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Santa Monica Multifamily Investment Opportunity
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943 19th Street, Santa Monica, CA 90403

Two-story, six-unit building in prime Santa Monica location.

Property Size7,180 SF
Price / SF$557.10
Days on Market473

Property Features for 943 19th Street

General Information

Standard status Active
Size 7,180 SF
Property subtype Multifamily
Zoning Assessor

Building Details

Buildings 1
Stories 2
Units 6
Listing Agency: Equity Union
Listed By: Gal Moshe · License #01971933
Source: Crexi
Added: Apr 25, 2025 Changed: Aug 8 Last Checked: Aug 8 at 2:52PM

Displayed information is deemed reliable but is not guaranteed and should be independently verified. All listing content including descriptions, pricing, images are the copyrighted material of Equity Union

Investment Insights

Based on property information with market context.

Located in Santa Monica, this two-story building offers an investment opportunity. The 7,180-square-foot building, situated just off the intersection of Montana Avenue and 19th Street, features six units: five 3-bedroom units and one 2-bedroom unit. On-site covered parking is available, accommodating six cars in single garages at the rear of the building. The property has undergone Soft-Story Retrofit, completed per LADBS requirements. The location is near Trader Joe's, Pavilions, and the Aero Theater, with proximity to shops, dining, entertainment, and Santa Monica Boulevard. The property is minutes from beaches. The property is suitable for owner-users or investors looking to expand their portfolio, with potential for increased rents.

Key Highlights

  • Prime Santa Monica location near Montana Ave and 19th St.
  • Six units: five 3‑bedroom and one 2‑bedroom.
  • Soft‑Story Retrofit completed per LADBS requirements.

Financial Insights

Estimated NOI and Cap Rate

NOI = area × lease_rate × (100 − vacancy) / 100 × (1 − expense_ratio). Net Operating Income — what the owner takes home each year before mortgage payments and income tax. Effective rent (asking rent minus vacancy losses) minus operating costs (taxes, insurance, maintenance, management).
NOI / Yr
$115,532
Cap rate = NOI / list price × 100. Capitalization rate — annual return on a fully cash purchase, before financing. NOI divided by price. Higher means more income per dollar invested, but usually also more risk or older condition. 5–8% is typical for stabilized commercial property; double digits often signal distressed deals.
Cap Rate
2.89%
Suggested Prices Based on Cap Rates Cap rates vary significantly by property type, market, and asset quality. Typical U.S. stable-market ranges: Multifamily — 4.5% to 6.5% (Class A in primary markets often sub-5%; Class C in secondary markets 6%+) Industrial / Logistics — 5.0% to 7.0% (compressed heavily in recent years due to e-commerce demand) Office — 6.5% to 9%+ (wide spread post-2020; CBD Class A vs. suburban Class B varies dramatically) Retail — 5.5% to 8.5% (grocery-anchored on the low end, unanchored strip centers higher) Hospitality / Hotels — 7.5% to 10%+ (higher due to operational risk) Self-Storage — 5.5% to 7.5% Medical Office — 6.0% to 7.5% Net Lease (single tenant, credit) — 5.0% to 7.0% depending on tenant credit and lease term Rules of thumb: Primary markets (NYC, SF, LA, Boston, DC) trade at lower cap rates than secondary/tertiary markets, often by 100–200 bps (bps, aka basis points; 1 bp = 0.01%). Class A assets trade ~50–150 bps tighter than Class B, and Class B tighter than Class C. Cap rates move inversely with price — a lower cap rate means a higher price for the same NOI. Spread to the 10-year Treasury is a common benchmark; historically 200–400 bps over the 10-year.
Cap Rate 5%
$2,310,640 $2.3M
Cap Rate 7%
$1,650,457 $1.7M
Cap Rate 9%
$1,283,689 $1.3M
Market Conditions
NOI Build-Up for 7,180 SF Vacancy — income lost from leasable area expected to sit empty during the year, subtracted from gross rent. EGI (Effective Gross Income) — gross rent minus vacancy losses, the realistic income before paying operating costs. OpEx (Operating Expenses) — recurring costs to operate the property (property tax, insurance, utilities, maintenance, management); excludes financing and capital improvements. NOI (Net Operating Income) — income a property generates after operating costs but before financing and taxes.
Gross rent
$228.3K $31.80/SF
− Vacancy
−$18.3K −$2.54/SF
EGI
$210.1K $29.26/SF
− OpEx
−$94.5K −$13.17/SF
NOI
$115.5K $16.09/SF
Area
Los Angeles County, CA
Vacancy
8.00%
Lease Rate
$31.80 /SF/Yr
Expense Ratio
45.00%
Simulate Cap Rate and NOI
Suggested Prices Based on Cap Rates Cap rates vary significantly by property type, market, and asset quality. Typical U.S. stable-market ranges: Multifamily — 4.5% to 6.5% (Class A in primary markets often sub-5%; Class C in secondary markets 6%+) Industrial / Logistics — 5.0% to 7.0% (compressed heavily in recent years due to e-commerce demand) Office — 6.5% to 9%+ (wide spread post-2020; CBD Class A vs. suburban Class B varies dramatically) Retail — 5.5% to 8.5% (grocery-anchored on the low end, unanchored strip centers higher) Hospitality / Hotels — 7.5% to 10%+ (higher due to operational risk) Self-Storage — 5.5% to 7.5% Medical Office — 6.0% to 7.5% Net Lease (single tenant, credit) — 5.0% to 7.0% depending on tenant credit and lease term Rules of thumb: Primary markets (NYC, SF, LA, Boston, DC) trade at lower cap rates than secondary/tertiary markets, often by 100–200 bps (bps, aka basis points; 1 bp = 0.01%). Class A assets trade ~50–150 bps tighter than Class B, and Class B tighter than Class C. Cap rates move inversely with price — a lower cap rate means a higher price for the same NOI. Spread to the 10-year Treasury is a common benchmark; historically 200–400 bps over the 10-year.
Cap Rate 5%
$2,310,640
Cap Rate 7%
$1,650,457
Cap Rate 9%
$1,283,689

Alternative Uses

Best Use
Apartment 5plus
$1.65M
$1.44M – $1.93M (±1% cap)
NOI $115,532 @ 7.0% cap · market cap 2.89%
Second Best
no second resolved use
Theoretical Best
Office A
$3.84M
$3.36M – $4.48M (±1% cap)
NOI $269,090 @ 7.0% cap · market cap 6.73%
Zoning and permitted uses should be independently verified with authorities.

Property Analytics

Current Use

Apartment buildings

Suggested Use

Top Pick Grocery & Convenience Store (Bike/Boat/Book/etc) Store Food Market Tattoo & Piercing Shop Restaurant Barber Shop

Score = modeled unmet demand for each use within ~1 mi (higher = bigger opportunity). Zoning and permitted uses should be independently verified with local authorities.

Location Intelligence

Trade Area within ½ mile

5,764
Businesses Nearby

Demographics for 90403, CA

25,278
Population
14,853
Households
1.7
Avg Household Size
42
Median Age
72%
College-Educated
96%
High-School Grad
1.4 sq mi
ZIP Area
18,056
Density / Sq Mi
$121,512
Median Household Income
$82,557
Median Earnings
$2,443
Median Rent
$1,553,500
Median Home Value

Market

Vacancy Rate% for Multifamily in West region

7% 2022
7.8% 2023
8.6% 2024
8.6% 2025
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Frequently Asked Questions

What type of property is this?
Apartment building - Two-story, six-unit building in prime Santa Monica location.
Where is this apartment building located?
The property is located at 943 19th Street Santa Monica, CA.
What is the asking price?
The asking price for this property is $4,000,000.
What are key features of this property?
This property features: Prime Santa Monica location near Montana Ave and 19th St.; Six units: five 3‑bedroom and one 2‑bedroom.; Soft‑Story Retrofit completed per LADBS requirements.
(818) 989-2000 Call to check price and availability
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