Building Details

Year built 1960

Building materials Block, Concrete, Steel

Roof type Metal

Listing Agency: Property Executives Realty i***@PropertyExecutivesRealty.com Show Phone

Listed By: Steven Trebus Show Phone

Added: Jun 12, 2025 Changed: Oct 8 Last Checked: Oct 10 at 10:06PM

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MLS# 6737650

Copyright © 2026 Northstar MLS. All rights reserved. All information provided by the listing agent/broker is deemed reliable but is not guaranteed and should be independently verified.

Investment Insights

Based on property information with market context.

An operating full-service gas station occupies a 0.33-acre parcel at 428 S Main Street in River Falls. The building has block, concrete, and steel construction, a metal roof, and a parking lot. The recorded construction year is omitted because the property information gives conflicting dates.

The site is positioned at the intersection of State Highways 29 and 35, across the street from the University of Wisconsin-River Falls and next to the Radisson Hotel. Restaurants and retail businesses are also described in the surrounding area. Traffic figures provided are 9,800 AADT and 4,800 AADT along Cascade Street.

Key Highlights

• Operating full‑service gas station on a 0.33‑acre parcel
• Located at the intersection of State Highways 29 and 35
• Across the street from the University of Wisconsin‑River Falls

Property Analytics

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Current Use

Gas stations

Suggested Use

Top Pick Law Firm HVAC Service Electrical Service Big Box & Wholesale Store Computer & Electronic Repair (Bike/Boat/Book/etc) Store

Score = modeled unmet demand for each use within ~1 mi (higher = bigger opportunity). Zoning and permitted uses should be independently verified with local authorities.

Lease Details

Yes

Highway access

Yes

Paved road access

Location Intelligence

Trade Area within ½ mile

666

Businesses Nearby

48k

Monthly Visits Nearby

Explore this area Business Placement

Foot Traffic Nearby

Groceries 60% Shops & Services 24% Dining 17%

Family Fresh Market Groceries

28,744 visits/mo 0.1 miles

Holiday Station Store Shops & Services

5,955 visits/mo 0.1 miles

Dollar General Shops & Services

5,467 visits/mo 0.5 miles

Jimmy John's Dining

4,567 visits/mo 0.1 miles

SUBWAY Dining

2,241 visits/mo 0.4 miles

Demographics for 54022, WI

23,612

Population

9,033

Households

2.6

Avg Household Size

33

Median Age

45%

College-Educated

98%

High-School Grad

137.8 sq mi

ZIP Area

171

Density / Sq Mi

$91,292

Median Household Income

$35,234

Median Earnings

$1,059

Median Rent

$349,700

Median Home Value

Market

Vacancy Rate% for Retail in Midwest region

8% 2020

7.3% 2021

6.5% 2022

6% 2023

5.7% 2024

6.3% 2025

Questions? Ask Rey

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What type of property is this? Where is this gas stations located? What is the asking price? Find similar properties What are key features of this property?

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Frequently Asked Questions

What type of property is this?

Gas station - Operating full-service fuel service at the meeting of State Highways 29 and 35, with on-site parking.

Where is this gas station located?

The property is located at 428 S Main Street River Falls, WI.

What is the asking price?

The asking price for this property is $1,500,000.

What are key features of this property?

This property features: Operating full‑service gas station on a 0.33‑acre parcel; Located at the intersection of State Highways 29 and 35; Across the street from the University of Wisconsin‑River Falls