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Property profile & analytics
OFF-MARKET
Estimated value
$21,435,000
Hotels
2520 Central Ave, Phoenix, AZ 85004-1335
Entity Owned
2-yr Hold
~
Est. High Equity
Property ID
US07-0585191
Property profile
Verified
Property type
Hotels
Use group
HOTEL
Year built
2001
Construction
STEEL FRAME
Total area
63,304 SF
Lot
1.75 ac (76,370 SF)
Zoning code
C-C
APN
118-48-265A
UPID
US07-0585191
Cap rate & NOI
Priority signal for investors
Implied cap rate, NOI & suggested price
Cap rate vs submarket · NOI estimate · 3 price anchors
Implied cap rate, NOI & suggested price
Cap vs submarket · NOI estimate · 3 price anchors
Current use
Occupant on record · Public records
-
Fairfield Inn & Suites Phoenix Midtown Hotel & Motel
-
2520 N. Central Avenue Parking Parking Lot & Garage
-
Style Lounge On Central Hair Salon Nail Salon
Value estimations
Realmo proprietary · 4 methods
AI Approach
AI
by Request
CAP Approach
CAP
by Request
Comparable Approach
Comparable
$26.48M
Blend (final)
Blend
$21.44M
Owner & transaction history
Moorstar Hospitality LLC · 2 yrs held
Moorstar Hospitality LLC
since 2023
Last sale
$17.6M
7 recorded transactions
Zoning & alternative use
C-C · Phoenix, AZ
Permitted uses
Permitted uses
Allowed · conditional · prohibited
Top alternative use upside
Restaurant
$33.8M
+2.5%
Cap rate
Implied · in-place · derived from last sale + estimated NOI
Implied Cap rate
#1
Implied · in-place · NOI ÷ last sale
In-place · derived from last sale + estimated NOI
Cap rate, NOI & submarket benchmark
Implied cap rate vs Phoenix submarket · NOI estimate · Typical band, median & reading
Implied cap rate, NOI & submarket benchmark
Cap vs Phoenix submarket · NOI estimate · typical band, median & reading
Refine your cap rate
8-question underwriting flow
1.
Property current status — Going-In vs Stabilized
2.
Price for denominator — asking / offer / market
3.
Leasing status & lease structure (NNN / Gross)
4.
Tenant risk profile & vacancy assumption
5.
Upload T12 / rent roll / OM (optional)
Refine in 60 seconds, get exact suggested price
T12 upload · Submarket benchmarks · Sensitivity grid
Suggested price · 3 cap rate anchors
Income approach @ 5% / 7% / 9% — aggressive / typical / conservative
Suggested price at 5% / 7% / 9% cap
Aggressive / typical / conservative · Implied $/SF per anchor · Sensitivity grid
Suggested price at 5% / 7% / 9% cap
Aggressive / typical / conservative · implied $/SF · sensitivity
Value
AI, CAP & Alternative Use estimations · Realmo proprietary blendValue Estimations
Based on Realmo’s proprietary methodology
AI Approach
Method
Estimation
Statistic approach
$20,185,000
ML approach
by Request
CAP Approach
CAP Return
Estimation
6%
by Request
6.5%
by Request
7%
by Request
Alternative Use
Use
Estimation
HOTEL/MOTEL
$32,970,000
Current use
RESTAURANT
$33,805,000
Change: +3% · Conversion: Difficult
AUTO REPAIR, GARAGE
$26,750,000
Change: -19% · Conversion: Difficult
Blend value · Realmo final
$21.44M
Range $19.29M – $23.58M · ±10% · vs last sale $17.60M (Sep 18 2023)
Last sale anchor
$17.60M
Sep 18 2023
Realmo estimate · informational only.
These numbers are calculated by our models from public records and may not reflect actual market value.
Not an appraisal.
Verify with a licensed appraiser before transacting. Realmo accepts no liability for divergence from real-world outcomes.
View the full estimation — every method, every assumption
Confidence drivers & risk notes · Custom comparable set · Free for first 3 / day
Full estimation methodology
Every method · every assumption · confidence drivers
Price per SF
Sale + rent benchmarks
Subject property
$339 / SF
Submarket sale & rent benchmarks
Median sale $/SF · Asking & closed rent · Submarket vacancy
Submarket sale & rent benchmarks
Median sale $/SF · asking & closed rent · submarket vacancy
Property tax & assessments
Tax year 2023Property tax & assessments
Tax year 2023
Tax billed
$166,225
Tax year 2023
Assessed value
$2,046,099
Assessed 2024
Previous assessed
$1,841,338
+11.1% YoY
Effective rate
8.12%
On assessed value
Land market value
$4,964,000
Improvement market value
$7,436,600
Total market value
$12,400,600
Applied tax rate
11,300.0000
Comparables
6 recent transactions · within 1.5 miComparable in this city
6 recent transactions
Comparable in this City
Similar Nearby for Sale
Similar Nearby for Lease
Recent comparable sales
Sale price & price/SF · Sale date & distance · Adjustments & confidence
Recent comparable sales
Sale price & $/SF · sale date & distance · adjustments
Property description
Physical attributes from public recordsBuilding & lot
Public records
Property type
Hotels
Use group
HOTEL
Status
Off-Market
Year built
2001
Construction
STEEL FRAME
Heating
PACKAGE
Cooling
YES
Stories
4
Total area
63,304 SF
Lot
1.75 ac (76,370 SF)
Zoning code
C-C
APN
118-48-265A
UPID
US07-0585191
Jurisdiction
MARICOPA
Zoning & alternative use
C-C · Phoenix, AZ
Zoning C-C · permitted uses
C-C · Phoenix, AZ
Permitted & conditional uses
Allowed uses · Special-permit conditions · Prohibited uses
Permitted & conditional uses
Allowed · special-permit conditions · prohibited
Phoenix. Always verify with local authorities before improvements.
Alternative use value scenarios
Repositioning upside vs current use
HOTEL/MOTEL Current
Est. value
$33.0M
RESTAURANT
Est. value
$33.8M
AUTO REPAIR, GARAGE
Est. value
$26.8M
HOTEL/MOTEL Current
RESTAURANT
AUTO REPAIR, GARAGE
Alternative use deep dive — conversion cost, permits, timeline
Conversion cost estimate · Permit path & risks · Stabilized NOI per option
Alternative use deep dive
Conversion cost · permit path · stabilized NOI per option
Building & site characteristics
From public records
Year built
2001
Construction
STEEL FRAME
Heating
PACKAGE
Cooling
Yes
Stories
4
Lot
1.75 ac
Current owner
From public records · entity-resolved
Moorstar Hospitality LLC
Entity
Mailing address
411 W 7200TH S STE #202, MIDVALE, UT 84047-1058
Ownership since
2023
Owner contacts — direct phone, email, and related entities
Decision-maker phone · Verified email · Related entities & filings
Owner contacts
Email · phone · related entities
Sales History
7 recorded events · public records
Date
Price
Buyer
Seller
Deed Type
Mortgage
Sep 18, 2023
$17,600,000
Moorstar Hospitality LLC
Phoenix Ffis LLC
Special Warranty Deed
$11,860,000 · Security Service FCU
Jun 29, 2018
—
Phoenix Ffis LLC
—
Deed
related
—
Feb 27, 2013
$10,500,000
Phoenix Ffis LLC
Ch Nv LP
Grant Deed
$80,000,000 · Bank Of America
Apr 23, 2009
—
Ch Nv
Campbell Holdings
Grant Deed
—
May 27, 2005
—
City Of Phoenix
Campbell Holdings
Warranty Deed
—
Nov 10, 2004
—
Campbell Holdings
—
Deed Of Trust
related
$25,000,000 · Wells Fargo Bank
—
—
Phoenix Ffis LLC
—
Deed Of Trust
related
$8,000,000 · General Electric Capital Corp
Coming soon
Costs & Benchmarks
Operating expenses, capex projections, utility benchmarks, and submarket comparables — all in one view.
Coming soon
Risks
Flood, climate, environmental, title, and tenant-concentration risk — surfaced with mitigations and source citations.
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