Building Details

Year built 1909

Floors in Building 3

Number of units 6

Listing Agency: EXIT Realty HGM s***@propertyrevival.net Show Phone

Listed By: Imani Jones · License #9532694 Show Phone

Added: Jul 15 Changed: Oct 14 Last Checked: Oct 14 at 10:06AM

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MLS# 2023686

Copyright © 2026 REALTORS® Association of South Central Wisconsin. All rights reserved. All information provided by the listing agent/broker is deemed reliable but is not guaranteed and should be independently verified.

Investment Insights

Based on property information with market context.

This Madison apartment property comprises six side-by-side units with a total of 27 bedrooms. Built in 1909, the property occupies 0.225 acres and includes 12 off-street parking stalls. The zoning designation is DR1.

Located at 120-126 N Franklin Street, the property is near James Madison Park.

Key Highlights

• Six side‑by‑side units with 27 bedrooms
• 12 off‑street parking stalls
• Built in 1909

Property Analytics

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Current Use

Apartment buildings

Suggested Use

Top Pick HVAC Service (Bike/Boat/Book/etc) Store Florist Furniture & Home Goods Home Appliance Store Electrical Service

Score = modeled unmet demand for each use within ~1 mi (higher = bigger opportunity). Zoning and permitted uses should be independently verified with local authorities.

Lease Details

6

Residential units

Location Intelligence

Trade Area within ½ mile

4,055

Businesses Nearby

Explore this area Business Placement

Demographics for 53703, WI

38,512

Population

21,025

Households

1.8

Avg Household Size

27

Median Age

69%

College-Educated

98%

High-School Grad

1.8 sq mi

ZIP Area

21,396

Density / Sq Mi

$46,618

Median Household Income

$27,923

Median Earnings

$1,445

Median Rent

$472,000

Median Home Value

Market

Vacancy Rate% for Multifamily in Midwest region

6.5% 2022

7.5% 2023

7.8% 2024

8% 2025

Questions? Ask Rey

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What type of property is this? Where is this apartment buildings located? What is the asking price? Find similar properties What are key features of this property?

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Frequently Asked Questions

What type of property is this?

Apartment building - A side-by-side rental property offers 27 bedrooms and off-street parking in Madison.

Where is this apartment building located?

The property is located at 120-126 N Franklin Street Madison, WI.

What is the asking price?

The asking price for this property is $2,900,000.

What are key features of this property?

This property features: Six side‑by‑side units with 27 bedrooms; 12 off‑street parking stalls; Built in 1909