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    17795 State Highway 32 Townsend, WI 54175

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    For Sale
    $2,750,000

    Established boat sales & service center on 2.62 acres.

    Property size:
    2,528 SF

    Property Features for 17795 State Highway 32

    General Information

    Property type
    Other commercial real estate
    Square Feet
    2,528 SF
    Lot Size
    114,127 SF

    Building Details

    Year Built
    1987

    We can help!

    Listing Contact
    Jason Gerhard
    Jason Gerhard

    Listing Agency: Jason Gerhard & Associates Real Estate Listing Agent: Jason Gerhard

    Displayed information is deemed reliable but is not guaranteed and should be independently verified.

    Learn more

    Property Insight Report

    Overview

    This exceptional business opportunity encompasses a thriving, established boat sales and service center located at 17795 State Hwy 32, Townsend, WI. The sale includes the business, along with two parcels of land totaling 2.62 acres. The property features a main building housing the retail space, office, restroom, and service area, providing ample space for customer interaction and operations. In addition to the main building, there are two substantial warehouse buildings ideal for off-season boat storage. One warehouse measures 6,000 square feet, and the other is significantly larger at 22,000 square feet, offering substantial storage capacity. The main building itself is 2,528 square feet. The business is well-known locally for its friendly sales and service, specializing in new and used sport, fishing, and pontoon boats, motors, and a wide variety of boating parts and accessories. It also operates as an authorized Stihl dealer. This presents a strong foundation for continued success, with significant potential for expansion. Opportunities exist to broaden the product offerings to include additional recreational boating lines, ATV's, snowmobiles, and other outdoor power equipment, thereby increasing revenue streams and market reach. The asking price of $2,750,000 includes the business, land, and all existing buildings and inventory. Serious inquiries only.
    Property Profile Insight Report Location Intelligence

    Current Use by Public Records

    Commercial real estate

    Suggested Use

    Real Estate Agency Restaurant Building Supply Gym & Fitness Center Food Market Storage Facility Grocery & Convenience Store Bar & Pub Grocery & Convenience Store Hotel & Motel

    Zoning and permitted uses should be independently verified with local authorities.

    Location Insight

    • Map
    • Local Demand
    City
    Townsend
    County
    OCONTO
    State
    Wisconsin
    Longitude
    -88.58739
    Latitude
    45.32243

    Nearby Similar for Sale

    • $400,000
      0.75 Acres

      Commercial Building on Highway 32

      Well-maintained commercial building with high visibility and versatile space.
      17887 State Highway 32, Townsend, WI 54175
      View Details
    • $750,000
      0.75 Acres

      Thriving Grocery Store on Highway

      Well-established grocery store in Northern Wisconsin with high visibility.
      17887 State Highway 32, Townsend, WI 54175
      View Details

    FAQs

    What type of property is this?
    Commercial real estate - Established boat sales & service center on 2.62 acres.
    Where is this commercial real estate located?
    The property is located at 17795 State Highway 32 Townsend, WI.
    What is the asking price?
    The asking price for this property is $2,750,000.
    (920) 569-2582
    Request Owner's contact information
    17795 State Highway 32 Townsend, WI 54175
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    Townsend, WI 54175
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    Realmo Value Estimations

    Realmo estimates a property’s market value using a proprietary methodology that incorporates public data and user-submitted information. This cumulative value is generated by integrating a variety of conventional and innovative methods. 

    Disclaimer

    These figures are not official appraisals and should not be used as a substitute for a valuation performed by a licensed appraiser.
    Actual market value may differ due to factors not captured in the data. Estimates are offered for informational purposes only, and users should conduct independent research before making financial or investment decisions.
    By using this feature, you acknowledge that Realmo is not responsible for actions taken based on these estimates.

    AI approach

    Realmo AI Method estimates property value using machine learning models trained on millions of comparable listings, transactions, and market signals. It analyzes property features, location intelligence data, and current market dynamics to predict the most probable market value in real time.

    Realmo CapRate Calculation

    Realmo calculates the Capitalization Rate (Cap Rate) to help estimate a property's potential return on investment. The Cap Rate is a fundamental metric in commercial real estate that measures the relationship between a property's net operating income and its market value.

    How We Calculate Cap Rate

    Cap Rate Formula:
    Cap Rate (%) = (Net Operating Income / Property Value) × 100

    Net Operating Income (NOI) Formula:
    NOI = Area × Lease Rate × (1 - Vacancy Rate) × (1 - Operating Expense Ratio)

    Components

    Net Operating Income (NOI) represents the annual income a property generates after operating expenses:

    • Area: Building square footage from property records
    • Lease Rate: Annual $/sqft based on market data for the property type and geographic location
    • Vacancy Rate: Percentage of unoccupied space based on market data for the property type and location
    • Operating Expense Ratio: Operating costs as a percentage of income, varies by property type

    Property Value is derived from:

    • Recent sale price (if available)
    • Statistical models using comparable sales
    • AI-powered valuation estimates

    Example Calculation

    For a 100,000 sqft Office Building:

    • Lease Rate: $25.00/sqft/year (market data for Office in this area)
    • Vacancy Rate: 8% (market data for Office in this area)
    • Operating Expense Ratio: 35% (typical for Office properties)
    • Property Value: $15,000,000

    Step 1: Calculate NOI

    NOI = 100,000 × $25.00 × (1 - 0.08) × (1 - 0.35)
    NOI = 100,000 × $25.00 × 0.92 × 0.65
    NOI = $1,495,000/year

    Step 2: Calculate Cap Rate

    Cap Rate = ($1,495,000 / $15,000,000) × 100
    Cap Rate = 9.97%

    Property Type Considerations

    Net Operating Income calculations vary by property type due to different operating expense ratios:

    • Office: Higher expenses (30-40%) for HVAC, utilities, maintenance
    • Retail: Moderate expenses (25-35%) for common area maintenance
    • Industrial/Warehouse: Lower expenses (15-25%) for minimal tenant services
    • Multifamily: Moderate expenses (35-45%) including property management
    • Self-Storage: Lower expenses (25-35%) due to minimal maintenance

    Market lease rates and vacancy rates are specific to each property type and geographic location, reflecting local market conditions.

    Disclaimer

    These calculations are estimates for informational purposes only and should not be used as a substitute for professional financial analysis or appraisal.

    • Cap Rate calculations depend on market data that may change over time
    • Actual operating expenses, lease rates, and vacancy rates may differ from market averages
    • Individual property conditions, lease terms, and tenant quality significantly impact actual NOI
    • Property value estimates are approximations and not official appraisals
    • Cap rates vary widely by market, property condition, and investment risk profile

    Professional Guidance Recommended: Before making any investment or financial decisions, consult with licensed appraisers, commercial real estate brokers, and financial advisors who can evaluate your specific property and circumstances.
    By using this feature, you acknowledge that Realmo is not responsible for investment decisions or actions taken based on these estimates.

    Cap approach

    Capitalization Method calculates value based on estimated net operating income (NOI) and applying a market-based capitalization rate (cap rate), we estimate what a typical investor might be willing to pay for it.

    Comparable approach

    Comparable estimate is based on recent sales of similar nearby properties, adjusted for factors like size, condition, and location.

    Relative

    Relative property class coefficient uses factors that account for typical price differences between various asset types (e.g., retail vs. industrial) to provide a more accurate market-aligned estimate.

    Geo

    Comparable Sales Method, enhanced by Geo coefficients — location-based adjustment factors that reflect differences in price levels across neighborhoods, cities, or regions ensuring a more accurate, market-sensitive valuation.

    Stat Estimate

    This method estimates value based on actual market adjusted recent (~5 years) sales of comparable properties around by location and property type.

    • Ranges - area data calculated by industry standard IQR Outlier Removal Method
    • Range-from: 75% of all similar sales ($/sqft) are above this value
    • Range-to: 75% of all similar sales ($/sqft) are below this value
    AI Estimate

    This method estimates value based on AI market estimation of comparable properties around by location and property type.

    • Ranges - area data calculated by industry standard IQR Outlier Removal Method
    • Range-from: 75% of all estimations ($/sqft) are above this value
    • Range-to: 75% of all estimations ($/sqft) are below this value
    Alternative use

    Estimate considers the property’s potential value if used for a different purpose-based on zoning, demand, and market feasibility.

    More about this property
    17795 State Highway 32 Townsend, WI 54175
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    We can help!
    Listing Contact
    Jason Gerhard
    Jason Gerhard
    Real Estate License ID: 90-54909
    (920) 569-2582 (920) 737-9919
    Learn more
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