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Flex Industrial Building
For Sale
$1,199,000

1225 Greenway Cross, Madison, WI 53713

COMMERCIAL - Madison, WI

Property Size5,250 SF
Lot Size0.58 Acres
Price / SF$228.38
Days on Market47

Property Features for 1225 Greenway Cross

General Information

Property type Commercial Sale
Property subtype Other
Zoning IL-Ind/Lim
Security features Security System
Interior features Overhead doors, Truck dr(s) hgr than 15ft, Private Restrooms, Shared conference room, Reception area, Signage available, Display window, Security system, Inside storage, Private office(s)
Lot features Business district, Free standing, Industrial park, Near Major Highway, Near public transportatn
Directions From US-12 W/US-18 W: South on Fish Hatchery Road, East on Greenway Cross. The property is on the right side of Greenway Cross.
Subdivision MADISON - C W17
Standard status Active
APN 0609-022-0604-9
Size 5,250 SF
Lot size 0.58 Acres

Taxes and HOA fees

Tax Year 2025
Tax Annual Amount 11853

Amenities

T1 fiber internet
security system
conference room

Building Details

Year built 2008
Number of units 1
Roof type Metal
Additional Structures Storage
Listing Agency: Realty Executives Cooper Spransy · Realty Executives International
Listed By: Matt Winzenried Real Estate Team
Added: Jun 25 Changed: Aug 10 Last Checked: Aug 10 at 4:06PM
MLS# 2024862

Copyright © 2026 REALTORS® Association of South Central Wisconsin. All rights reserved. All information provided by the listing agent/broker is deemed reliable but is not guaranteed and should be independently verified.

Investment Insights

Based on property information with market context.

This flex space at 1225 Greenway Cross provides 5,250 square feet on a 0.58-acre site. The building includes 4,000 square feet of finished office, studio, showroom, or production area plus 1,250 square feet designated for workshop and storage use. Two 10' x 10' overhead doors support loading and material movement, while 14–16 foot ceilings accommodate a range of operations.

The interior layout includes three private offices, a conference room, open work areas, a kitchen, two restrooms, reception space, display windows, and interior storage. Infrastructure includes T1 fiber internet, a Capital security system, and 200-AMP electrical service. The property has 16+ onsite parking spaces and is located near the Beltline, downtown Madison, Verona, and Fish Hatchery Road.

A metal roof, siding, and gutters were installed in 2021, and central A/C was added in 2018. The property is zoned IL-Ind/Lim and was built in 2008.

Key Highlights

  • 5,250 SF flex‑industrial building on a 0.58‑acre site
  • 4,000 SF finished office, studio, showroom, or production space
  • 1,250 SF workshop and storage area with 14–16 ft ceilings

Financial Insights

Estimated NOI and Cap Rate

NOI = area × lease_rate × (100 − vacancy) / 100 × (1 − expense_ratio). Net Operating Income — what the owner takes home each year before mortgage payments and income tax. Effective rent (asking rent minus vacancy losses) minus operating costs (taxes, insurance, maintenance, management).
NOI / Yr
$88,565
Cap rate = NOI / list price × 100. Capitalization rate — annual return on a fully cash purchase, before financing. NOI divided by price. Higher means more income per dollar invested, but usually also more risk or older condition. 5–8% is typical for stabilized commercial property; double digits often signal distressed deals.
Cap Rate
7.39%
Suggested Prices Based on Cap Rates Cap rates vary significantly by property type, market, and asset quality. Typical U.S. stable-market ranges: Multifamily — 4.5% to 6.5% (Class A in primary markets often sub-5%; Class C in secondary markets 6%+) Industrial / Logistics — 5.0% to 7.0% (compressed heavily in recent years due to e-commerce demand) Office — 6.5% to 9%+ (wide spread post-2020; CBD Class A vs. suburban Class B varies dramatically) Retail — 5.5% to 8.5% (grocery-anchored on the low end, unanchored strip centers higher) Hospitality / Hotels — 7.5% to 10%+ (higher due to operational risk) Self-Storage — 5.5% to 7.5% Medical Office — 6.0% to 7.5% Net Lease (single tenant, credit) — 5.0% to 7.0% depending on tenant credit and lease term Rules of thumb: Primary markets (NYC, SF, LA, Boston, DC) trade at lower cap rates than secondary/tertiary markets, often by 100–200 bps (bps, aka basis points; 1 bp = 0.01%). Class A assets trade ~50–150 bps tighter than Class B, and Class B tighter than Class C. Cap rates move inversely with price — a lower cap rate means a higher price for the same NOI. Spread to the 10-year Treasury is a common benchmark; historically 200–400 bps over the 10-year.
Cap Rate 5%
$1,771,300 $1.8M
Cap Rate 7%
$1,265,214 $1.3M
Cap Rate 9%
$984,056 $984.1K
Market Conditions
NOI Build-Up for 5,250 SF Vacancy — income lost from leasable area expected to sit empty during the year, subtracted from gross rent. EGI (Effective Gross Income) — gross rent minus vacancy losses, the realistic income before paying operating costs. OpEx (Operating Expenses) — recurring costs to operate the property (property tax, insurance, utilities, maintenance, management); excludes financing and capital improvements. NOI (Net Operating Income) — income a property generates after operating costs but before financing and taxes.
Gross rent
$138.6K $26.40/SF
− Vacancy
−$20.5K −$3.91/SF
EGI
$118.1K $22.49/SF
− OpEx
−$29.5K −$5.62/SF
NOI
$88.6K $16.87/SF
Area
Madison, WI
Vacancy
14.80%
Lease Rate
$26.40 /SF/Yr
Expense Ratio
25.00%
Simulate Cap Rate and NOI
Suggested Prices Based on Cap Rates Cap rates vary significantly by property type, market, and asset quality. Typical U.S. stable-market ranges: Multifamily — 4.5% to 6.5% (Class A in primary markets often sub-5%; Class C in secondary markets 6%+) Industrial / Logistics — 5.0% to 7.0% (compressed heavily in recent years due to e-commerce demand) Office — 6.5% to 9%+ (wide spread post-2020; CBD Class A vs. suburban Class B varies dramatically) Retail — 5.5% to 8.5% (grocery-anchored on the low end, unanchored strip centers higher) Hospitality / Hotels — 7.5% to 10%+ (higher due to operational risk) Self-Storage — 5.5% to 7.5% Medical Office — 6.0% to 7.5% Net Lease (single tenant, credit) — 5.0% to 7.0% depending on tenant credit and lease term Rules of thumb: Primary markets (NYC, SF, LA, Boston, DC) trade at lower cap rates than secondary/tertiary markets, often by 100–200 bps (bps, aka basis points; 1 bp = 0.01%). Class A assets trade ~50–150 bps tighter than Class B, and Class B tighter than Class C. Cap rates move inversely with price — a lower cap rate means a higher price for the same NOI. Spread to the 10-year Treasury is a common benchmark; historically 200–400 bps over the 10-year.
Cap Rate 5%
$1,771,300
Cap Rate 7%
$1,265,214
Cap Rate 9%
$984,056

Alternative Uses

Best Use
Office B
$1.27M
$1.11M – $1.48M (±1% cap)
NOI $88,565 @ 7.0% cap · market cap 7.39%
Second Best
Flex RnD
$624.2K
$546.2K – $728.2K (±1% cap)
NOI $43,694 @ 7.0% cap · market cap 3.64%
Theoretical Best
Office A
$1.53M
$1.34M – $1.79M (±1% cap)
NOI $107,352 @ 7.0% cap · market cap 8.95%
Zoning and permitted uses should be independently verified with authorities.

Property Analytics

Current Use

Harper Fritsch Studios ... Marketing & Advertising Shawn Harper Photography Marketing & Advertising

Suggested Use

Top Pick Hair Salon Parking Lot & Garage Spa & Massage Center Skin Care Clinic Dental Office (Bike/Boat/Book/etc) Store

Score = modeled unmet demand for each use within ~1 mi (higher = bigger opportunity). Zoning and permitted uses should be independently verified with local authorities.

Lease Details

16 ft
Clear height
Yes
Highway access

Location Intelligence

Trade Area within ½ mile

1,053
Businesses Nearby
Under-served
Demand for This Use

Demographics for 53713, WI

23,291
Population
11,635
Households
2
Avg Household Size
32
Median Age
39%
College-Educated
86%
High-School Grad
9.8 sq mi
ZIP Area
2,377
Density / Sq Mi
$57,833
Median Household Income
$36,998
Median Earnings
$1,173
Median Rent
$259,100
Median Home Value

Market

Vacancy Rate% for Office in Madison, WI

10.9% 2023
10.8% 2024
7.6% 2025
Rey
Questions? Ask Rey
Realmo’s AI knows this listing — price, zoning, demand, history. Ask anything.

Similar Off Market Nearby

  • Firehouse Subs Fish Hatchery 1403 Emil St, Madison, WI 53713

Frequently Asked Questions

What type of property is this?
Flex space - Zoned IL-Ind/Lim, the facility combines office, showroom, production, workshop, and storage areas with overhead access.
Where is this flex space located?
The property is located at 1225 Greenway Cross Madison, WI.
What is the asking price?
The asking price for this property is $1,199,000.
What are key features of this property?
This property features: 5,250 SF flex‑industrial building on a 0.58‑acre site; 4,000 SF finished office, studio, showroom, or production space; 1,250 SF workshop and storage area with 14–16 ft ceilings
More about this property
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