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    4301 Wisconsin Ave Appleton, WI 54913

    • Retail space
    • 51,608 SF
    • 45.06 lot acres
    For Sale
    View listing
    Value Estimations
    Cap Rate Potential
    Location Intelligence
    Property ID
    US92-1145999
    The Realmo ID is a unique identifier assigned to every property, incorporating country codes and precise geo-coordinates for 300x300-foot land blocks. It enables standardized data collection and seamless integration of disparate sources such as ownership, tax, title data and physical specifications. By aggregating current and historical records, the Realmo ID powers advanced analytics and delivers deep, verifiable insights for real estate professionals.

    Current Use by Public Records

    • Zales / (Bike/Boat/Book/etc) Store
    • Rocky Rococo Pizza and Pasta / Restaurant
    • JCPenney / Furniture Store / Jewelry Store
    • T-Mobile Authorized Retailer / Mobile Phone Store / Electronics & Wireless Store
    • Banana Republic / Clothing Store / Jeans Shop

    Property Details for 4301 Wisconsin Ave

    Year built
    2003
    Lot size
    45.06 lot acres
    Property size
    51,608 SF
    Property type
    Retail space
    APN
    10-1-1203-00
    APU
    101120300

    Description

    This exceptional redevelopment opportunity presents 135,200 square feet of vacant retail space within the prominent Fox River Mall, situated on W. Wisconsin Avenue and Casaloma Drive, conveniently located along Interstate 41 in Outagamie County. The entire space, previously occupied by Sears, is available for lease, offering a unique chance to reshape a significant retail presence within a well-established shopping center. The property boasts a substantial 11-acre lot, providing ample space for expansion, redevelopment, or creative repurposing. The building's large footprint allows for a variety of uses, catering to large-format retailers, entertainment venues, or mixed-use developments. Given its prime location and high visibility along a major interstate, this property offers unparalleled potential for significant return on investment. The sheer scale of the available space presents a rare opportunity to establish a dominant retail presence in a thriving market. This is an exceptional chance to acquire a substantial retail asset in a strategic location with significant growth potential. The property's size and location make it ideal for a variety of retail concepts, offering a blank canvas for a visionary developer or retailer. The existing infrastructure within the Fox River Mall provides a strong foundation for a successful redevelopment project. This is a truly unique opportunity to capitalize on a prime retail location in a high-traffic area.

    Value Estimations

    based on Realmo’s proprietary methodology

    • Comparable approach

      Method
      Estimation
      AI Estimate
      $4,303,000
      Market price range: $1.40M - $4.30M

    • Alternative Use

      Use
      Estimation
      RETAIL STORES
      $7,395,000
      Current use
      RESTAURANT
      $9,680,000
      Change: +31% Conversion: Easy
      AUTO REPAIR, GARAGE
      $7,215,000
      Change: -2% Conversion: Difficult
      OFFICE BUILDING
      $6,700,000
      Change: -9% Conversion: Easy

    Get a detailed, property-specific valuation — fast and free

    Location Insight

    • Map
    • Local Demand
    City
    Appleton
    County
    Outagamie
    State
    Wisconsin
    Longitude
    -88.471
    Latitude
    44.2693
    CBSA code
    11540
    CBSA name
    APPLETON, WI METROPOLITAN STATISTICAL AREA

    Property Tax & Assessments

    Tax date
    Tax Amount
    Assessed Land Value
    Assessed Improvement Value
    Total Assessed Value
    Applied Tax Rate
    Land Market Value
    Improvement Market Value
    Total Market Value
    2023
    $1,168,472
    $7,910,900
    $58,607,800
    $66,518,700
    -
    $10,257,237
    $75,990,608
    $86,247,845

    Comparable in this City

    • Value Estimation
      $3,585,000
      39,960 SF

      4661 Associated Ct

      RETAIL STORES (PERSONAL SERVICES) • 39,960 SF
      4661 Associated Ct, Appleton, WI 54913-8217
      View Details
    • Value Estimation
      $3,300,000
      24,080 SF

      4705 Grande Market Dr

      RETAIL STORES (PERSONAL SERVICES) • 24,080 SF
      4705 Grande Market Dr, Appleton, WI 54913-8444
      View Details
    • Value Estimation
      $6,470,000
      23,240 SF

      555 Casaloma Dr

      RETAIL STORES (PERSONAL SERVICES) • 23,240 SF
      555 Casaloma Dr, Appleton, WI 54913-8501
      View Details
    • Value Estimation
      $2,300,000
      13,600 SF

      2350 Casaloma Dr

      RETAIL STORES (PERSONAL SERVICES) • 13,600 SF
      2350 Casaloma Dr, Appleton, WI 54913-8215
      View Details
    • Value Estimation
      $1,580,000
      11,978 SF

      4343 Wisconsin Ave

      RETAIL STORES (PERSONAL SERVICES) • 11,978 SF
      4343 Wisconsin Ave, Appleton, WI 54913-8632
      View Details
    • Value Estimation
      $1,805,000
      19,840 SF

      1853 Silverspring Dr

      RETAIL STORES (PERSONAL SERVICES) • 19,840 SF
      1853 Silverspring Dr, Appleton, WI 54913-5408
      View Details

    Similar Nearby for Sale

    • Contact for pricing

      Retail Center Near Fox River Mall

      Retail spaces available in high-traffic, Petco/Guitar Center anchored center.
      711 Casaloma Dr, Appleton, WI 54913
      View Details
    • Contact for pricing

      Grand Chute Retail/Medical Space Available

      Retail or medical space available in well-maintained Grand Chute property.
      1600 N Casaloma Dr, Grand Chute, WI 54913
      View Details
    • Contact for pricing
      5.00 Acres

      I-41 Commercial Land, Appleton, WI

      Prime Retail Site, I-41 Frontage, High Visibility
      0 Westfield Dr, Appleton, WI 54913
      View Details
    • Contact for pricing
      20,000 SF

      Exceptional Retail Property Near Mall

      Retail property near Fox River Mall with high traffic counts.
      200 N Mall Dr, Appleton, WI 54913
      View Details
    • Contact for pricing
      135,200 SF

      Fox River Mall Redevelopment Opportunity

      135,200 SF Retail Development Site
      4301 Wisconsin Ave, Appleton, WI 54913
      View Details
    • $1,900,000
      20,000 SF

      Prime Retail Space, Northlake Blvd

      Free-standing building, high traffic area.
      200 Mall Dr, Appleton, WI 54913
      View Details

    Similar Nearby for Lease

    • Contact for pricing
      3,285 SF

      Retail Space Near Fox River

      3,285 SF retail space across from Fox River Mall.
      405-421 N Casaloma Dr, Appleton, WI 54913
      View Details
    • $14 SF/Yr
      6,000 SF

      Retail Space Near Fox River

      Retail space in high-traffic Appleton location near Fox River.
      4731-4737 W Michaels Dr, Appleton, WI 54913
      View Details
    • $16 SF/Yr
      2,200 SF

      End Cap Retail Suite Available

      Retail space with expansive patio and floor-to-ceiling windows.
      5100-5120 W Michaels Dr, Grand Chute, WI 54913
      View Details
    • $11 SF/Yr
      6,264 SF

      Appleton Retail/Office Space Available

      Multi-tenant retail/office space in a high-traffic Appleton location.
      2021-2025 N Casaloma Dr, Appleton, WI 54913
      View Details
    • Contact for pricing
      2,500 SF

      Retail Space with High Ceilings

      Retail space featuring 18-foot ceilings and ample parking.
      4803 W Michaels Dr, Appleton, WI 54913
      View Details
    • $10 SF/Yr
      2,500 SF

      Appleton Retail Space For Lease

      Prime Appleton location, 2,500 sq ft.
      4805 Michaels Dr, Appleton, WI 54913
      View Details
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    4301 Wisconsin Ave
    Appleton, WI 54913
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    Realmo Value Estimations

    Realmo estimates a property’s market value using a proprietary methodology that incorporates public data and user-submitted information. This cumulative value is generated by integrating a variety of conventional and innovative methods. 

    Disclaimer

    These figures are not official appraisals and should not be used as a substitute for a valuation performed by a licensed appraiser.
    Actual market value may differ due to factors not captured in the data. Estimates are offered for informational purposes only, and users should conduct independent research before making financial or investment decisions.
    By using this feature, you acknowledge that Realmo is not responsible for actions taken based on these estimates.

    AI approach

    Realmo AI Method estimates property value using machine learning models trained on millions of comparable listings, transactions, and market signals. It analyzes property features, location intelligence data, and current market dynamics to predict the most probable market value in real time.

    Realmo CapRate Calculation

    Realmo calculates the Capitalization Rate (Cap Rate) to help estimate a property's potential return on investment. The Cap Rate is a fundamental metric in commercial real estate that measures the relationship between a property's net operating income and its market value.

    How We Calculate Cap Rate

    Cap Rate Formula:
    Cap Rate (%) = (Net Operating Income / Property Value) × 100

    Net Operating Income (NOI) Formula:
    NOI = Area × Lease Rate × (1 - Vacancy Rate) × (1 - Operating Expense Ratio)

    Components

    Net Operating Income (NOI) represents the annual income a property generates after operating expenses:

    • Area: Building square footage from property records
    • Lease Rate: Annual $/sqft based on market data for the property type and geographic location
    • Vacancy Rate: Percentage of unoccupied space based on market data for the property type and location
    • Operating Expense Ratio: Operating costs as a percentage of income, varies by property type

    Property Value is derived from:

    • Recent sale price (if available)
    • Statistical models using comparable sales
    • AI-powered valuation estimates

    Example Calculation

    For a 100,000 sqft Office Building:

    • Lease Rate: $25.00/sqft/year (market data for Office in this area)
    • Vacancy Rate: 8% (market data for Office in this area)
    • Operating Expense Ratio: 35% (typical for Office properties)
    • Property Value: $15,000,000

    Step 1: Calculate NOI

    NOI = 100,000 × $25.00 × (1 - 0.08) × (1 - 0.35)
    NOI = 100,000 × $25.00 × 0.92 × 0.65
    NOI = $1,495,000/year

    Step 2: Calculate Cap Rate

    Cap Rate = ($1,495,000 / $15,000,000) × 100
    Cap Rate = 9.97%

    Property Type Considerations

    Net Operating Income calculations vary by property type due to different operating expense ratios:

    • Office: Higher expenses (30-40%) for HVAC, utilities, maintenance
    • Retail: Moderate expenses (25-35%) for common area maintenance
    • Industrial/Warehouse: Lower expenses (15-25%) for minimal tenant services
    • Multifamily: Moderate expenses (35-45%) including property management
    • Self-Storage: Lower expenses (25-35%) due to minimal maintenance

    Market lease rates and vacancy rates are specific to each property type and geographic location, reflecting local market conditions.

    Disclaimer

    These calculations are estimates for informational purposes only and should not be used as a substitute for professional financial analysis or appraisal.

    • Cap Rate calculations depend on market data that may change over time
    • Actual operating expenses, lease rates, and vacancy rates may differ from market averages
    • Individual property conditions, lease terms, and tenant quality significantly impact actual NOI
    • Property value estimates are approximations and not official appraisals
    • Cap rates vary widely by market, property condition, and investment risk profile

    Professional Guidance Recommended: Before making any investment or financial decisions, consult with licensed appraisers, commercial real estate brokers, and financial advisors who can evaluate your specific property and circumstances.
    By using this feature, you acknowledge that Realmo is not responsible for investment decisions or actions taken based on these estimates.

    Cap approach

    Capitalization Method calculates value based on estimated net operating income (NOI) and applying a market-based capitalization rate (cap rate), we estimate what a typical investor might be willing to pay for it.

    Comparable approach

    Comparable estimate is based on recent sales of similar nearby properties, adjusted for factors like size, condition, and location.

    Relative

    Relative property class coefficient uses factors that account for typical price differences between various asset types (e.g., retail vs. industrial) to provide a more accurate market-aligned estimate.

    Geo

    Comparable Sales Method, enhanced by Geo coefficients — location-based adjustment factors that reflect differences in price levels across neighborhoods, cities, or regions ensuring a more accurate, market-sensitive valuation.

    Stat Estimate

    This method estimates value based on actual market adjusted recent (~5 years) sales of comparable properties around by location and property type.

    • Ranges - area data calculated by industry standard IQR Outlier Removal Method
    • Range-from: 75% of all similar sales ($/sqft) are above this value
    • Range-to: 75% of all similar sales ($/sqft) are below this value
    AI Estimate

    This method estimates value based on AI market estimation of comparable properties around by location and property type.

    • Ranges - area data calculated by industry standard IQR Outlier Removal Method
    • Range-from: 75% of all estimations ($/sqft) are above this value
    • Range-to: 75% of all estimations ($/sqft) are below this value
    Alternative use

    Estimate considers the property’s potential value if used for a different purpose-based on zoning, demand, and market feasibility.

    More about this property
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