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Prime Pacific Avenue Retail/Office Building
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1325 Pacific Ave, Santa Cruz, CA 95060

Rare opportunity to own a building on Pacific Avenue.

Property Size5,044 SF
Price / SF$554.12
Days on Market648

Property Features for 1325 Pacific Ave

General Information

Standard status Active
Size 5,044 SF
Class C
Total Parking Spaces 4
Property subtype Retail
Zoning CBD
Occupancy 100%
Lease Type Gross

Building Details

Year Built 1930
Year Renovated 1973
Buildings 2
Stories 1
Units 6
Tenancy Multi
Listing Agency: Cushman & Wakefield Monterey
Listed By: Reuben Helick · License #CA 01171272
Source: Crexi
Added: Nov 13, 2024 Changed: Aug 12 Last Checked: Aug 22 at 12:17PM

Displayed information is deemed reliable but is not guaranteed and should be independently verified. All listing content including descriptions, pricing, images are the copyrighted material of Cushman & Wakefield Monterey

Investment Insights

Based on property information with market context.

This property, available for the first time in 100 years, is situated in a prime location on Pacific Avenue. It features a retail section facing Pacific Avenue and office/storage space facing Commerce Lane, with an enclosed courtyard in the middle. A public parking garage is located behind the property. This property is suitable for an owner-occupant specializing in retail or an investor. The property's location in downtown Santa Cruz benefits from over 1300 new housing units being built and leased, a destination tourist attraction, and the nearby UCSC student population. Amazon rents 40,000 SF of office space at the Cooper House, and Looker, owned by Google, is located in the Rittenhouse Building. Kaiser Permanente occupies over 20,000 SF in the Cooper House. Several national retailers are in proximity, including URBN, Trader Joes, Verizon, and the Gap. The property has a size of 5044 square feet.

Key Highlights

  • Prime Pacific Avenue location in downtown Santa Cruz.
  • Rare opportunity: Buildings in this area seldom come to market.
  • Ideal for owner‑occupant (retail) or investor.

Financial Insights

Estimated NOI and Cap Rate

NOI = area × lease_rate × (100 − vacancy) / 100 × (1 − expense_ratio). Net Operating Income — what the owner takes home each year before mortgage payments and income tax. Effective rent (asking rent minus vacancy losses) minus operating costs (taxes, insurance, maintenance, management).
NOI / Yr
$201,891
Cap rate = NOI / list price × 100. Capitalization rate — annual return on a fully cash purchase, before financing. NOI divided by price. Higher means more income per dollar invested, but usually also more risk or older condition. 5–8% is typical for stabilized commercial property; double digits often signal distressed deals.
Cap Rate
7.22%
Suggested Prices Based on Cap Rates Cap rates vary significantly by property type, market, and asset quality. Typical U.S. stable-market ranges: Multifamily — 4.5% to 6.5% (Class A in primary markets often sub-5%; Class C in secondary markets 6%+) Industrial / Logistics — 5.0% to 7.0% (compressed heavily in recent years due to e-commerce demand) Office — 6.5% to 9%+ (wide spread post-2020; CBD Class A vs. suburban Class B varies dramatically) Retail — 5.5% to 8.5% (grocery-anchored on the low end, unanchored strip centers higher) Hospitality / Hotels — 7.5% to 10%+ (higher due to operational risk) Self-Storage — 5.5% to 7.5% Medical Office — 6.0% to 7.5% Net Lease (single tenant, credit) — 5.0% to 7.0% depending on tenant credit and lease term Rules of thumb: Primary markets (NYC, SF, LA, Boston, DC) trade at lower cap rates than secondary/tertiary markets, often by 100–200 bps (bps, aka basis points; 1 bp = 0.01%). Class A assets trade ~50–150 bps tighter than Class B, and Class B tighter than Class C. Cap rates move inversely with price — a lower cap rate means a higher price for the same NOI. Spread to the 10-year Treasury is a common benchmark; historically 200–400 bps over the 10-year.
Cap Rate 5%
$4,037,820 $4.0M
Cap Rate 7%
$2,884,157 $2.9M
Cap Rate 9%
$2,243,233 $2.2M
Market Conditions
NOI Build-Up for 5,044 SF Vacancy — income lost from leasable area expected to sit empty during the year, subtracted from gross rent. EGI (Effective Gross Income) — gross rent minus vacancy losses, the realistic income before paying operating costs. OpEx (Operating Expenses) — recurring costs to operate the property (property tax, insurance, utilities, maintenance, management); excludes financing and capital improvements. NOI (Net Operating Income) — income a property generates after operating costs but before financing and taxes.
Gross rent
$302.6K $60.00/SF
− Vacancy
−$14.2K −$2.82/SF
EGI
$288.4K $57.18/SF
− OpEx
−$86.5K −$17.15/SF
NOI
$201.9K $40.03/SF
Area
Santa Cruz County, CA
Vacancy
4.70%
Lease Rate
$60.00 /SF/Yr
Expense Ratio
30.00%
Simulate Cap Rate and NOI
Suggested Prices Based on Cap Rates Cap rates vary significantly by property type, market, and asset quality. Typical U.S. stable-market ranges: Multifamily — 4.5% to 6.5% (Class A in primary markets often sub-5%; Class C in secondary markets 6%+) Industrial / Logistics — 5.0% to 7.0% (compressed heavily in recent years due to e-commerce demand) Office — 6.5% to 9%+ (wide spread post-2020; CBD Class A vs. suburban Class B varies dramatically) Retail — 5.5% to 8.5% (grocery-anchored on the low end, unanchored strip centers higher) Hospitality / Hotels — 7.5% to 10%+ (higher due to operational risk) Self-Storage — 5.5% to 7.5% Medical Office — 6.0% to 7.5% Net Lease (single tenant, credit) — 5.0% to 7.0% depending on tenant credit and lease term Rules of thumb: Primary markets (NYC, SF, LA, Boston, DC) trade at lower cap rates than secondary/tertiary markets, often by 100–200 bps (bps, aka basis points; 1 bp = 0.01%). Class A assets trade ~50–150 bps tighter than Class B, and Class B tighter than Class C. Cap rates move inversely with price — a lower cap rate means a higher price for the same NOI. Spread to the 10-year Treasury is a common benchmark; historically 200–400 bps over the 10-year.
Cap Rate 5%
$4,037,820
Cap Rate 7%
$2,884,157
Cap Rate 9%
$2,243,233

Alternative Uses

Best Use
Retail
$2.88M
$2.52M – $3.36M (±1% cap)
NOI $201,891 @ 7.0% cap · market cap 7.22%
Second Best
no second resolved use
Theoretical Best
same as Best Use
Zoning and permitted uses should be independently verified with authorities.

Property Analytics

Current Use

Nectar Creations (Pacific ... (Bike/Boat/Book/etc) Store Crimson Phoenix Couture (Bike/Boat/Book/etc) Store

Suggested Use

Top Pick Barber Shop Auto Parts Store HVAC Service Pharmacy Pet Grooming Service Grocery & Convenience Store

Score = modeled unmet demand for each use within ~1 mi (higher = bigger opportunity). Zoning and permitted uses should be independently verified with local authorities.

Location Intelligence

Trade Area within ½ mile

4,140
Businesses Nearby
162k
Monthly Visits Nearby

Foot Traffic Nearby

Groceries 33% Dining 28% Shops & Services 23% Apparel 10%
Trader Joe's Groceries
53,820 visits/mo 0.2 miles
Jack in the Box Dining
20,100 visits/mo 0.5 miles
Starbucks Dining
17,002 visits/mo 0.5 miles
Wells Fargo Shops & Services
9,361 visits/mo 0.2 miles
7-Eleven Shops & Services
9,326 visits/mo 0.4 miles

Demographics for 95060, CA

47,931
Population
20,181
Households
2.4
Avg Household Size
39
Median Age
55%
College-Educated
94%
High-School Grad
54.5 sq mi
ZIP Area
879
Density / Sq Mi
$106,040
Median Household Income
$46,231
Median Earnings
$2,356
Median Rent
$1,189,300
Median Home Value

Market

Vacancy Rate% for Retail in West region

7% 2020
6.3% 2021
5.5% 2022
5.3% 2023
5.5% 2024
5.8% 2025
Rey
Questions? Ask Rey
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Frequently Asked Questions

What type of property is this?
Retail space - Rare opportunity to own a building on Pacific Avenue.
Where is this retail space located?
The property is located at 1325 Pacific Ave Santa Cruz, CA.
What is the asking price?
The asking price for this property is $2,795,000.
What are key features of this property?
This property features: Prime Pacific Avenue location in downtown Santa Cruz.; Rare opportunity: Buildings in this area seldom come to market.; Ideal for owner‑occupant (retail) or investor.
More about this property
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