy
−$55.1K −$1.30/SF
EGI
$863.9K $20.30/SF
− OpEx
−$324.0K −$7.61/SF
NOI
$539.9K $12.69/SF
Area
Horry County, SC
Vacancy
6.00%
Lease Rate
$21.60 /SF/Yr
Expense Ratio
37.50%
Simulate Cap Rate and NOI
Suggested Prices Based on Cap Rates
Cap rates vary significantly by property type, market, and asset quality.
Typical U.S. stable-market ranges:
Multifamily — 4.5% to 6.5% (Class A in primary markets often sub-5%; Class C in secondary markets 6%+)
Industrial / Logistics — 5.0% to 7.0% (compressed heavily in recent years due to e-commerce demand)
Office — 6.5% to 9%+ (wide spread post-2020; CBD Class A vs. suburban Class B varies dramatically)
Retail — 5.5% to 8.5% (grocery-anchored on the low end, unanchored strip centers higher)
Hospitality / Hotels — 7.5% to 10%+ (higher due to operational risk)
Self-Storage — 5.5% to 7.5%
Medical Office — 6.0% to 7.5%
Net Lease (single tenant, credit) — 5.0% to 7.0% depending on tenant credit and lease term
Rules of thumb:
Primary markets (NYC, SF, LA, Boston, DC) trade at lower cap rates than secondary/tertiary markets, often by 100–200 bps (bps, aka basis points; 1 bp = 0.01%).
Class A assets trade ~50–150 bps tighter than Class B, and Class B tighter than Class C.
Cap rates move inversely with price — a lower cap rate means a higher price for the same NOI.
Spread to the 10-year Treasury is a common benchmark; historically 200–400 bps over the 10-year.
Cap Rate 5%
$10,798,680
Cap Rate 7%
$7,713,343
Cap Rate 9%
$5,999,267
Alternative Uses
Best Use
Mixed Use
$7.71M
$6.75M – $9.00M
NOI $539,934 @ 7.0% cap · market cap 5.54%
Second Best
—
—
no second resolved use
Theoretical Best
Office A
$10.78M
$9.44M – $12.58M
NOI $754,836 @ 7.0% cap · market cap 7.74%
Zoning and permitted uses should be independently verified with authorities.
Property Analytics
Property Profile
Current Use
Location Intelligence
Trade Area within ½ mile
1,501
Businesses Nearby
Explore this area
Business Placement
Demographics for 29577, SC
34,109
Population
22,630
Households
1.5
Avg Household Size
48
Median Age
30%
College-Educated
91%
High-School Grad
22.8 sq mi
ZIP Area
1,496
Density / Sq Mi
$48,561
Median Household Income
$33,591
Median Earnings
$1,130
Median Rent
$273,700
Median Home Value
Questions? Ask Rey
Realmo’s AI knows this listing — price, zoning, demand, history. Ask anything.
Frequently Asked Questions
What type of property is this?
Mixed-use property - HC2 (A) zoning supports mixed-use redevelopment near the oceanfront, resorts, entertainment venues, and other central Myrtle Beach destinations.
Where is this mixed-use property located?
The property is located at 1300 N Kings Hwy. Myrtle Beach, SC.
What is the asking price?
The asking price for this property is $9,750,000.
What are key features of this property?
This property features: 2.07‑acre site totaling 90,044 SF across three parcels; HC2 (A) zoning; Closed church structure with architectural character and adaptive reuse potential
