Add Listing
    For Sale
    • For Sale
    • For Lease
    • Sold
    • Property Lookup
    • Brokers
    Back to Search
    The Largest CRE Database in the US with Over 1 Million Listings

    1230 S Main Street Rice Lake, WI 54868

    View on Map
    Claim this Listing
    For Sale
    $475,000

    COMMERCIAL - Rice Lake, WI

    Property size:
    4,100 SF
    Lot size:
    0.22 Acres
    Price / SF:
    $115/SF
    Added:
    Aug 7, 2025
    Days on Market:
    270
    Last Refresh:
    May 3 at 12:06 am

    Property Features for 1230 S Main Street

    General Information

    Property type
    Commercial Sale
    Property subtype
    Other
    Standard status
    Active
    APN
    276-2328-26-000
    Size
    4,100 SF
    Lot size
    0.22 Acres

    Taxes and HOA fees

    Tax Year
    2025
    Tax Description
    LOT 4 BLK 22 & E 1/2 ADJ VAC ALLEY SOUTH RICE LAKE (MOS #7733)
    Tax Annual Amount
    3470

    Utilities

    Sewer type
    Public Sewer
    Heating system
    Forced Air
    Cooling system
    Central Air, Ductless
    Water source
    Public

    Building Details

    Year built
    1965
    Building materials
    Steel

    We can help!

    Listing Contact
    Casey Watters

    Listing agent Casey Watters License #52542-90

    Listing office Real Estate Solutions 1815A S Main St, Rice Lake, WI

    Listing date Aug 7, 2025

    MLS# 1594453

    Copyright © 2026 REALTORS® Association of Northwestern Wisconsin. All rights reserved. All information provided by the listing agent/broker is deemed reliable but is not guaranteed and should be independently verified.

    Overview

    Rice Lake Commercial Showroom/Office

    This centrally located commercial property in Rice Lake, Wisconsin, offers over 4,000 square feet of flexible space. The property features an expansive 50' x 40' showroom suitable for welcoming customers. Multiple office spaces provide administrative areas, while a spacious back shop includes two overhead garage doors, one 8' x 10' and another 10' x 14', facilitating easy access. The property is located just off Main Street and includes its own parking area. The lot size is 0.215 acres. The property is located in the City of Rice Lake.
    Property Profile Insight Report Location Intelligence

    Current Use by Public Records

    Showrooms

    Suggested Use

    Restaurant Real Estate Agency Law Firm Building Supply Dental Office Spa & Massage Center Big Box & Wholesale Store Auto Repair Shop Hair Salon Nail Salon

    Zoning and permitted uses should be independently verified with local authorities.

    Similar Places Nearby

    • Mastercraft Kitchen & Bath — 119 w allen st, rice lake, wi 54868
    • TWT Furniture and Gift Galleries — 18 N Main St, Rice Lake, WI 54868

    Location Insight

    • Map
    • Local Demand
    City
    Rice Lake
    County
    Barron
    State
    Wisconsin
    Longitude
    -91.7336295
    Latitude
    45.4875318

    Nearby Similar for Sale

    • $395,000
      2,768 SF

      Versatile Commercial Property, Rice Lake

      Two buildings on 0.64 acres, adaptable for various businesses.
      2248 20 1/4 Street, Rice Lake, WI 54868
      View Details
    • $479,900
      2,790 SF

      Rice Lake Commercial Property For Sale

      Established automotive business opportunity on high-traffic Main Street.
      1330 S Main Street, Rice Lake, WI 54868
      View Details
    • $399,900
      2,790 SF

      Rice Lake Commercial Property For Sale

      High-traffic location with updated facilities and established business infrastructure.
      1330 S Main Street, Rice Lake, WI 54868
      View Details
    • $349,900
      1,340 SF

      Main Street Commercial Building

      Commercial building on Main Street with income potential.
      1822 S Main Street, Rice Lake, WI 54868
      View Details
    • $499,000
      7,808 SF

      Established Pet Lodging and Daycare

      Commercial property with pet lodging, daycare, and residential home.
      2307 26th Street, Rice Lake, WI 54868
      View Details
    • $299,900
      4,776 SF

      Established Restaurant in Rice Lake

      Established restaurant with a great corner location in Rice Lake.
      36 W Marshall Street, Rice Lake, WI 54868
      View Details
    • $249,900
      2,763 SF

      Updated Medical Arts Building Condo

      Turnkey commercial condo in Rice Lake's Medical Arts Building.
      1035 N Main Street unit: 1S, Rice Lake, WI 54868
      View Details
    • $209,000
      1,987 SF

      Updated Medical Arts Condo

      Turnkey medical/wellness condo with flexible layout and scenic views.
      1035 N Main Street unit: 2Se, Rice Lake, WI 54868
      View Details
    • $307,000
      2,400 SF

      Rice Lake Commercial Property

      Commercial property with flexible space and convenient access in Rice Lake.
      430 N MAIN Street, Rice Lake, WI 54868
      View Details
    • $379,900
      4,009 SF

      Mixed-Use Investment in Downtown Rice

      Mixed-use property with retail, office, and residential spaces.
      1 S Main Street, Rice Lake, WI 54868
      View Details
    • $599,900
      15,900 SF

      Versatile Building in Downtown Rice

      15,000 sq ft building suitable for various uses.
      1 N Main, Rice Lake, WI 54868
      View Details
    • $99,900
      2,790 SF

      Established Business in Prime Location

      Well-known auto detailing business with real estate purchase opportunity.
      1330 S Main Street, Rice Lake, WI 54868
      View Details

    FAQs

    What type of property is this?
    Showroom - Centrally located commercial property with showroom, offices, and shop space.
    Where is this showroom located?
    The property is located at 1230 S Main Street Rice Lake, WI.
    What is the asking price?
    The asking price for this property is $475,000.
    What are key features of this property?
    This property features: Over 4,000 sq. ft. of flexible space, centrally located in the City of Rice Lake, just off Main Street; Expansive 50' x 40' showroom; Spacious back shop with two overhead garage doors (8' x 10' and 10' x 14')
    (715) 434-7904
    We can help!
    Listing Contact
    Casey Watters
    Real Estate License ID: 52542-90
    Learn More
    Request Owner's contact information
    Message sent successfully
    Error
    If you are the owner or broker of this property and would like to edit or remove this listing please send a message to web site administrator.
    Message sent successfully
    Error
    Email to Your Friends
    Link copied to clipboard
    Separate multiple addresses with a comma
    Message sent successfully
    Error

    Realmo Value Estimations

    Realmo estimates a property’s market value using a proprietary methodology that incorporates public data and user-submitted information. This cumulative value is generated by integrating a variety of conventional and innovative methods. 

    Disclaimer

    These figures are not official appraisals and should not be used as a substitute for a valuation performed by a licensed appraiser.
    Actual market value may differ due to factors not captured in the data. Estimates are offered for informational purposes only, and users should conduct independent research before making financial or investment decisions.
    By using this feature, you acknowledge that Realmo is not responsible for actions taken based on these estimates.

    AI approach

    Realmo AI Method estimates property value using machine learning models trained on millions of comparable listings, transactions, and market signals. It analyzes property features, location intelligence data, and current market dynamics to predict the most probable market value in real time.

    Realmo CapRate Calculation

    Realmo calculates the Capitalization Rate (Cap Rate) to help estimate a property's potential return on investment. The Cap Rate is a fundamental metric in commercial real estate that measures the relationship between a property's net operating income and its market value.

    How We Calculate Cap Rate

    Cap Rate Formula:
    Cap Rate (%) = (Net Operating Income / Property Value) × 100

    Net Operating Income (NOI) Formula:
    NOI = Area × Lease Rate × (1 - Vacancy Rate) × (1 - Operating Expense Ratio)

    Components

    Net Operating Income (NOI) represents the annual income a property generates after operating expenses:

    • Area: Building square footage from property records
    • Lease Rate: Annual $/sqft based on market data for the property type and geographic location
    • Vacancy Rate: Percentage of unoccupied space based on market data for the property type and location
    • Operating Expense Ratio: Operating costs as a percentage of income, varies by property type

    Property Value is derived from:

    • Recent sale price (if available)
    • Statistical models using comparable sales
    • AI-powered valuation estimates

    Example Calculation

    For a 100,000 sqft Office Building:

    • Lease Rate: $25.00/sqft/year (market data for Office in this area)
    • Vacancy Rate: 8% (market data for Office in this area)
    • Operating Expense Ratio: 35% (typical for Office properties)
    • Property Value: $15,000,000

    Step 1: Calculate NOI

    NOI = 100,000 × $25.00 × (1 - 0.08) × (1 - 0.35)
    NOI = 100,000 × $25.00 × 0.92 × 0.65
    NOI = $1,495,000/year

    Step 2: Calculate Cap Rate

    Cap Rate = ($1,495,000 / $15,000,000) × 100
    Cap Rate = 9.97%

    Property Type Considerations

    Net Operating Income calculations vary by property type due to different operating expense ratios:

    • Office: Higher expenses (30-40%) for HVAC, utilities, maintenance
    • Retail: Moderate expenses (25-35%) for common area maintenance
    • Industrial/Warehouse: Lower expenses (15-25%) for minimal tenant services
    • Multifamily: Moderate expenses (35-45%) including property management
    • Self-Storage: Lower expenses (25-35%) due to minimal maintenance

    Market lease rates and vacancy rates are specific to each property type and geographic location, reflecting local market conditions.

    Disclaimer

    These calculations are estimates for informational purposes only and should not be used as a substitute for professional financial analysis or appraisal.

    • Cap Rate calculations depend on market data that may change over time
    • Actual operating expenses, lease rates, and vacancy rates may differ from market averages
    • Individual property conditions, lease terms, and tenant quality significantly impact actual NOI
    • Property value estimates are approximations and not official appraisals
    • Cap rates vary widely by market, property condition, and investment risk profile

    Professional Guidance Recommended: Before making any investment or financial decisions, consult with licensed appraisers, commercial real estate brokers, and financial advisors who can evaluate your specific property and circumstances.
    By using this feature, you acknowledge that Realmo is not responsible for investment decisions or actions taken based on these estimates.

    Cap approach

    Capitalization Method calculates value based on estimated net operating income (NOI) and applying a market-based capitalization rate (cap rate), we estimate what a typical investor might be willing to pay for it.

    Comparable approach

    Comparable estimate is based on recent sales of similar nearby properties, adjusted for factors like size, condition, and location.

    Relative

    Relative property class coefficient uses factors that account for typical price differences between various asset types (e.g., retail vs. industrial) to provide a more accurate market-aligned estimate.

    Geo

    Comparable Sales Method, enhanced by Geo coefficients — location-based adjustment factors that reflect differences in price levels across neighborhoods, cities, or regions ensuring a more accurate, market-sensitive valuation.

    Stat Estimate

    This method estimates value based on actual market adjusted recent (~5 years) sales of comparable properties around by location and property type.

    • Ranges - area data calculated by industry standard IQR Outlier Removal Method
    • Range-from: 75% of all similar sales ($/sqft) are above this value
    • Range-to: 75% of all similar sales ($/sqft) are below this value
    AI Estimate

    This method estimates value based on AI market estimation of comparable properties around by location and property type.

    • Ranges - area data calculated by industry standard IQR Outlier Removal Method
    • Range-from: 75% of all estimations ($/sqft) are above this value
    • Range-to: 75% of all estimations ($/sqft) are below this value
    Alternative use

    Estimate considers the property’s potential value if used for a different purpose-based on zoning, demand, and market feasibility.

    More about this property
    Thanks! Your message was sent.
    Error! Your message wasn't sent.
    Please enter your name
    Please enter email
    Please enter the email in the correct format
    Please enter phone
    Please enter the number in the correct format
    Please enter message
    Thank You

    You are Unsubscribed From Notifications

    Thank You for Inquiry

    1230 S Main Street, Rice Lake, WI 54868

    letter with green check mark
    Check your email

    We sent you the

    agent's contact details. yellow underline

    Can't find it?
    Please check your junk/spam folder.
    Google sign-in failed. Please try again or use another login method.
    Sign Up Successful!
    You now have access to more from Realmo!