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Property profile & analytics
OFF-MARKET
Estimated value
$1,155,000
Hotels
4726 Washington Ave Madison, WI 53704-3238
Entity Owned
18-yr Hold
~
Est. High Equity
Property ID
US92-0853351
Property profile
Verified
Property type
Hotels
Use group
HOTEL/MOTEL
Year built
1974
Total area
11,662 SF
Lot
2.11 ac (92,042 SF)
Zoning code
CC-T
APN
0810-272-0317-4
UPID
US92-0853351
Cap rate & NOI
Priority signal for investors
Implied cap rate, NOI & suggested price
Cap rate vs submarket · NOI estimate · 3 price anchors
Implied cap rate, NOI & suggested price
Cap vs submarket · NOI estimate · 3 price anchors
Current use
Occupant on record · Public records
-
Econo Lodge Hotel & Motel
-
Premier Hotel Properties Inc Real Estate Agency
Value estimations
Realmo proprietary · 4 methods
AI Approach
AI
by Request
CAP Approach
CAP
$1.11M
Comparable Approach
Comparable
$1.20M
Blend (final)
Blend
$1.16M
Owner & transaction history
Welcome Hotels INC · 18 yrs held
Welcome Hotels INC
since 2007
1 recorded transaction
Zoning & alternative use
CC-T · Madison, WI
Permitted uses
Permitted uses
Allowed · conditional · prohibited
Zoning description
TR-R: Traditional Residential - Rustic TR-P: Traditional Residential - Planned Mixed-Use and Commercial Districts LMX: Limited Mixed-Use NMX: Neighborhood Mixed-Use TSS: Traditional Shopping Street MXC: Mixed-Use Center CC-T: Commercial Corridor - Transitional CC: Commercial Center RMX: Regional Mixed-Use THV: Tiny House Village Downtown and Urban Districts…
Zone name
Commercial Corridor Transitional District
General category
MIXED_USE
Zone area
1,063.07 ac
Top alternative use upside
Restaurant
$1.7M
+166.3%
Auto repair, garage
$1.7M
+160.0%
Retail stores
$1.6M
+148.5%
Cap rate
Implied · in-place · derived from last sale + estimated NOI
Implied Cap rate
#1
Implied · in-place · NOI ÷ last sale
In-place · derived from last sale + estimated NOI
Cap rate, NOI & submarket benchmark
Implied cap rate vs Madison submarket · NOI estimate · Typical band, median & reading
Implied cap rate, NOI & submarket benchmark
Cap vs Madison submarket · NOI estimate · typical band, median & reading
Refine your cap rate
8-question underwriting flow
1.
Property current status — Going-In vs Stabilized
2.
Price for denominator — asking / offer / market
3.
Leasing status & lease structure (NNN / Gross)
4.
Tenant risk profile & vacancy assumption
5.
Upload T12 / rent roll / OM (optional)
Refine in 60 seconds, get exact suggested price
T12 upload · Submarket benchmarks · Sensitivity grid
Suggested price · 3 cap rate anchors
Income approach @ 5% / 7% / 9% — aggressive / typical / conservative
Suggested price at 5% / 7% / 9% cap
Aggressive / typical / conservative · Implied $/SF per anchor · Sensitivity grid
Suggested price at 5% / 7% / 9% cap
Aggressive / typical / conservative · implied $/SF · sensitivity
Value
AI, CAP & Alternative Use estimations · Realmo proprietary blendValue Estimations
Based on Realmo’s proprietary methodology
AI Approach
Method
Estimation
Statistic approach
by Request
ML approach
by Request
CAP Approach
CAP Return
Estimation
6%
$1,195,000
6.5%
$1,105,000
7%
$1,025,000
Alternative Use
Use
Estimation
RESTAURANT
$1,745,000
Change: +166% · Conversion: Difficult
AUTO REPAIR, GARAGE
$1,705,000
Change: +160% · Conversion: Difficult
RETAIL STORES
$1,630,000
Change: +148% · Conversion: Difficult
NEIGHBORHOOD: SHOPPING CENTER
$1,220,000
Change: +86% · Conversion: Difficult
APARTMENT HOUSE (5+ UNITS)
$1,180,000
Change: +80% · Conversion: Difficult
MEDICAL BUILDING
$1,105,000
Change: +69% · Conversion: Difficult
Blend value · Realmo final
$1.16M
Range $1.04M – $1.27M · ±10%
Realmo estimate · informational only.
These numbers are calculated by our models from public records and may not reflect actual market value.
Not an appraisal.
Verify with a licensed appraiser before transacting. Realmo accepts no liability for divergence from real-world outcomes.
View the full estimation — every method, every assumption
Confidence drivers & risk notes · Custom comparable set · Free for first 3 / day
Full estimation methodology
Every method · every assumption · confidence drivers
Price per SF
Sale + rent benchmarks
Subject property
$99 / SF
Submarket sale & rent benchmarks
Median sale $/SF · Asking & closed rent · Submarket vacancy
Submarket sale & rent benchmarks
Median sale $/SF · asking & closed rent · submarket vacancy
Property tax & assessments
Tax year 2022Property tax & assessments
Tax year 2022
Tax billed
$63,485
Tax year 2022
Assessed value
$3,368,100
Assessed 2023
Previous assessed
$3,208,100
+5.0% YoY
Effective rate
1.88%
On assessed value
Assessed land
$689,000
Assessed improvement
$2,679,100
Applied tax rate
3,269.0000
Comparables
6 recent transactions · within 1.5 miComparable in this city
6 recent transactions
Comparable in this City
Similar Nearby for Sale
Similar Nearby for Lease
Recent comparable sales
Sale price & price/SF · Sale date & distance · Adjustments & confidence
Recent comparable sales
Sale price & $/SF · sale date & distance · adjustments
Property description
Physical attributes from public recordsBuilding & lot
Public records
Property type
Hotels
Use group
HOTEL/MOTEL
Status
Off-Market
Year built
1974
Heating
NONE
Buildings
2
Stories
2
Rooms
99
Total area
11,662 SF
Lot
2.11 ac (92,042 SF)
Zoning code
CC-T
APN
0810-272-0317-4
UPID
US92-0853351
Jurisdiction
DANE
Zoning & alternative use
CC-T · Madison, WIZoning CC-T · permitted uses
CC-T · Madison, WI
Permitted & conditional uses
Allowed uses · Special-permit conditions · Prohibited uses
Permitted & conditional uses
Allowed · special-permit conditions · prohibited
Zoning description
TR-R: Traditional Residential - Rustic TR-P: Traditional Residential - Planned Mixed-Use and Commercial Districts LMX: Limited Mixed-Use NMX: Neighborhood Mixed-Use TSS: Traditional Shopping Street MXC: Mixed-Use Center CC-T: Commercial Corridor - Transitional CC: Commercial Center RMX: Regional Mixed-Use THV: Tiny House Village Downtown and Urban Districts DC: Downtown Core UOR: Urban Office Residential UMX: Urban Mixed-Use DR1: Downtown R
Zone name
Commercial Corridor Transitional District
General category
MIXED_USE
Zone area
1,063.07 ac
Alternative use value scenarios
Repositioning upside vs current use
RESTAURANT
Est. value
$1.7M
AUTO REPAIR, GARAGE
Est. value
$1.7M
RETAIL STORES
Est. value
$1.6M
NEIGHBORHOOD: SHOPPING CENTER
Est. value
$1.2M
APARTMENT HOUSE (5+ UNITS)
Est. value
$1.2M
MEDICAL BUILDING
Est. value
$1.1M
RESTAURANT
AUTO REPAIR, GARAGE
RETAIL STORES
NEIGHBORHOOD: SHOPPING CENTER
APARTMENT HOUSE (5+ UNITS)
MEDICAL BUILDING
Alternative use deep dive — conversion cost, permits, timeline
Conversion cost estimate · Permit path & risks · Stabilized NOI per option
Alternative use deep dive
Conversion cost · permit path · stabilized NOI per option
Building & site characteristics
From public records
Year built
1974
Heating
NONE
Stories
2
Buildings
2
Rooms
99
Lot
2.11 ac
Current owner
From public records · entity-resolved
Welcome Hotels INC
Entity
Mailing address
4726 E WASHINGTON AVE, MADISON, WI 53704-3238
Mailing matches property
Yes
Owner-occupied
Yes
Ownership since
2007
Owner contacts — direct phone, email, and related entities
Decision-maker phone · Verified email · Related entities & filings
Owner contacts
Email · phone · related entities
Sales History
1 recorded event · public records
Date
Price
Buyer
Seller
Deed Type
Mortgage
Dec 3, 2007
$1,450,000
Welcome Hotels INC
Premier Madison Hotel Corp
Deed Of Trust
$1,988,000 · Grinnell State Bank
Coming soon
Costs & Benchmarks
Operating expenses, capex projections, utility benchmarks, and submarket comparables — all in one view.
Coming soon
Risks
Flood, climate, environmental, title, and tenant-concentration risk — surfaced with mitigations and source citations.
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“Is 15.6% cap rate sustainable?” · “Best tenant mix for BU1?” · “What’s the redev upside?”
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