Drive-Thru Retail Development Site

1870 E MARKET ST Harrisonburg, VA 22801

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COMMERCIAL - HARRISONBURG, VA

Added:
Jun 26, 2026
Days on Market:
18
Last Refresh:
Jul 13 at 12:06 am

Property Features for 1870 E MARKET ST

General Information

Property type
Commercial Lease
Property subtype
Other
Zoning
B-2 General Business
Standard status
Active
APN
073-C-6

Listing agent Tim Reamer License #0225195571

Listing office Cottonwood Commercial LLC 1960 Evelyn Byrd Ave, Harrisonburg, VA

Listing date Jun 26, 2026

MLS# 678893

Copyright © 2026 Harrisonburg-Rockingham Association of Realtors. All rights reserved. All information provided by the listing agent/broker is deemed reliable but is not guaranteed and should be independently verified.


Investment Insights

Based on property information with market context.

This B-2 General Business zoned site is positioned along East Market Street in Harrisonburg. It is offered for flexible retail development, with delivery options described as either a drive-thru concept or a multi-tenant configuration that includes QSR space and an additional retail bay. The site is designed to accommodate a drive-thru layout in one option and a combination retail/QSR approach in the other.

East Market Street is described as the city’s primary retail corridor and a concentration point for national retail tenants. Public remarks also note commuter traffic funneled between Interstate 81 to the north and Rockingham County to the south, supporting approximately 29,000 vehicles per day on the frontage. The property is further described as minutes from the area’s main office concentration and James Madison University, Harrisonburg’s largest educational institution.

For tenants, operators, and developers, the site’s zoning and layout flexibility align well with concepts requiring either drive-thru service or a multi-tenant retail arrangement with QSR components. The location profile highlighted in the remarks supports year-round visibility tied to retail traffic and university-related demand.

Key Highlights

  • Frontage along East Market Street, Harrisonburg’s primary retail corridor
  • Approximately 29,000 vehicles per day passing the site
  • Easy access from I‑81 to the north and Rockingham County to the south

Property Analytics

Property Profile Location Intelligence

Current Use by Public Records

Jiffy Lube Multicare Auto Repair Shop

Suggested Use

Electrical Service HVAC Service Plumbing Service (Bike/Boat/Book/etc) Store (Bike/Boat/Book/etc) Store Kitchen & Bath Showroom Storage Facility Florist (Bike/Boat/Book/etc) Store (Bike/Boat/Book/etc) Store

Zoning and permitted uses should be independently verified with local authorities.

FAQs

What type of property is this?
Commercial land - B-2 zoned development site on a high-volume retail corridor with options for drive-thru or multi-tenant QSR space.
Where is this commercial land located?
The property is located at 1870 E MARKET ST Harrisonburg, VA.
What are key features of this property?
This property features: Frontage along East Market Street, Harrisonburg’s primary retail corridor; Approximately 29,000 vehicles per day passing the site; Easy access from I‑81 to the north and Rockingham County to the south
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