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Property profile & analytics
OFF-MARKET
Estimated value
$5,950,000
Motels
710 Rose Ave Venice, CA 90291-2710
Entity Owned
Absentee Owner
~
Est. High Equity
Property ID
US09-8899838
Property profile
Verified
Property type
Motels
Use group
MOTEL
Year built
1950
Construction
WOOD
Total area
5,198 SF
Lot
0.33 ac (14,490 SF)
Zoning code
LAC2
APN
4240-018-042
UPID
US09-8899838
Cap rate & NOI
Priority signal for investors
Implied cap rate, NOI & suggested price
Cap rate vs submarket · NOI estimate · 3 price anchors
Implied cap rate, NOI & suggested price
Cap vs submarket · NOI estimate · 3 price anchors
Value estimations
Realmo proprietary · 4 methods
AI Approach
AI
$6.10M
CAP Approach
CAP
by Request
Comparable Approach
Comparable
$3.59M
Blend (final)
Blend
$5.95M
Owner & transaction history
Rose And 7th LLC
Rose And 7th LLC
since 2025
Last sale
$6.0M
7 recorded transactions
Zoning & alternative use
LAC2 · Venice, CA
Permitted uses
Permitted uses
Allowed · conditional · prohibited
Top alternative use upside
Commercial (general)
$7.0M
+219.3%
Retail stores
$5.9M
+168.7%
Cap rate
Implied · in-place · derived from last sale + estimated NOI
Implied Cap rate
#1
Implied · in-place · NOI ÷ last sale
In-place · derived from last sale + estimated NOI
Cap rate, NOI & submarket benchmark
Implied cap rate vs Venice submarket · NOI estimate · Typical band, median & reading
Implied cap rate, NOI & submarket benchmark
Cap vs Venice submarket · NOI estimate · typical band, median & reading
Refine your cap rate
8-question underwriting flow
1.
Property current status — Going-In vs Stabilized
2.
Price for denominator — asking / offer / market
3.
Leasing status & lease structure (NNN / Gross)
4.
Tenant risk profile & vacancy assumption
5.
Upload T12 / rent roll / OM (optional)
Refine in 60 seconds, get exact suggested price
T12 upload · Submarket benchmarks · Sensitivity grid
Suggested price · 3 cap rate anchors
Income approach @ 5% / 7% / 9% — aggressive / typical / conservative
Suggested price at 5% / 7% / 9% cap
Aggressive / typical / conservative · Implied $/SF per anchor · Sensitivity grid
Suggested price at 5% / 7% / 9% cap
Aggressive / typical / conservative · implied $/SF · sensitivity
Value
AI, CAP & Alternative Use estimations · Realmo proprietary blendValue Estimations
Based on Realmo’s proprietary methodology
AI Approach
Method
Estimation
Statistic approach
$5,700,000
ML approach
$6,100,000
CAP Approach
CAP Return
Estimation
6%
by Request
6.5%
by Request
7%
by Request
Alternative Use
Use
Estimation
COMMERCIAL (GENERAL)
$6,985,000
Change: +219% · Conversion: Difficult
RETAIL STORES
$5,880,000
Change: +169% · Conversion: Difficult
Blend value · Realmo final
$5.95M
Range $5.36M – $6.55M · ±10% · vs last sale $6.00M (Dec 29 2023)
Last sale anchor
$6.00M
Dec 29 2023
Realmo estimate · informational only.
These numbers are calculated by our models from public records and may not reflect actual market value.
Not an appraisal.
Verify with a licensed appraiser before transacting. Realmo accepts no liability for divergence from real-world outcomes.
View the full estimation — every method, every assumption
Confidence drivers & risk notes · Custom comparable set · Free for first 3 / day
Full estimation methodology
Every method · every assumption · confidence drivers
Price per SF
Sale + rent benchmarks
Subject property
$1,145 / SF
Submarket sale & rent benchmarks
Median sale $/SF · Asking & closed rent · Submarket vacancy
Submarket sale & rent benchmarks
Median sale $/SF · asking & closed rent · submarket vacancy
Property tax & assessments
Tax year 2024Property tax & assessments
Tax year 2024
Tax billed
$73,017
Tax year 2024
Assessed value
$6,000,000
Assessed 2024
Previous assessed
$6,000,000
+0.0% YoY
Effective rate
1.22%
On assessed value
Assessed land
$6,000,000
Comparables
6 recent transactions · within 1.5 miComparable in this city
6 recent transactions
Comparable in this City
Similar Nearby for Sale
Similar Nearby for Lease
Recent comparable sales
Sale price & price/SF · Sale date & distance · Adjustments & confidence
Recent comparable sales
Sale price & $/SF · sale date & distance · adjustments
Property description
Physical attributes from public recordsBuilding & lot
Public records
Property type
Motels
Use group
MOTEL
Status
Off-Market
Year built
1950
Construction
WOOD
Heating
NONE
Cooling
YES
Buildings
5
Stories
1
Units
13
Bathrooms
2
Total area
5,198 SF
Lot
0.33 ac (14,490 SF)
Zoning code
LAC2
APN
4240-018-042
UPID
US09-8899838
Jurisdiction
LOS ANGELES
Metro division
LOS ANGELES-LONG BEACH-GLENDALE, CA METROPOLITAN DIVISION
Zoning & alternative use
LAC2 · Venice, CA
Zoning LAC2 · permitted uses
LAC2 · Venice, CA
Permitted & conditional uses
Allowed uses · Special-permit conditions · Prohibited uses
Permitted & conditional uses
Allowed · special-permit conditions · prohibited
Venice. Always verify with local authorities before improvements.
Alternative use value scenarios
Repositioning upside vs current use
COMMERCIAL (GENERAL)
Est. value
$7.0M
RETAIL STORES
Est. value
$5.9M
COMMERCIAL (GENERAL)
RETAIL STORES
Alternative use deep dive — conversion cost, permits, timeline
Conversion cost estimate · Permit path & risks · Stabilized NOI per option
Alternative use deep dive
Conversion cost · permit path · stabilized NOI per option
Building & site characteristics
From public records
Year built
1950
Construction
WOOD
Heating
NONE
Cooling
Yes
Stories
1
Buildings
5
Units
13
Bathrooms
2
Lot
0.33 ac
Current owner
From public records · entity-resolved
Rose And 7th LLC
Entity
Mailing address
12400 WILSHIRE BLVD STE #230, LOS ANGELES, CA 90025-1040
Mailing matches property
Different — outreach signal
Owner-occupied
No
Ownership since
2025
Owner contacts — direct phone, email, and related entities
Decision-maker phone · Verified email · Related entities & filings
Owner contacts
Email · phone · related entities
Sales History
9 recorded events · public records
Date
Price
Buyer
Seller
Deed Type
Mortgage
Oct 21, 2025
—
Rose And 7th LLC
Pacific Rose Inn LLC
Deed
related
$2,000,000 · Exchange Bank
Dec 29, 2023
—
Shelly Chi Loo Lu
Lawrence S Maldonado
Quit Claim Deed
related
$4,000,000 · Lone Oak Fund LLC
Dec 29, 2023
$6,000,000
Pacific Rose Inn LLC
710 Rose LLC
Grant Deed
$4,000,000 · Lone Oak Fund LLC
Apr 18, 2023
—
710 Rose LLC
Shelly Chi Loo Lu
Intrafamily Transfer
related
—
May 6, 2021
—
Shelly Chi Loo Lu
Yen Chen Lyu
Affidavit Death Of Trustee/successor Trustee
—
Apr 6, 2005
—
Chen Lyu-yen Trust
Chen,lyu-yen
Quit Claim Deed
related
—
Jul 8, 1992
—
Lyu Yen Chen
—
Deed Of Trust
related
—
—
—
Lyu-yen Chen
—
Deed Of Trust
related
$250,000 · Individual
—
—
Chen Trust
—
Deed Of Trust
related
$282,988 · Sumitomo Bank
Coming soon
Costs & Benchmarks
Operating expenses, capex projections, utility benchmarks, and submarket comparables — all in one view.
Coming soon
Risks
Flood, climate, environmental, title, and tenant-concentration risk — surfaced with mitigations and source citations.
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