220,000 SF Retail
For Sale
$34,000,000
3165 Old Town Hall Rd, Eau Claire, WI 54701
Built in 2018, strategically positioned near Interstate 94.
Property Size220,000 SF
Lot Size24.00 Acres
Price / SF$154.55
Days on Market158
Property Features for 3165 Old Town Hall Rd
General Information
Standard status
Active
Size
220,000 SF
Lot size
24.00 Acres
Property subtype
Retail
Building Details
Year Built
2018
Listing Agency:
(715) 318-8666
Listed By:
Ryan Erickson · License #WI #58263-90
Source:
Naiglobal
Added: Mar 6
Changed: Jul 6
Last Checked: Aug 11 at 6:11AM
Displayed information is deemed reliable but is not guaranteed and should be independently verified. All listing content including descriptions, pricing, images are the copyrighted material of Ryan Erickson
Investment Insights
Based on property information with market context.
Built in 2018, this 220,000 SF retail property is strategically positioned along Interstate 94 and just moments from Oakwood Mall and other national retailers. The site offers excellent visibility, high traffic counts, and access to a strong regional trade area. Situated on over 24 acres at 3165 Old Town Hall Road, the property includes a full-service retail store with a garden center, auto service department, fuel station, and car wash, creating multiple customer draw points and durable long term demand.
Key Highlights
- 220,000 SF retail property built in 2018
- Located along Interstate 94, near Oakwood Mall and other national retailers
- Situated on over 24 acres
Financial Insights
Estimated NOI and Cap Rate
NOI = area × lease_rate × (100 − vacancy) / 100 × (1 − expense_ratio). Net Operating Income — what the owner takes home each year before mortgage payments and income tax. Effective rent (asking rent minus vacancy losses) minus operating costs (taxes, insurance, maintenance, management).
NOI / Yr
$3,047,062
Cap rate = NOI / list price × 100. Capitalization rate — annual return on a fully cash purchase, before financing. NOI divided by price. Higher means more income per dollar invested, but usually also more risk or older condition. 5–8% is typical for stabilized commercial property; double digits often signal distressed deals.
Cap Rate
8.96%
Suggested Prices Based on Cap Rates
Cap rates vary significantly by property type, market, and asset quality.
Typical U.S. stable-market ranges:
Multifamily — 4.5% to 6.5% (Class A in primary markets often sub-5%; Class C in secondary markets 6%+)
Industrial / Logistics — 5.0% to 7.0% (compressed heavily in recent years due to e-commerce demand)
Office — 6.5% to 9%+ (wide spread post-2020; CBD Class A vs. suburban Class B varies dramatically)
Retail — 5.5% to 8.5% (grocery-anchored on the low end, unanchored strip centers higher)
Hospitality / Hotels — 7.5% to 10%+ (higher due to operational risk)
Self-Storage — 5.5% to 7.5%
Medical Office — 6.0% to 7.5%
Net Lease (single tenant, credit) — 5.0% to 7.0% depending on tenant credit and lease term
Rules of thumb:
Primary markets (NYC, SF, LA, Boston, DC) trade at lower cap rates than secondary/tertiary markets, often by 100–200 bps (bps, aka basis points; 1 bp = 0.01%).
Class A assets trade ~50–150 bps tighter than Class B, and Class B tighter than Class C.
Cap rates move inversely with price — a lower cap rate means a higher price for the same NOI.
Spread to the 10-year Treasury is a common benchmark; historically 200–400 bps over the 10-year.
Cap Rate 5%
$60,941,240
$60.9M
Cap Rate 7%
$43,529,457
$43.5M
Cap Rate 9%
$33,856,244
$33.9M
Market Conditions
NOI Build-Up for 220,000 SF
Vacancy — income lost from leasable area expected to sit empty during the year, subtracted from gross rent.
EGI (Effective Gross Income) — gross rent minus vacancy losses, the realistic income before paying operating costs.
OpEx (Operating Expenses) — recurring costs to operate the property (property tax, insurance, utilities, maintenance, management); excludes financing and capital improvements.
NOI (Net Operating Income) — income a property generates after operating costs but before financing and taxes.
Gross rent
$4.17M $18.96/SF
− Vacancy
−$108.5K −$0.49/SF
EGI
$4.06M $18.47/SF
− OpEx
−$1.02M −$4.62/SF
NOI
$3.05M $13.85/SF
Area
Eau Claire County, WI
Vacancy
2.60%
Lease Rate
$18.96 /SF/Yr
Expense Ratio
25.00%
Simulate Cap Rate and NOI
Suggested Prices Based on Cap Rates
Cap rates vary significantly by property type, market, and asset quality.
Typical U.S. stable-market ranges:
Multifamily — 4.5% to 6.5% (Class A in primary markets often sub-5%; Class C in secondary markets 6%+)
Industrial / Logistics — 5.0% to 7.0% (compressed heavily in recent years due to e-commerce demand)
Office — 6.5% to 9%+ (wide spread post-2020; CBD Class A vs. suburban Class B varies dramatically)
Retail — 5.5% to 8.5% (grocery-anchored on the low end, unanchored strip centers higher)
Hospitality / Hotels — 7.5% to 10%+ (higher due to operational risk)
Self-Storage — 5.5% to 7.5%
Medical Office — 6.0% to 7.5%
Net Lease (single tenant, credit) — 5.0% to 7.0% depending on tenant credit and lease term
Rules of thumb:
Primary markets (NYC, SF, LA, Boston, DC) trade at lower cap rates than secondary/tertiary markets, often by 100–200 bps (bps, aka basis points; 1 bp = 0.01%).
Class A assets trade ~50–150 bps tighter than Class B, and Class B tighter than Class C.
Cap rates move inversely with price — a lower cap rate means a higher price for the same NOI.
Spread to the 10-year Treasury is a common benchmark; historically 200–400 bps over the 10-year.
Cap Rate 5%
$60,941,240
Cap Rate 7%
$43,529,457
Cap Rate 9%
$33,856,244
Alternative Uses
Best Use
Industrial
$248.29M
$217.26M – $289.67M
NOI $17,380,440 @ 7.0% cap · market cap 51.12%
Second Best
Specialty Retail
$43.53M
$38.09M – $50.78M
NOI $3,047,062 @ 7.0% cap · market cap 8.96%
Theoretical Best
—
—
same as Best Use
Zoning and permitted uses should be independently verified with authorities.
Property Analytics
Property Profile
Current Use
Location Intelligence
Trade Area within ½ mile
46
Businesses Nearby
Well-served
Demand for This Use
Explore this area
Business Placement
Demographics for 54701, WI
41,346
Population
17,932
Households
2.3
Avg Household Size
35
Median Age
42%
College-Educated
98%
High-School Grad
86.0 sq mi
ZIP Area
481
Density / Sq Mi
$71,406
Median Household Income
$37,658
Median Earnings
$963
Median Rent
$265,000
Median Home Value
Market
Vacancy Rate% for Retail in Midwest region
Questions? Ask Rey
Realmo’s AI knows this listing — price, zoning, demand, history. Ask anything.
Similar Off Market Nearby
- Oak Pointe Plaza — 4076 Commonwealth Ave, Eau Claire, WI 54701
- Shoppes at Oakwood — 4665 Keystone Crossing, Eau Claire, WI 54701, United States
Frequently Asked Questions
What type of property is this?
Shopping center - Built in 2018, strategically positioned near Interstate 94.
Where is this shopping center located?
The property is located at 3165 Old Town Hall Rd Eau Claire, WI.
What is the asking price?
The asking price for this property is $34,000,000.
What are key features of this property?
This property features: 220,000 SF retail property built in 2018; Located along Interstate 94, near Oakwood Mall and other national retailers; Situated on over 24 acres
