Commercial Land with Mixed-Use
New
For Sale
$2,500,000
17 W Geneva St, Williams Bay, WI 53191
N, Williams Bay, WI
Property Size8,114 SF
Lot Size0.35 Acres
Price / SF$308.11
Days on Market2
Property Features for 17 W Geneva St
General Information
Property type
Commercial Sale
Property subtype
Other
Zoning
commercial
Directions
SW Corner of Geneva St. and Walworth Rd in Williams Bay
Standard status
Active
APN
WOP 00053
Size
8,114 SF
Lot size
0.35 Acres
Taxes and HOA fees
Tax Year
2025
Tax Annual Amount
5302
Building Details
Architectural style
Other
Listing Agency:
MELGES Real Estate, LLC
(262) 249-7653
Listed By:
Kristin Stone · License #59402-90
(262) 215-6875
Added: Oct 5
Changed: Oct 6
Last Checked: Oct 6 at 11:06PM
MLS# 1983621
Copyright © 2026 Metro MLS. All rights reserved. All information provided by the listing agent/broker is deemed reliable but is not guaranteed and should be independently verified.
Investment Insights
Based on property information with market context.
At 17 W Geneva St, this 0.35-acre commercial land offering includes existing buildings. Seller-prepared concept plans depict a mixed-use project with townhomes and retail space; the plans are available for review and do not establish approval or development feasibility.
The property is blocks from Geneva Lake and within walking distance of restaurants, shops, and the village. The sale includes the existing buildings and land.
The property is blocks from Geneva Lake and within walking distance of restaurants, shops, and the village. The sale includes the existing buildings and land.
Key Highlights
- 0.35‑acre commercial land parcel with existing buildings
- Commercial zoning
- Seller‑created concept plans show townhomes and retail space
Property Analytics
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Current Use
Location Intelligence
Trade Area within ½ mile
195
Businesses Nearby
13k
Monthly Visits Nearby
Explore this area
Business Placement
Foot Traffic Nearby
Shops & Services 100%
Mobil
Shops & Services
9,359 visits/mo
0.0 miles
Citgo
Shops & Services
2,872 visits/mo
0.2 miles
Advia Credit Union
Shops & Services
1,258 visits/mo
0.2 miles
Demographics for 53191, WI
3,257
Population
2,277
Households
1.4
Avg Household Size
49
Median Age
45%
College-Educated
99%
High-School Grad
4.0 sq mi
ZIP Area
814
Density / Sq Mi
$64,610
Median Household Income
$51,556
Median Earnings
$799
Median Rent
$369,200
Median Home Value
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Market
Vacancy Rate% for Retail in Midwest region
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Frequently Asked Questions
What type of property is this?
Commercial land - Commercially zoned parcel near Geneva Lake, village shops, and restaurants.
Where is this commercial land located?
The property is located at 17 W Geneva St Williams Bay, WI.
What is the asking price?
The asking price for this property is $2,500,000.
What are key features of this property?
This property features: 0.35‑acre commercial land parcel with existing buildings; Commercial zoning; Seller‑created concept plans show townhomes and retail space
