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Two-Story Bar with Apartments
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95-99 S Main St, Fort Atkinson, WI 53538

Operating bar property with kitchen facilities, patio access, and upper-level residential space.

Property Size7,822 SF
Price / SF$118.26
Days on Market3

Property Features for 95-99 S Main St

General Information

Standard status Active
Size 7,822 SF
Property subtype RETAIL

Additional Details

Patio Yes

Amenities

basement storage
ADA restrooms
big screen TVs

Building Details

Buildings 1
Stories 2
Listing Agency: Lee & Associates of Madison
Listed By: Blake George · License #4944590
Source: Moodyscre
Added: Sep 8 Changed: Sep 9 Last Checked: Sep 9 at 3:38PM

Displayed information is deemed reliable but is not guaranteed and should be independently verified. All listing content including descriptions, pricing, images are the copyrighted material of Lee & Associates of Madison

Investment Insights

Based on property information with market context.

This two-story bar property contains 7,822 square feet and includes two apartments on the upper level. The main operation features 13 tap lines, a functional kitchen, seating capacity for over 80 people, and separate men’s and women’s ADA restrooms. Interior finishes include barn board walls, exposed brick, and wood beams. A basement provides additional storage, while 12 big-screen TVs support the bar environment.

An outdoor patio connects to the river walk, and the property is positioned on South Main Street within Fort Atkinson’s Main Street Historical District. The building combines an operating hospitality venue, upper-floor apartments, storage space, and outdoor customer areas within one two-floor layout.

Key Highlights

  • 7,822‑square‑foot building arranged across two floors
  • Operating bar with 13 tap lines and capacity for over 80 people
  • Two apartments located on the second floor

Financial Insights

Estimated NOI and Cap Rate

NOI = area × lease_rate × (100 − vacancy) / 100 × (1 − expense_ratio). Net Operating Income — what the owner takes home each year before mortgage payments and income tax. Effective rent (asking rent minus vacancy losses) minus operating costs (taxes, insurance, maintenance, management).
NOI / Yr
$76,209
Cap rate = NOI / list price × 100. Capitalization rate — annual return on a fully cash purchase, before financing. NOI divided by price. Higher means more income per dollar invested, but usually also more risk or older condition. 5–8% is typical for stabilized commercial property; double digits often signal distressed deals.
Cap Rate
8.24%
Suggested Prices Based on Cap Rates Cap rates vary significantly by property type, market, and asset quality. Typical U.S. stable-market ranges: Multifamily — 4.5% to 6.5% (Class A in primary markets often sub-5%; Class C in secondary markets 6%+) Industrial / Logistics — 5.0% to 7.0% (compressed heavily in recent years due to e-commerce demand) Office — 6.5% to 9%+ (wide spread post-2020; CBD Class A vs. suburban Class B varies dramatically) Retail — 5.5% to 8.5% (grocery-anchored on the low end, unanchored strip centers higher) Hospitality / Hotels — 7.5% to 10%+ (higher due to operational risk) Self-Storage — 5.5% to 7.5% Medical Office — 6.0% to 7.5% Net Lease (single tenant, credit) — 5.0% to 7.0% depending on tenant credit and lease term Rules of thumb: Primary markets (NYC, SF, LA, Boston, DC) trade at lower cap rates than secondary/tertiary markets, often by 100–200 bps (bps, aka basis points; 1 bp = 0.01%). Class A assets trade ~50–150 bps tighter than Class B, and Class B tighter than Class C. Cap rates move inversely with price — a lower cap rate means a higher price for the same NOI. Spread to the 10-year Treasury is a common benchmark; historically 200–400 bps over the 10-year.
Cap Rate 5%
$1,524,180 $1.5M
Cap Rate 7%
$1,088,700 $1.1M
Cap Rate 9%
$846,767 $846.8K
Market Conditions
NOI Build-Up for 7,822 SF Vacancy — income lost from leasable area expected to sit empty during the year, subtracted from gross rent. EGI (Effective Gross Income) — gross rent minus vacancy losses, the realistic income before paying operating costs. OpEx (Operating Expenses) — recurring costs to operate the property (property tax, insurance, utilities, maintenance, management); excludes financing and capital improvements. NOI (Net Operating Income) — income a property generates after operating costs but before financing and taxes.
Gross rent
$106.1K $13.56/SF
− Vacancy
−$4.5K −$0.57/SF
EGI
$101.6K $12.99/SF
− OpEx
−$25.4K −$3.25/SF
NOI
$76.2K $9.74/SF
Area
Jefferson County, WI
Vacancy
4.20%
Lease Rate
$13.56 /SF/Yr
Expense Ratio
25.00%
Simulate Cap Rate and NOI
Suggested Prices Based on Cap Rates Cap rates vary significantly by property type, market, and asset quality. Typical U.S. stable-market ranges: Multifamily — 4.5% to 6.5% (Class A in primary markets often sub-5%; Class C in secondary markets 6%+) Industrial / Logistics — 5.0% to 7.0% (compressed heavily in recent years due to e-commerce demand) Office — 6.5% to 9%+ (wide spread post-2020; CBD Class A vs. suburban Class B varies dramatically) Retail — 5.5% to 8.5% (grocery-anchored on the low end, unanchored strip centers higher) Hospitality / Hotels — 7.5% to 10%+ (higher due to operational risk) Self-Storage — 5.5% to 7.5% Medical Office — 6.0% to 7.5% Net Lease (single tenant, credit) — 5.0% to 7.0% depending on tenant credit and lease term Rules of thumb: Primary markets (NYC, SF, LA, Boston, DC) trade at lower cap rates than secondary/tertiary markets, often by 100–200 bps (bps, aka basis points; 1 bp = 0.01%). Class A assets trade ~50–150 bps tighter than Class B, and Class B tighter than Class C. Cap rates move inversely with price — a lower cap rate means a higher price for the same NOI. Spread to the 10-year Treasury is a common benchmark; historically 200–400 bps over the 10-year.
Cap Rate 5%
$1,524,180
Cap Rate 7%
$1,088,700
Cap Rate 9%
$846,767

Alternative Uses

Best Use
Specialty Retail
$1.09M
$952.6K – $1.27M (±1% cap)
NOI $76,209 @ 7.0% cap · market cap 8.24%
Second Best
Mixed Use
$958.8K
$838.9K – $1.12M (±1% cap)
NOI $67,113 @ 7.0% cap · market cap 7.26%
Theoretical Best
Office A
$1.84M
$1.61M – $2.14M (±1% cap)
NOI $128,519 @ 7.0% cap · market cap 13.89%
Zoning and permitted uses should be independently verified with authorities.

Property Analytics

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Current Use

Bars & Pubs

Suggested Use

Top Pick Law Firm Parking Lot & Garage Electrical Service Real Estate Agency Auto Parts Store Barber Shop

Score = modeled unmet demand for each use within ~1 mi (higher = bigger opportunity). Zoning and permitted uses should be independently verified with local authorities.

Location Intelligence

Trade Area within ½ mile

743
Businesses Nearby
65k
Monthly Visits Nearby
Well-served
Demand for This Use

Foot Traffic Nearby

Groceries 38% Dining 31% Shops & Services 21% Home Improvements & Furnishings 9%
Skogen's Festival Foods Groceries
24,649 visits/mo 0.3 miles
McDonald's Dining
16,322 visits/mo 0.3 miles
Casey's General Store Shops & Services
7,335 visits/mo 0.2 miles
Niemann Ace Hardware Home Improvements & Furnishings
5,883 visits/mo 0.4 miles
Stop N Go Shops & Services
5,665 visits/mo 0.5 miles

Demographics for 53538, WI

18,643
Population
8,444
Households
2.2
Avg Household Size
43
Median Age
26%
College-Educated
92%
High-School Grad
97.1 sq mi
ZIP Area
192
Density / Sq Mi
$80,784
Median Household Income
$44,995
Median Earnings
$967
Median Rent
$228,200
Median Home Value
Check the figures for this property Cap Rate, Value Estimation, Potential NOI and more
View Realmo Analytics

Market

Vacancy Rate% for Retail in Midwest region

8% 2020
7.3% 2021
6.5% 2022
6% 2023
5.7% 2024
6.3% 2025
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Frequently Asked Questions

What type of property is this?
Bar & Pub - Operating bar property with kitchen facilities, patio access, and upper-level residential space.
Where is this bar & pub located?
The property is located at 95-99 S Main St Fort Atkinson, WI.
What is the asking price?
The asking price for this property is $925,000.
What are key features of this property?
This property features: 7,822‑square‑foot building arranged across two floors; Operating bar with 13 tap lines and capacity for over 80 people; Two apartments located on the second floor
(608) 209-9990 Call to check price and availability
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