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Sturgis Retail Property on Main
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1219 Main St, Sturgis, SD 57785

11,250 SF retail property in downtown Sturgis.

Property Size11,250 SF
Lot Size0.35 Acres
Price / SF$124.44
Days on Market182

Property Features for 1219 Main St

General Information

Standard status Active
Size 11,250 SF
Lot size 0.35 Acres
Property subtype Retail
Zoning General Commercial

Building Details

Year Built 1927
Stories 2
Listing Agency: Keller Williams Realty Black Hills
Listed By: Dan Logan · License #SD 20325
Source: Crexi
Added: Feb 19 Changed: Aug 8 Last Checked: Aug 8 at 6:42AM

Displayed information is deemed reliable but is not guaranteed and should be independently verified. All listing content including descriptions, pricing, images are the copyrighted material of Keller Williams Realty Black Hills

Investment Insights

Based on property information with market context.

Located on Main Street in downtown Sturgis, this 11,250 SF retail property is situated next to the Harley-Davidson Rally Point within the city’s primary event corridor. The building features approximately 105 feet of Main Street frontage on 0.35 acres, positioning it in an active pedestrian and vehicular area during major downtown events. The Sturgis Motorcycle Rally recorded over 537,000 vehicles entering the city in 2025. The building is configured to support flexible retail and event-driven use, with a largely open interior that accommodates up to 80 indoor vendor spaces, plus an additional outdoor food vendor location. Eight overhead doors provide access and loading, while approximately 4,000 SF of attic space offers additional storage and includes two non-conforming staff bedrooms. On-street parking is available along Main Street. The property has a history tied to the Sturgis Motorcycle Rally, with historical Rally week occupancy exceeding 95 percent and approximately $160,000 in gross rental income generated during the 10-day event period. Outside of Rally season, the building has supported off-season storage or single-tenant use, providing multiple pathways for owner-user or investment strategies.

Key Highlights

  • Prime location directly adjacent to the Harley‑Davidson Rally Point on Main Street.
  • Proven high occupancy (over 95%) and substantial gross rental income during the Sturgis Motorcycle Rally.
  • High visibility with approximately 105 feet of Main Street frontage in a high‑traffic area.

Property Analytics

Current Use

Prime Rally Rentals Event Planning Cycle Threads (Bike/Boat/Book/etc) Store

Suggested Use

Top Pick Building Supply Kitchen & Bath Showroom Gym & Fitness Center Grocery & Convenience Store Garden Center Plumbing Service

Score = modeled unmet demand for each use within ~1 mi (higher = bigger opportunity). Zoning and permitted uses should be independently verified with local authorities.

Location Intelligence

Trade Area within ½ mile

486
Businesses Nearby

Demographics for 57785, SD

9,895
Population
4,879
Households
2
Avg Household Size
46
Median Age
23%
College-Educated
93%
High-School Grad
570.2 sq mi
ZIP Area
17
Density / Sq Mi
$59,311
Median Household Income
$34,403
Median Earnings
$842
Median Rent
$263,000
Median Home Value

Market

Vacancy Rate% for Retail in Midwest region

8% 2020
7.3% 2021
6.5% 2022
6% 2023
5.7% 2024
6.3% 2025
Rey
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Frequently Asked Questions

What type of property is this?
Retail space - 11,250 SF retail property in downtown Sturgis.
Where is this retail space located?
The property is located at 1219 Main St Sturgis, SD.
What is the asking price?
The asking price for this property is $1,400,000.
What are key features of this property?
This property features: Prime location directly adjacent to the Harley‑Davidson Rally Point on Main Street.; Proven high occupancy (over 95%) and substantial gross rental income during the Sturgis Motorcycle Rally.; High visibility with approximately 105 feet of Main Street frontage in a high‑traffic area.
(605) 939-4489 Call to check price and availability
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