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21-Unit Short-Term Rental Townhome Community
For Sale
$5,495,000

3729 Plaza Way, Pigeon Forge, TN 37863

COMMERCIAL - Pigeon Forge, TN

Property Size27,987 SF
Lot Size5.72 Acres
Price / SF$196.34
Days on Market202

Property Features for 3729 Plaza Way

General Information

Property type Commercial Sale
Property subtype Other
Zoning C4
Parking 21
Lot features Irregular Lot, Many Trees, Paved
Directions From I-40 exit 407 take TN-66 S/Winfield Dunn Parkway 8.3 miles, turn left onto TN-448 S/N Parkway, drive .6 miles, turn left onto E. Main Street, drive .5 miles, continue onto US-411 N/Dolly Parton Parkway, drive .7 miles, continue 5.9 miles and turn right onto Veterans Boulevard, drive 5.3 miles, turn left onto Plaza Way. Destination will be on your left.
Subdivision Pigeon Forge
Standard status Active
APN 095 031.01
Size 27,987 SF
Lot size 5.72 Acres

Taxes and HOA fees

Tax Year 2025
Tax Annual Amount 19651

Utilities

Utilities Water Available
Heating system Heat Pump (Heating)
Cooling system Central Air
Water source Public

Amenities

washer and dryer
fireplace
private balcony
firepit
grilling area
clubhouse
indoor swimming pool

Building Details

Year built 1984
Floors in Building 2
Flooring type Carpet, Vinyl
Building materials Frame
Listing Agency: PWA Properties
Listed By: Kevin Tipton · License #275491
Added: Jan 29 Changed: Aug 13 Last Checked: Aug 19 at 3:06AM
MLS# 309955

Copyright © 2026 Great Smoky Mountains Association of Realtors. All rights reserved. All information provided by the listing agent/broker is deemed reliable but is not guaranteed and should be independently verified.

Investment Insights

Based on property information with market context.

Pinecrest Townhomes is a 21-unit townhome community designed for short-term rentals and offering multiple use options. The community consists of two-bedroom, two-and-a-half-bath townhomes built in 1984, with each unit featuring a washer and dryer, fireplace, and private balcony. Common amenities include a firepit and grilling area, and the HOA provides shared access to a clubhouse and indoor swimming pool.

The property totals 5.72 acres and includes 27,987 square feet under roof. It is constructed of frame materials and served by public water, with heating via heat pump and central air cooling. The community is directly adjacent to Dollywood.

Zoned C4, Pinecrest Townhomes is currently operated as a vacation rental community, with potential to continue vacation rental operations, convert to traditional apartments, or be sold as condominium units.

Key Highlights

  • 21‑unit townhome community adjacent to Dollywood
  • Zoned C4 and built in 1984
  • 5.72 acres and 27,987 SF

Financial Insights

Estimated NOI and Cap Rate

NOI = area × lease_rate × (100 − vacancy) / 100 × (1 − expense_ratio). Net Operating Income — what the owner takes home each year before mortgage payments and income tax. Effective rent (asking rent minus vacancy losses) minus operating costs (taxes, insurance, maintenance, management).
NOI / Yr
$207,803
Cap rate = NOI / list price × 100. Capitalization rate — annual return on a fully cash purchase, before financing. NOI divided by price. Higher means more income per dollar invested, but usually also more risk or older condition. 5–8% is typical for stabilized commercial property; double digits often signal distressed deals.
Cap Rate
3.78%
Suggested Prices Based on Cap Rates Cap rates vary significantly by property type, market, and asset quality. Typical U.S. stable-market ranges: Multifamily — 4.5% to 6.5% (Class A in primary markets often sub-5%; Class C in secondary markets 6%+) Industrial / Logistics — 5.0% to 7.0% (compressed heavily in recent years due to e-commerce demand) Office — 6.5% to 9%+ (wide spread post-2020; CBD Class A vs. suburban Class B varies dramatically) Retail — 5.5% to 8.5% (grocery-anchored on the low end, unanchored strip centers higher) Hospitality / Hotels — 7.5% to 10%+ (higher due to operational risk) Self-Storage — 5.5% to 7.5% Medical Office — 6.0% to 7.5% Net Lease (single tenant, credit) — 5.0% to 7.0% depending on tenant credit and lease term Rules of thumb: Primary markets (NYC, SF, LA, Boston, DC) trade at lower cap rates than secondary/tertiary markets, often by 100–200 bps (bps, aka basis points; 1 bp = 0.01%). Class A assets trade ~50–150 bps tighter than Class B, and Class B tighter than Class C. Cap rates move inversely with price — a lower cap rate means a higher price for the same NOI. Spread to the 10-year Treasury is a common benchmark; historically 200–400 bps over the 10-year.
Cap Rate 5%
$4,156,060 $4.2M
Cap Rate 7%
$2,968,614 $3.0M
Cap Rate 9%
$2,308,922 $2.3M
Market Conditions
NOI Build-Up for 27,987 SF Vacancy — income lost from leasable area expected to sit empty during the year, subtracted from gross rent. EGI (Effective Gross Income) — gross rent minus vacancy losses, the realistic income before paying operating costs. OpEx (Operating Expenses) — recurring costs to operate the property (property tax, insurance, utilities, maintenance, management); excludes financing and capital improvements. NOI (Net Operating Income) — income a property generates after operating costs but before financing and taxes.
Gross rent
$419.8K $15.00/SF
− Vacancy
−$42.0K −$1.50/SF
EGI
$377.8K $13.50/SF
− OpEx
−$170.0K −$6.08/SF
NOI
$207.8K $7.43/SF
Area
Sevier County, TN
Vacancy
10.00%
Lease Rate
$15.00 /SF/Yr
Expense Ratio
45.00%
Simulate Cap Rate and NOI
Suggested Prices Based on Cap Rates Cap rates vary significantly by property type, market, and asset quality. Typical U.S. stable-market ranges: Multifamily — 4.5% to 6.5% (Class A in primary markets often sub-5%; Class C in secondary markets 6%+) Industrial / Logistics — 5.0% to 7.0% (compressed heavily in recent years due to e-commerce demand) Office — 6.5% to 9%+ (wide spread post-2020; CBD Class A vs. suburban Class B varies dramatically) Retail — 5.5% to 8.5% (grocery-anchored on the low end, unanchored strip centers higher) Hospitality / Hotels — 7.5% to 10%+ (higher due to operational risk) Self-Storage — 5.5% to 7.5% Medical Office — 6.0% to 7.5% Net Lease (single tenant, credit) — 5.0% to 7.0% depending on tenant credit and lease term Rules of thumb: Primary markets (NYC, SF, LA, Boston, DC) trade at lower cap rates than secondary/tertiary markets, often by 100–200 bps (bps, aka basis points; 1 bp = 0.01%). Class A assets trade ~50–150 bps tighter than Class B, and Class B tighter than Class C. Cap rates move inversely with price — a lower cap rate means a higher price for the same NOI. Spread to the 10-year Treasury is a common benchmark; historically 200–400 bps over the 10-year.
Cap Rate 5%
$4,156,060
Cap Rate 7%
$2,968,614
Cap Rate 9%
$2,308,922

Alternative Uses

Best Use
Apartment 5plus
$2.97M
$2.60M – $3.46M (±1% cap)
NOI $207,803 @ 7.0% cap · market cap 3.78%
Second Best
no second resolved use
Theoretical Best
Office A
$11.80M
$10.33M – $13.77M (±1% cap)
NOI $826,176 @ 7.0% cap · market cap 15.04%
Zoning and permitted uses should be independently verified with authorities.

Property Analytics

Current Use

Ridgecrest Condominiums Condominium Complex Pinecrest Townhomes Vacation Rental Crest Resort Construction Company

Suggested Use

Top Pick Building Supply Law Firm Big Box & Wholesale Store Garden Center Locksmith (Bike/Boat/Book/etc) Store

Score = modeled unmet demand for each use within ~1 mi (higher = bigger opportunity). Zoning and permitted uses should be independently verified with local authorities.

Lease Details

21
Residential units
Multi-tenant
Tenancy

Location Intelligence

Trade Area within ½ mile

351
Businesses Nearby

Demographics for 37863, TN

6,988
Population
5,570
Households
1.3
Avg Household Size
40
Median Age
12%
College-Educated
74%
High-School Grad
17.2 sq mi
ZIP Area
406
Density / Sq Mi
$53,587
Median Household Income
$31,235
Median Earnings
$933
Median Rent
$253,400
Median Home Value

Market

Vacancy Rate% for Multifamily in South region

8.5% 2022
10.2% 2023
11.4% 2024
11.3% 2025
Rey
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Frequently Asked Questions

What type of property is this?
Short term rental property - 21-unit two-bedroom townhome community zoned C4 with private balconies, washer/dryer, and central air.
Where is this short term rental property located?
The property is located at 3729 Plaza Way Pigeon Forge, TN.
What is the asking price?
The asking price for this property is $5,495,000.
What are key features of this property?
This property features: 21‑unit townhome community adjacent to Dollywood; Zoned C4 and built in 1984; 5.72 acres and 27,987 SF
More about this property
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