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    101 Wisconsin Ave, Unit 3 Milwaukee, WI 53203-2501
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    Property profile & analytics

    101 Wisconsin Ave, Unit 3, Milwaukee, WI 53203-2501

    View on Map
    • Hotels
    • 133,188 SF
    • 0.54 lot acres
    Off-Market
    Property ID
    US92-0957485
    The Realmo ID is a unique identifier assigned to every property, incorporating country codes and precise geo-coordinates for 300x300-foot land blocks. It enables standardized data collection and seamless integration of disparate sources such as ownership, tax, title data and physical specifications. By aggregating current and historical records, the Realmo ID powers advanced analytics and delivers deep, verifiable insights for real estate professionals.
    Value Estimations
    $4,885,000
    Show details
    Cap Rate Potential
    Location Intelligence

    Current Use by Public Records

    • Planet Fitness / Gym & Fitness Center

    Property Details for 101 Wisconsin Ave

    Year built
    1900
    Lot size
    0.54 lot acres
    Zone code
    C9E
    Property type
    Hotels
    APN
    397-0333-000
    APU
    3970333000

    Sales History

    Date Price Buyer Seller Deed Type Mortgage
    Sep 17, 2014 $23,861,100 Csm Milwaukee Downtown LLC Historic Hotel Milwaukee Ll Ll Grant Deed —
    Sep 17, 2014 — Historic Hotel Milwaukee Ll Ll — Loan Modification · related $20.1M · Ladder Cap Fin
    May 7, 2007 $16,700 Historic Hotel Milwaukee Ll Ll Ivory Hotel Operating Co LLC Quit Claim Deed · related —
    May 7, 2007 $13,604,200 Historic Hotel Milwaukee Ll LLC Ivory Hotel Investors LLC Special Warranty Deed $19.9M · Bear Stearns Commercial Mortgage In
    — — Historic Hotel Milwaukee Ll Ll — Deed Of Trust · related $20.1M · Ladder Cap Fin

    Value Estimations

    based on Realmo’s proprietary methodology

    • CAP approach

      CAP Return
      Estimation
      6%
      $4,840,000
      6.5%
      $4,465,000
      7%
      $4,150,000

    • Comparable approach

      Method
      Estimation
      AI Estimate
      $5,306,000
      Market price range: $1.31M - $5.84M

    • Alternative Use

      Use
      Estimation
      HOTEL/MOTEL
      $3,535,000
      Current use
      NEIGHBORHOOD: SHOPPING CENTER
      $5,790,000
      Change: +64% Conversion: Difficult
      APARTMENT HOUSE (5+ UNITS)
      $5,610,000
      Change: +59% Conversion: Difficult

    Get a detailed, property-specific estimation — fast and free

    Location Insight

    • Map
    • Local Demand
    City
    Milwaukee
    County
    Milwaukee
    State
    Wisconsin
    Longitude
    -87.9107
    Latitude
    43.0381
    CBSA code
    33340
    CBSA name
    MILWAUKEE-WAUKESHA-WEST ALLIS, WI METROPOLITAN STATISTICAL AREA

    Property Tax & Assessments

    Tax date
    Tax Amount
    Assessed Land Value
    Assessed Improvement Value
    Total Assessed Value
    Applied Tax Rate
    Land Market Value
    Improvement Market Value
    Total Market Value
    2022
    $499,105
    $1,331,500
    $20,056,100
    $21,387,600
    -
    $1,331,500
    $20,056,100
    $21,387,600

    Comparable in this City

    • Value Estimation
      $15,230,000
      491,759 SF

      509 Wisconsin Ave

      HOTEL/MOTEL
      509 Wisconsin Ave, Milwaukee, WI 53203-2001
      View Details
    • Value Estimation
      $5,115,000
      172,609 SF

      611 Wisconsin Ave

      HOTEL/MOTEL
      611 Wisconsin Ave, Milwaukee, WI 53203-1901
      View Details
    • Value Estimation
      $10,625,000
      356,540 SF

      333 Kilbourn Ave

      HOTEL/MOTEL
      333 Kilbourn Ave, Milwaukee, WI 53203-1507
      View Details
    • Value Estimation
      $3,000,000
      80,708 SF

      503 Plankinton Ave, Unit 521

      HOTEL
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      View Details
    • Value Estimation
      $11,180,000
      60,891 SF

      710 Martin L King Jr Dr

      HOTEL
      710 Martin L King Jr Dr, Milwaukee, WI 53203
      View Details
    • Value Estimation
      $4,255,000
      122,440 SF

      744 Vel R Phillips Ave, Unit 754

      HOTEL
      744 Vel R Phillips Ave, Milwaukee, WI 53203-2102
      View Details

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      24,000 SF

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      Office building with 24,000 square feet of space.
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      10,000 SF

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      Downtown Milwaukee Restaurant and Bar
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      Downtown Milwaukee Development Opportunity

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      3,538 SF

      Prime Retail in Entertainment District

      Two-story retail opportunity in Milwaukee's Entertainment District.
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      7,550 SF

      Historic Downtown Milwaukee Warehouse

      Well-maintained, centrally located warehouse with drive-in doors and truck dock.
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      2,000 SF

      Retail Space in Entertainment District

      Retail space in Milwaukee's entertainment district, near Deer District.
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      4,530 SF

      Historic Office Building for Rent

      Five-story historic office building with old world charm.
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      View Details
    • Contact for pricing

      Historic Office Building for Rent

      Five-story historic office building with old world charm.
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      5,461 SF

      Class A Mixed-Use Office

      240,000 SF Class A mixed-use office in downtown Milwaukee.
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      View Details
    • Contact for pricing

      Restaurant Space with Riverfront Patio

      Restaurant space available with a river front patio.
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      View Details
    • Contact for pricing
      3,249 SF

      Office Space with Riverwalk Deck

      Office space for rent with private deck overlooking Milwaukee River.
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      View Details
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    Milwaukee, WI 53203-2501
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    Realmo Value Estimations

    Realmo estimates a property’s market value using a proprietary methodology that incorporates public data and user-submitted information. This cumulative value is generated by integrating a variety of conventional and innovative methods. 

    Disclaimer

    These figures are not official appraisals and should not be used as a substitute for a valuation performed by a licensed appraiser.
    Actual market value may differ due to factors not captured in the data. Estimates are offered for informational purposes only, and users should conduct independent research before making financial or investment decisions.
    By using this feature, you acknowledge that Realmo is not responsible for actions taken based on these estimates.

    AI approach

    Realmo AI Method estimates property value using machine learning models trained on millions of comparable listings, transactions, and market signals. It analyzes property features, location intelligence data, and current market dynamics to predict the most probable market value in real time.

    Realmo CapRate Calculation

    Realmo calculates the Capitalization Rate (Cap Rate) to help estimate a property's potential return on investment. The Cap Rate is a fundamental metric in commercial real estate that measures the relationship between a property's net operating income and its market value.

    How We Calculate Cap Rate

    Cap Rate Formula:
    Cap Rate (%) = (Net Operating Income / Property Value) × 100

    Net Operating Income (NOI) Formula:
    NOI = Area × Lease Rate × (1 - Vacancy Rate) × (1 - Operating Expense Ratio)

    Components

    Net Operating Income (NOI) represents the annual income a property generates after operating expenses:

    • Area: Building square footage from property records
    • Lease Rate: Annual $/sqft based on market data for the property type and geographic location
    • Vacancy Rate: Percentage of unoccupied space based on market data for the property type and location
    • Operating Expense Ratio: Operating costs as a percentage of income, varies by property type

    Property Value is derived from:

    • Recent sale price (if available)
    • Statistical models using comparable sales
    • AI-powered valuation estimates

    Example Calculation

    For a 100,000 sqft Office Building:

    • Lease Rate: $25.00/sqft/year (market data for Office in this area)
    • Vacancy Rate: 8% (market data for Office in this area)
    • Operating Expense Ratio: 35% (typical for Office properties)
    • Property Value: $15,000,000

    Step 1: Calculate NOI

    NOI = 100,000 × $25.00 × (1 - 0.08) × (1 - 0.35)
    NOI = 100,000 × $25.00 × 0.92 × 0.65
    NOI = $1,495,000/year

    Step 2: Calculate Cap Rate

    Cap Rate = ($1,495,000 / $15,000,000) × 100
    Cap Rate = 9.97%

    Property Type Considerations

    Net Operating Income calculations vary by property type due to different operating expense ratios:

    • Office: Higher expenses (30-40%) for HVAC, utilities, maintenance
    • Retail: Moderate expenses (25-35%) for common area maintenance
    • Industrial/Warehouse: Lower expenses (15-25%) for minimal tenant services
    • Multifamily: Moderate expenses (35-45%) including property management
    • Self-Storage: Lower expenses (25-35%) due to minimal maintenance

    Market lease rates and vacancy rates are specific to each property type and geographic location, reflecting local market conditions.

    Disclaimer

    These calculations are estimates for informational purposes only and should not be used as a substitute for professional financial analysis or appraisal.

    • Cap Rate calculations depend on market data that may change over time
    • Actual operating expenses, lease rates, and vacancy rates may differ from market averages
    • Individual property conditions, lease terms, and tenant quality significantly impact actual NOI
    • Property value estimates are approximations and not official appraisals
    • Cap rates vary widely by market, property condition, and investment risk profile

    Professional Guidance Recommended: Before making any investment or financial decisions, consult with licensed appraisers, commercial real estate brokers, and financial advisors who can evaluate your specific property and circumstances.
    By using this feature, you acknowledge that Realmo is not responsible for investment decisions or actions taken based on these estimates.

    Cap approach

    Capitalization Method calculates value based on estimated net operating income (NOI) and applying a market-based capitalization rate (cap rate), we estimate what a typical investor might be willing to pay for it.

    Comparable approach

    Comparable estimate is based on recent sales of similar nearby properties, adjusted for factors like size, condition, and location.

    Relative

    Relative property class coefficient uses factors that account for typical price differences between various asset types (e.g., retail vs. industrial) to provide a more accurate market-aligned estimate.

    Geo

    Comparable Sales Method, enhanced by Geo coefficients — location-based adjustment factors that reflect differences in price levels across neighborhoods, cities, or regions ensuring a more accurate, market-sensitive valuation.

    Stat Estimate

    This method estimates value based on actual market adjusted recent (~5 years) sales of comparable properties around by location and property type.

    • Ranges - area data calculated by industry standard IQR Outlier Removal Method
    • Range-from: 75% of all similar sales ($/sqft) are above this value
    • Range-to: 75% of all similar sales ($/sqft) are below this value
    AI Estimate

    This method estimates value based on AI market estimation of comparable properties around by location and property type.

    • Ranges - area data calculated by industry standard IQR Outlier Removal Method
    • Range-from: 75% of all estimations ($/sqft) are above this value
    • Range-to: 75% of all estimations ($/sqft) are below this value
    Alternative use

    Estimate considers the property’s potential value if used for a different purpose-based on zoning, demand, and market feasibility.

    More about this property
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