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Historic Office Building with Rooftop Terrace
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1101 North Market Street, Milwaukee, WI 53202

Renovated historic office building with rooftop terrace, underground parking, and backup generation in Milwaukee’s CBD.

Property Size42,899 SF
Price / SF$138.70
Days on Market65

Property Features for 1101 North Market Street

General Information

Standard status Active
Size 42,899 SF
Class B
Total Parking Spaces 48
Property subtype Office
Lease Type NNN

Additional Details

Highway Access Yes

Building Details

Year Renovated 2013
Tenancy Multi
Listing Agency: Colliers - Milwaukee, Wisconsin
Listed By: Caroline Dragani · License #WI112291-94
Source: Crexi
Added: Jun 10 Changed: Aug 8 Last Checked: Aug 12 at 3:22PM

Displayed information is deemed reliable but is not guaranteed and should be independently verified. All listing content including descriptions, pricing, images are the copyrighted material of Colliers - Milwaukee, Wisconsin

Investment Insights

Based on property information with market context.

This historic Milwaukee office building was originally the home to Blatz Brewing Co. The property was recently refinished and aesthetically upgraded in 2013, and offers an opportunity for prominent signage. An on-site back-up generator supports business continuity. Parking is available with 35 heated underground spaces plus 13 additional surface stalls.

Located in Milwaukee’s Central Business District, the building sits conveniently on Water Street, surrounded by venues, restaurants, and retail shops. Additional city parking lots are within walking distance, and the area offers easy access to I-43 & I-94.

For tenants or owner-users, the combination of refined historic character, on-site parking, and back-up power can support a wide range of office requirements. The rooftop terrace and signage opportunity add practical options for tenant branding, client meetings, or occasional tenant use, while the surrounding retail and dining environment supports day-to-day convenience for staff and visitors.

Key Highlights

  • Historic Milwaukee building originally built as the home of Blatz Brewing Co.
  • Recently refinished and aesthetically upgraded in 2013.
  • 35 heated underground parking spaces plus 13 additional surface stalls.

Financial Insights

Estimated NOI and Cap Rate

NOI = area × lease_rate × (100 − vacancy) / 100 × (1 − expense_ratio). Net Operating Income — what the owner takes home each year before mortgage payments and income tax. Effective rent (asking rent minus vacancy losses) minus operating costs (taxes, insurance, maintenance, management).
NOI / Yr
$490,529
Cap rate = NOI / list price × 100. Capitalization rate — annual return on a fully cash purchase, before financing. NOI divided by price. Higher means more income per dollar invested, but usually also more risk or older condition. 5–8% is typical for stabilized commercial property; double digits often signal distressed deals.
Cap Rate
8.24%
Suggested Prices Based on Cap Rates Cap rates vary significantly by property type, market, and asset quality. Typical U.S. stable-market ranges: Multifamily — 4.5% to 6.5% (Class A in primary markets often sub-5%; Class C in secondary markets 6%+) Industrial / Logistics — 5.0% to 7.0% (compressed heavily in recent years due to e-commerce demand) Office — 6.5% to 9%+ (wide spread post-2020; CBD Class A vs. suburban Class B varies dramatically) Retail — 5.5% to 8.5% (grocery-anchored on the low end, unanchored strip centers higher) Hospitality / Hotels — 7.5% to 10%+ (higher due to operational risk) Self-Storage — 5.5% to 7.5% Medical Office — 6.0% to 7.5% Net Lease (single tenant, credit) — 5.0% to 7.0% depending on tenant credit and lease term Rules of thumb: Primary markets (NYC, SF, LA, Boston, DC) trade at lower cap rates than secondary/tertiary markets, often by 100–200 bps (bps, aka basis points; 1 bp = 0.01%). Class A assets trade ~50–150 bps tighter than Class B, and Class B tighter than Class C. Cap rates move inversely with price — a lower cap rate means a higher price for the same NOI. Spread to the 10-year Treasury is a common benchmark; historically 200–400 bps over the 10-year.
Cap Rate 5%
$9,810,580 $9.8M
Cap Rate 7%
$7,007,557 $7.0M
Cap Rate 9%
$5,450,322 $5.5M
Market Conditions
NOI Build-Up for 42,899 SF Vacancy — income lost from leasable area expected to sit empty during the year, subtracted from gross rent. EGI (Effective Gross Income) — gross rent minus vacancy losses, the realistic income before paying operating costs. OpEx (Operating Expenses) — recurring costs to operate the property (property tax, insurance, utilities, maintenance, management); excludes financing and capital improvements. NOI (Net Operating Income) — income a property generates after operating costs but before financing and taxes.
Gross rent
$849.4K $19.80/SF
− Vacancy
−$195.4K −$4.55/SF
EGI
$654.0K $15.25/SF
− OpEx
−$163.5K −$3.81/SF
NOI
$490.5K $11.43/SF
Area
Milwaukee, WI
Vacancy
23.00%
Lease Rate
$19.80 /SF/Yr
Expense Ratio
25.00%
Simulate Cap Rate and NOI
Suggested Prices Based on Cap Rates Cap rates vary significantly by property type, market, and asset quality. Typical U.S. stable-market ranges: Multifamily — 4.5% to 6.5% (Class A in primary markets often sub-5%; Class C in secondary markets 6%+) Industrial / Logistics — 5.0% to 7.0% (compressed heavily in recent years due to e-commerce demand) Office — 6.5% to 9%+ (wide spread post-2020; CBD Class A vs. suburban Class B varies dramatically) Retail — 5.5% to 8.5% (grocery-anchored on the low end, unanchored strip centers higher) Hospitality / Hotels — 7.5% to 10%+ (higher due to operational risk) Self-Storage — 5.5% to 7.5% Medical Office — 6.0% to 7.5% Net Lease (single tenant, credit) — 5.0% to 7.0% depending on tenant credit and lease term Rules of thumb: Primary markets (NYC, SF, LA, Boston, DC) trade at lower cap rates than secondary/tertiary markets, often by 100–200 bps (bps, aka basis points; 1 bp = 0.01%). Class A assets trade ~50–150 bps tighter than Class B, and Class B tighter than Class C. Cap rates move inversely with price — a lower cap rate means a higher price for the same NOI. Spread to the 10-year Treasury is a common benchmark; historically 200–400 bps over the 10-year.
Cap Rate 5%
$9,810,580
Cap Rate 7%
$7,007,557
Cap Rate 9%
$5,450,322

Alternative Uses

Best Use
Office B
$7.01M
$6.13M – $8.18M (±1% cap)
NOI $490,529 @ 7.0% cap · market cap 8.24%
Second Best
no second resolved use
Theoretical Best
Office A
$10.31M
$9.02M – $12.03M (±1% cap)
NOI $721,630 @ 7.0% cap · market cap 12.13%
Zoning and permitted uses should be independently verified with authorities.

Property Analytics

Current Use

PostTag Inc. (Bike/Boat/Book/etc) Store Dart Chart Systems ... (Bike/Boat/Book/etc) Store Rent College Pads Real Estate Agency Huber Richard R Insurance Agency Papin James Insurance Agency

Suggested Use

Top Pick (Bike/Boat/Book/etc) Store Butcher HVAC Service Carpet & Flooring Store Veterinary Clinic Adult Day Care

Score = modeled unmet demand for each use within ~1 mi (higher = bigger opportunity). Zoning and permitted uses should be independently verified with local authorities.

Lease Details

Yes
Highway access

Location Intelligence

Trade Area within ½ mile

6,714
Businesses Nearby

Demographics for 53202, WI

27,897
Population
18,629
Households
1.5
Avg Household Size
31
Median Age
66%
College-Educated
98%
High-School Grad
2.1 sq mi
ZIP Area
13,284
Density / Sq Mi
$68,482
Median Household Income
$52,339
Median Earnings
$1,234
Median Rent
$298,000
Median Home Value

Market

Vacancy Rate% for Office in Milwaukee, WI

16.5% 2019
19.8% 2020
20.4% 2021
21.7% 2022
22.9% 2023
24.7% 2024
24.7% 2025
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Questions? Ask Rey
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Frequently Asked Questions

What type of property is this?
Office building - Renovated historic office building with rooftop terrace, underground parking, and backup generation in Milwaukee’s CBD.
Where is this office building located?
The property is located at 1101 North Market Street Milwaukee, WI.
What is the asking price?
The asking price for this property is $5,950,000.
What are key features of this property?
This property features: Historic Milwaukee building originally built as the home of Blatz Brewing Co.; Recently refinished and aesthetically upgraded in 2013.; 35 heated underground parking spaces plus 13 additional surface stalls.
More about this property
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