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Property profile & analytics
OFF-MARKET
Estimated value
$2,135,000
Investment properties
7740 Santa Monica Blvd West Hollywood, CA 90046-6220
Individually Owned
1-yr Hold
Absentee Owner
~
Est. High Equity
Property ID
US09-8674379
Property profile
Verified
Property type
Investment properties
Use group
OFFICE/RESIDENTIAL (MIXED USE)
Year built
1921
Construction
WOOD
Total area
2,616 SF
Lot
0.07 ac (3,112 SF)
Zoning code
WDC2A*
APN
5530-015-006
UPID
US09-8674379
Cap rate & NOI
Priority signal for investors
Implied cap rate, NOI & suggested price
Cap rate vs submarket · NOI estimate · 3 price anchors
Implied cap rate, NOI & suggested price
Cap vs submarket · NOI estimate · 3 price anchors
Value estimations
Realmo proprietary · 4 methods
AI Approach
AI
$2.14M
CAP Approach
CAP
by Request
Comparable Approach
Comparable
by Request
Blend (final)
Blend
$2.14M
Owner & transaction history
Danny Roman · 1 yrs held
Danny Roman
since 2024
Last sale
$2.1M
5 recorded transactions
Zoning & alternative use
WDC2A* · West Hollywood, CA
Permitted uses
Permitted uses
Allowed · conditional · prohibited
Cap rate
Implied · in-place · derived from last sale + estimated NOI
Implied Cap rate
#1
Implied · in-place · NOI ÷ last sale
In-place · derived from last sale + estimated NOI
Cap rate, NOI & submarket benchmark
Implied cap rate vs West Hollywood submarket · NOI estimate · Typical band, median & reading
Implied cap rate, NOI & submarket benchmark
Cap vs West Hollywood submarket · NOI estimate · typical band, median & reading
Refine your cap rate
8-question underwriting flow
1.
Property current status — Going-In vs Stabilized
2.
Price for denominator — asking / offer / market
3.
Leasing status & lease structure (NNN / Gross)
4.
Tenant risk profile & vacancy assumption
5.
Upload T12 / rent roll / OM (optional)
Refine in 60 seconds, get exact suggested price
T12 upload · Submarket benchmarks · Sensitivity grid
Suggested price · 3 cap rate anchors
Income approach @ 5% / 7% / 9% — aggressive / typical / conservative
Suggested price at 5% / 7% / 9% cap
Aggressive / typical / conservative · Implied $/SF per anchor · Sensitivity grid
Suggested price at 5% / 7% / 9% cap
Aggressive / typical / conservative · implied $/SF · sensitivity
Value
AI, CAP & Alternative Use estimations · Realmo proprietary blendValue Estimations
Based on Realmo’s proprietary methodology
AI Approach
Method
Estimation
Statistic approach
$2,135,000
ML approach
$2,135,000
CAP Approach
CAP Return
Estimation
6%
by Request
6.5%
by Request
7%
by Request
Alternative Use
Use
Estimation
COMMERCIAL (GENERAL)
$1,890,000
Current use
RETAIL STORES
$1,700,000
Change: -10% · Conversion: Easy
Blend value · Realmo final
$2.14M
Range $1.92M – $2.35M · ±10% · vs last sale $2.13M (Oct 17 2024)
Last sale anchor
$2.13M
Oct 17 2024
Realmo estimate · informational only.
These numbers are calculated by our models from public records and may not reflect actual market value.
Not an appraisal.
Verify with a licensed appraiser before transacting. Realmo accepts no liability for divergence from real-world outcomes.
View the full estimation — every method, every assumption
Confidence drivers & risk notes · Custom comparable set · Free for first 3 / day
Full estimation methodology
Every method · every assumption · confidence drivers
Price per SF
Sale + rent benchmarks
Subject property
$816 / SF
Submarket sale & rent benchmarks
Median sale $/SF · Asking & closed rent · Submarket vacancy
Submarket sale & rent benchmarks
Median sale $/SF · asking & closed rent · submarket vacancy
Property tax & assessments
Tax year 2024Property tax & assessments
Tax year 2024
Tax billed
$4,355
Tax year 2024
Assessed value
$283,377
Assessed 2024
Previous assessed
$283,377
+0.0% YoY
Effective rate
1.54%
On assessed value
Assessed land
$213,266
Assessed improvement
$70,111
Applied tax rate
9.0000
Comparables
6 recent transactions · within 1.5 miComparable in this city
6 recent transactions
Comparable in this City
Similar Nearby for Sale
Similar Nearby for Lease
Recent comparable sales
Sale price & price/SF · Sale date & distance · Adjustments & confidence
Recent comparable sales
Sale price & $/SF · sale date & distance · adjustments
Property description
Physical attributes from public recordsBuilding & lot
Public records
Property type
Investment properties
Use group
OFFICE/RESIDENTIAL (MIXED USE)
Status
Off-Market
Year built
1921
Construction
WOOD
Heating
NONE
Cooling
OTHER
Stories
2
Total area
2,616 SF
Lot
0.07 ac (3,112 SF)
Zoning code
WDC2A*
APN
5530-015-006
UPID
US09-8674379
Jurisdiction
LOS ANGELES
Metro division
LOS ANGELES-LONG BEACH-GLENDALE, CA METROPOLITAN DIVISION
Zoning & alternative use
WDC2A* · West Hollywood, CA
Zoning WDC2A* · permitted uses
WDC2A* · West Hollywood, CA
Permitted & conditional uses
Allowed uses · Special-permit conditions · Prohibited uses
Permitted & conditional uses
Allowed · special-permit conditions · prohibited
West Hollywood. Always verify with local authorities before improvements.
Alternative use value scenarios
Repositioning upside vs current use
COMMERCIAL (GENERAL) Current
Est. value
$1.9M
RETAIL STORES
Est. value
$1.7M
COMMERCIAL (GENERAL) Current
RETAIL STORES
Alternative use deep dive — conversion cost, permits, timeline
Conversion cost estimate · Permit path & risks · Stabilized NOI per option
Alternative use deep dive
Conversion cost · permit path · stabilized NOI per option
Building & site characteristics
From public records
Year built
1921
Construction
WOOD
Heating
NONE
Cooling
Yes
Stories
2
Lot
0.07 ac
Current owner
From public records · entity-resolved
Danny Roman
Individual
Mailing address
7140 SANTA MONICA BLVD, WEST HOLLYWOOD, CA 90046-5802
Mailing matches property
Different — outreach signal
Owner-occupied
No
Ownership since
2024
Owner contacts — direct phone, email, and related entities
Decision-maker phone · Verified email · Related entities & filings
Owner contacts
Email · phone · related entities
Sales History
5 recorded events · public records
Date
Price
Buyer
Seller
Deed Type
Mortgage
May 23, 2025
—
Danny Roman
—
Deed
related
$889,000 · The Mortgage Capital Development Corp
Oct 17, 2024
$2,132,500
Danny Roman
Safta LLC
Grant Deed
$1,100,000 · Lone Oak Fund LLC
Apr 11, 2019
—
Safta LLC
D & D Partners LLC
Quit Claim Deed
related
—
Sep 23, 2003
—
Zion Davidyan
Davidyan,mahin
Quit Claim Deed
related
—
Jul 8, 1994
—
Zion Davidiyan
Davaudian,e
Grant Deed
related
—
Coming soon
Costs & Benchmarks
Operating expenses, capex projections, utility benchmarks, and submarket comparables — all in one view.
Coming soon
Risks
Flood, climate, environmental, title, and tenant-concentration risk — surfaced with mitigations and source citations.
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