Prime Land in Downtown
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202 S 4th St. and 321 Forest St, Wausau, WI 54403
Land for sale in revitalizing downtown Wausau.
Property Size47,480 SF
Price / SF$12.64
Days on Market652
Property Features for 202 S 4th St. and 321 Forest St
General Information
Standard status
Active
Size
47,480 SF
Property subtype
Retail, Land
Zoning
DPMU - Downtown Periphery Mixed Use
Building Details
Year Built
1983
Year Renovated
2019
Listing Agency:
Lee & Associates - Madison
Listed By:
Chris Etmanczyk · License #WI 701361-91
Source:
Crexi
Added: Nov 11, 2024
Changed: Aug 8
Last Checked: Aug 23 at 3:36AM
Displayed information is deemed reliable but is not guaranteed and should be independently verified. All listing content including descriptions, pricing, images are the copyrighted material of Lee & Associates - Madison
Investment Insights
Based on property information with market context.
Located in downtown Wausau, this property encompasses 47480 square feet. The area is undergoing significant redevelopment under the Wausau Opportunity Zone (WOZ), following the demolition of the Wausau Center mall in 2021. The redevelopment aims to create a vibrant city center with pedestrian-friendly streetscapes, offering opportunities for residents to live, work, and play. The location is near the Children’s Imaginarium, which opened in December 2023, and HOM Furniture. The Aspirus Family Physician Clinic opened on Third Street in 2022. The Woodson YMCA underwent a major renovation in 2019. The Wausau River District has become a destination for entertainment, arts, business, and residential development. The redevelopment plan intends to produce a vibrant city center with quality retail and commercial space and affordable housing.
Key Highlights
- Part of a large‑scale downtown redevelopment project led by Wausau Opportunity Zone (WOZ) aimed at urbanization.
- Located in the evolving Wausau River District, a popular destination for entertainment, arts, business, and residential development.
- Adjacent to the newly opened Children’s Imaginarium and HOM Furniture.
Property Analytics
Property Profile
Current Use
Location Intelligence
Trade Area within ½ mile
1,468
Businesses Nearby
Explore this area
Business Placement
Demographics for 54403, WI
24,712
Population
11,171
Households
2.2
Avg Household Size
41
Median Age
33%
College-Educated
95%
High-School Grad
133.6 sq mi
ZIP Area
185
Density / Sq Mi
$66,040
Median Household Income
$41,670
Median Earnings
$942
Median Rent
$179,400
Median Home Value
Questions? Ask Rey
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Frequently Asked Questions
What type of property is this?
Commercial land - Land for sale in revitalizing downtown Wausau.
Where is this commercial land located?
The property is located at 202 S 4th St. and 321 Forest St Wausau, WI.
What is the asking price?
The asking price for this property is $600,000.
What are key features of this property?
This property features: Part of a large‑scale downtown redevelopment project led by Wausau Opportunity Zone (WOZ) aimed at urbanization.; Located in the evolving Wausau River District, a popular destination for entertainment, arts, business, and residential development.; Adjacent to the newly opened Children’s Imaginarium and HOM Furniture.
