374 Speedwell Ave Morris Plains, NJ 07950-2124

Wall signs in the B-1, B-2, B-4 and B-5 Zones. A business establishment shall be permitted wall signs on each building wall of the establishment that faces on a street subject to the following conditions: (a) A business establishment shall be permitted only one wall sign on each wall of the establishment that faces on a street; provided, however, that on a building wall facing on Speedwell Avenue that is broken into distinct sections by piers, columns, pilasters or similar architectural elements, one wall sign may be erected on each section subject to the following conditions and limitations: (i) All such signs shall be uniform in terms of style, height design and materials. (ii) The total area of all such signs shall not exceed the maximum sign area permitted for the building wall. (iii) The total width of all such signs shall not exceed the maximum sign width permitted for the building wall. (iv) All such signs shall be placed at the same height on the building wall. (b) All wall signs shall be consist of flat signboards mounted flush to the building wall or raised letters mounted on a frieze or breakboard which is an integral part of the building facade. (c) Wall signs shall be limited to the first story facade on buildings containing more than one story. (d) All signboards shall be constructed of painted wood, wood-like or wood-appearing material. Lettering and other sign message elements shall consist of one of the following: (i) Letters and elements painted on the background in a contrasting color. (ii) Letters and elements carved into the signboard and painted in a contrasting color. (iii) Raised letters and elements attached or applied to the breakboard or building frieze. (e) Signboards and friezes shall be uniformly painted in dull or matte finish colors with contrasting colors for lettering and other message elements, all compatible with the facade colors and materials. All signs shall be limited to three colors, including background, lettering and other design elements. Within the B-1 and B-5 Districts, signboards and friezes shall be of a dark green background with gold lettering. The use of awnings as permitted by this section shall also be limited to the dark green color and shall be coordinated with the overall design theme of the downtown business district. (f) No wall sign shall obscure significant architectural features or details. (g) The total area of all wall signs on a single wall shall not exceed one square foot of sign area for each linear foot of store frontage, but not more than 40 square feet.