Financial
Distress signals
Property profile

228 Willow Ave Long Branch, NJ 07740

OFF-MARKET
Commercial real estate
Property ID
US59-1048842
18,824 SF 0.86 ac lot Built 2003
Last sale Jan 2025 · $3,555,000
Individually Owned Owner of record is an individual. 1-yr Hold Held for 1 years. ~ Est. High Equity Modeled equity is high. Estimate, not a fact.
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Property summary

AI-generated overview

This exceptional Class A self-storage facility in Long Branch, NJ, offers a compelling investment opportunity. Built in 2003, the property comprises two, two-story buildings totaling 14,125 net rentable square feet on a 0.86-acre lot. Currently boasting a 90% occupancy rate, the facility presents significant upside potential for increased revenue through leasing the remaining 10% and strategic rate adjustments. The property benefits from recent upgrades including online rental capabilities,

Ownership intelligence

Who controls the opportunity?

Owner of record from public deeds, plus portfolio, hold profile and investor signals where the data supports them. In the full report.

Owner contacts

Can we reach the decision maker?

Skip-traced phones and e-mails of the owner. Included with the full report.

Mortgages

What is owed, to whom, and when it comes due

Recorded lenders, amounts and estimated maturities of the owner's loan book — in the full report.

Property tax · 2022

What does the county charge?
$27k
Tax billed · 2022
Assessed value · 2023$1.77M
Assessed land$655k
Assessed improvement$1.12M
Effective rate1.52%

Value estimate

· Sep 2026
$2.55M
$2.29M – $2.80M
AI approach$2.61M
CAP approach$3.91M
Submarket $/SF estimate$2.54M

Realmo valuation models over county records and 10 qualifying comparable sales.

Recently sold

What actually traded nearby?
$239/SF
ZIP average, outlier-cleaned · 72 recorded sales of this use type
Observed band · Q1–Q3$135 – $362
Qualifying comparables10

Cap rate analysis

How does the asset earn?

No income signal is modeled for this parcel yet — the Cap Rates tab runs the workflow.

Zoning insight

What can be built here?
C-3
C-3 Neighborhood Commercial District. § 345-32.1 West End Design Overlay (WEDO) District regulations. § 345-33
General categoryCOMMERCIAL
JurisdictionMONMOUTH

Location intelligence

Which uses thrive at this corner?
Best fit: Realty agency
Demand heat for this use is drawn on the map · LocInt grid
Demand index
Realty agency10.4
Daycare Center9.8
Storage Facility9.6

Location

228 Willow Ave Long Branch, NJ 07740-6133
County assessor Recorded deeds · 7 transfers 10 qualifying comp sales Zoning catalog

Every figure names its source: public record, benchmark, or modeled. Coverage varies by property — thin data is stated as missing, never invented.

Comparables

6 recorded sales · 6 properties nearby
Recent sales nearby
6 recorded sales in this ZIP, last 8 years
Address Sale price Sold Size
231 3rd, Long Branch, NJ 07740-6201 $1,350,000 Jul 2025 8,471 SF
547-551 Broadway, Long Branch, NJ 07740-5950 $930,000 Feb 2025 10,520 SF
400 Morris, Long Branch, NJ 07740-6518 $850,000 Jan 2024 7,650 SF
410 Broadway, Long Branch, NJ 07740-5913 $3,800,000 Jun 2023 16,536 SF
26 3rd, Long Branch, NJ 07740-6503 $555,000 Jun 2023 4,888 SF
12 End, Long Branch, NJ 07740 $1,750,000 Mar 2023 7,723 SF
Sale prices and dates as our records hold them, one row per building. A deed can cover more of a building than the size shown, so read the price against the size rather than dividing one by the other.
Comparable nearby
6 properties of the same type nearby
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