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Apartment Building Investment Opportunity
For Sale
$21,000,000

939 Palm Ave, West Hollywood, CA 90069

41-unit apartment property plus one non-conforming unit in Los Angeles’ 90069 zip code.

Property Size54,451 SF
Days on Market55

Property Features for 939 Palm Ave

General Information

Standard status Active
Size 54,451 SF
Property subtype Multifamily

Additional Details

Multifamily Units 42

Amenities

Desirable Unit Mix: Large, well-balanced unit composition that caters to a broad tenant base, supporting long-term occupancy stability. Large Units.
Value-Add Opportunity: Potential to enhance revenue through interior upgrades, operational efficiencies, and improved property management practices.
Walkable, Amenity-Rich Neighborhood: Tenants benefit from a highly walkable location with immediate access to grocery stores, nightlife, cafes, and public transportation.
Prime West Hollywood North of Sunset Location: Situated in one of Los Angeles' most desirable rental markets, the property benefits from close proximity to Sunset Strip, Santa Monica Boulevard, and major lifestyle amenities including dining, retail, and entertainment.
Strong Rental Demand Submarket: West Hollywood consistently experiences high tenant demand driven by limited housing supply, walkability, and access to major employment hubs throughout the Westside and Hollywood.
Low income restrictions for eternity: 7 Units
Subterranean Parking
Large Balconies and In-Unit Laundry

Building Details

Building Size 54,451 SF
Units 42
Listing Agency: Marcus & Millichap - Los Angeles
Listed By: Tony Azzi · License #License(s): CA: 00910513
Source: Marcusmillichap
Added: Jun 22 Changed: Aug 8 Last Checked: Aug 15 at 3:32AM

Displayed information is deemed reliable but is not guaranteed and should be independently verified. All listing content including descriptions, pricing, images are the copyrighted material of Marcus & Millichap - Los Angeles

Investment Insights

Based on property information with market context.

This is a multifamily for-sale opportunity consisting of 41 units plus one non-conforming unit at 939 Palm Ave. The offering is presented as an apartment building investment, suited to buyers evaluating residential income properties with an existing unit mix.

The property is located in Los Angeles, California, within the 90069 zip code. The listing is marketed as an investment opportunity in a vibrant local market, with the transaction details provided through the seller’s materials.

For buyers seeking a residential income asset, the primary consideration here is the established apartment-building configuration with 41 units and an additional non-conforming unit. The offering may be of interest to investors who want to evaluate the property’s existing revenue-generating unit structure and overall operational fit as part of a broader multifamily acquisition strategy. Prospective buyers should review the non-conforming unit documentation and underwriting materials during due diligence to confirm all intended use and compliance considerations.

Key Highlights

  • 41‑unit apartment building plus 1 non‑conforming unit in Los Angeles, CA 90069
  • Offered as a 90069 zip code multifamily investment opportunity

Financial Insights

Estimated NOI and Cap Rate

NOI = area × lease_rate × (100 − vacancy) / 100 × (1 − expense_ratio). Net Operating Income — what the owner takes home each year before mortgage payments and income tax. Effective rent (asking rent minus vacancy losses) minus operating costs (taxes, insurance, maintenance, management).
NOI / Yr
$876,160
Cap rate = NOI / list price × 100. Capitalization rate — annual return on a fully cash purchase, before financing. NOI divided by price. Higher means more income per dollar invested, but usually also more risk or older condition. 5–8% is typical for stabilized commercial property; double digits often signal distressed deals.
Cap Rate
4.17%
Suggested Prices Based on Cap Rates Cap rates vary significantly by property type, market, and asset quality. Typical U.S. stable-market ranges: Multifamily — 4.5% to 6.5% (Class A in primary markets often sub-5%; Class C in secondary markets 6%+) Industrial / Logistics — 5.0% to 7.0% (compressed heavily in recent years due to e-commerce demand) Office — 6.5% to 9%+ (wide spread post-2020; CBD Class A vs. suburban Class B varies dramatically) Retail — 5.5% to 8.5% (grocery-anchored on the low end, unanchored strip centers higher) Hospitality / Hotels — 7.5% to 10%+ (higher due to operational risk) Self-Storage — 5.5% to 7.5% Medical Office — 6.0% to 7.5% Net Lease (single tenant, credit) — 5.0% to 7.0% depending on tenant credit and lease term Rules of thumb: Primary markets (NYC, SF, LA, Boston, DC) trade at lower cap rates than secondary/tertiary markets, often by 100–200 bps (bps, aka basis points; 1 bp = 0.01%). Class A assets trade ~50–150 bps tighter than Class B, and Class B tighter than Class C. Cap rates move inversely with price — a lower cap rate means a higher price for the same NOI. Spread to the 10-year Treasury is a common benchmark; historically 200–400 bps over the 10-year.
Cap Rate 5%
$17,523,200 $17.5M
Cap Rate 7%
$12,516,571 $12.5M
Cap Rate 9%
$9,735,111 $9.7M
Market Conditions
NOI Build-Up for 54,451 SF Vacancy — income lost from leasable area expected to sit empty during the year, subtracted from gross rent. EGI (Effective Gross Income) — gross rent minus vacancy losses, the realistic income before paying operating costs. OpEx (Operating Expenses) — recurring costs to operate the property (property tax, insurance, utilities, maintenance, management); excludes financing and capital improvements. NOI (Net Operating Income) — income a property generates after operating costs but before financing and taxes.
Gross rent
$1.73M $31.80/SF
− Vacancy
−$138.5K −$2.54/SF
EGI
$1.59M $29.26/SF
− OpEx
−$716.9K −$13.17/SF
NOI
$876.2K $16.09/SF
Area
Los Angeles County, CA
Vacancy
8.00%
Lease Rate
$31.80 /SF/Yr
Expense Ratio
45.00%
Simulate Cap Rate and NOI
Suggested Prices Based on Cap Rates Cap rates vary significantly by property type, market, and asset quality. Typical U.S. stable-market ranges: Multifamily — 4.5% to 6.5% (Class A in primary markets often sub-5%; Class C in secondary markets 6%+) Industrial / Logistics — 5.0% to 7.0% (compressed heavily in recent years due to e-commerce demand) Office — 6.5% to 9%+ (wide spread post-2020; CBD Class A vs. suburban Class B varies dramatically) Retail — 5.5% to 8.5% (grocery-anchored on the low end, unanchored strip centers higher) Hospitality / Hotels — 7.5% to 10%+ (higher due to operational risk) Self-Storage — 5.5% to 7.5% Medical Office — 6.0% to 7.5% Net Lease (single tenant, credit) — 5.0% to 7.0% depending on tenant credit and lease term Rules of thumb: Primary markets (NYC, SF, LA, Boston, DC) trade at lower cap rates than secondary/tertiary markets, often by 100–200 bps (bps, aka basis points; 1 bp = 0.01%). Class A assets trade ~50–150 bps tighter than Class B, and Class B tighter than Class C. Cap rates move inversely with price — a lower cap rate means a higher price for the same NOI. Spread to the 10-year Treasury is a common benchmark; historically 200–400 bps over the 10-year.
Cap Rate 5%
$17,523,200
Cap Rate 7%
$12,516,571
Cap Rate 9%
$9,735,111

Alternative Uses

Best Use
Apartment 5plus
$12.52M
$10.95M – $14.60M (±1% cap)
NOI $876,160 @ 7.0% cap · market cap 4.17%
Second Best
no second resolved use
Theoretical Best
Office A
$29.15M
$25.51M – $34.01M (±1% cap)
NOI $2,040,700 @ 7.0% cap · market cap 9.72%
Zoning and permitted uses should be independently verified with authorities.

Property Analytics

Current Use

Apartment buildings

Suggested Use

Top Pick Daycare Center Food Market (Bike/Boat/Book/etc) Store Grocery & Convenience Store Fish Market Butcher

Score = modeled unmet demand for each use within ~1 mi (higher = bigger opportunity). Zoning and permitted uses should be independently verified with local authorities.

Lease Details

42
Residential units

Location Intelligence

Trade Area within ½ mile

5,746
Businesses Nearby

Demographics for 90069, CA

20,584
Population
15,160
Households
1.4
Avg Household Size
44
Median Age
72%
College-Educated
97%
High-School Grad
2.2 sq mi
ZIP Area
9,356
Density / Sq Mi
$110,705
Median Household Income
$80,535
Median Earnings
$2,230
Median Rent
$1,085,900
Median Home Value

Market

Vacancy Rate% for Multifamily in West region

7% 2022
7.8% 2023
8.6% 2024
8.6% 2025
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Frequently Asked Questions

What type of property is this?
Apartment building - 41-unit apartment property plus one non-conforming unit in Los Angeles’ 90069 zip code.
Where is this apartment building located?
The property is located at 939 Palm Ave West Hollywood, CA.
What is the asking price?
The asking price for this property is $21,000,000.
What are key features of this property?
This property features: 41‑unit apartment building plus 1 non‑conforming unit in Los Angeles, CA 90069; Offered as a 90069 zip code multifamily investment opportunity
More about this property
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